Scribd
Upload
62 views7 pages

Local SEO Guide Checklist

Uploaded by

tommygabrielson2
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
62 views7 pages

Local SEO Guide Checklist

Uploaded by

tommygabrielson2
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
You are on page 1/ 7

Local SEO Guide Checklist

Local Listing Setup


● Are you on Page 1 of Google?
● Local Listing Setup?
● Setup Listing ASAP
● Google Business Profile
● Bing Local
● Yahoo Local
● US via Yest
● UK via Infoserve

Are Your Local Listings Optimized?


● Business Name
● Address
● Contact Info
● Category
● Hours
● Map
● Photo & Video
● Introduction
● Keywords
● Validate

Getting Regular Client Reviews?


● Check Competition
● Start with the Best Customers
● Start Asking Reviews
● Google
● Yahoo
● Bing
● Trustpilot

Adding Regular NAP Citations?


● Start with the Important NAP Sites
● Which Country are you Based in?
● US
● Express Update
● Localeze
● Acxiom
● Factual
● D&B
● Citysearch
● Bing Places
● Yelp
● Facebook
● Yellowpages
● UK
● 118information
● LocalDataCompany
● MarketLocation
● ThomsonLocal
● Infoserve
● Bing Places
● TouchLocal
● Yell
● Yelp
● FreeIndex
● Canada
● Yellowpages
● Industry Canada
● 411
● Yelp
● Facebook
● Bing Places
● WebLocal
● GoldBook
● N49
● HotFrog
● Australia
● Yellowpages
● TrueLocal
● StartLocal
● Yelp
● WhitePages
● Local
● Aussieweb
● Eatability
● dLook
● WoMo

Are you Listed in the Industry Directory?


● Search for Industry Specific Directories
● Check where Competitors are Listed
● Get Listed There

Do you have a Separate Page for Every Product or Service you


Offer?
● List Every Product or Service you Offer
● Create a Unique Page for Every Product or Service

Do you have Long-form Pages (min 500 words)?


● Check Hard Drive for Content, You can use e.g.
● Presentations
● Proposals
● FAQs
● Email Outbox

Have you Optimized every Page of your Website?


● Identify Target KW for Every Page
● Create Unique Meta Tags (Title, Description) for Every Page
● Create KW Rich URLs for Every Product or Service Page
● Add KWs to Headings - H1, H2, & H3
● Add KWs to Text +/- 2% to 3%
● Link to other Pages from within Text
● Optimize Images

Do you have any External Websites Linking to your Website?


● Go for Some Quick wins e.g.
● Give Testimonials to Local Suppliers
● Link back from SM Profiles e.g. Twitter, Facebook & LinkedIn

Have you completed all your Optimization Tasks?


● Google Analytics
● Google Search Console
● XML Sitemap & Robots.txt

Do your website Load Faster than your Competitors?


● Run Speed Test
● Switch to SSD Hosting

Is your website Mobile Friendly?


● Check the Mobile-Friendly Test
● Setup Mobile Site or Switch to Responsive Design
Is your website safe & secure?
● Switch to SSL
● Setup and Anti-Malware Site Seal

Do you have a Blog Setup?


● Setup WordPress Blog
● Check Competitor's Blogs for Ideas
● Identify Leading Blogs in Your Niche
● Create a Schedule of 10-15 Blog Posts based on your FAQs

Do you know what to Blog About?


● Target Market? Individuals or Businesses?
● Individual - Choose from the Following
● Newsletter
● "How To..." Guides
● List Based Content e.g. 21 Ways to...
● Product Reviews
● "Best of..." Lists
● "Ways to Use..." Lists
● Prediction Old vs New Content
● FAQs
● "Common Mistakes with..." Content
● Checklist Content
● Buying Guide
● Best Practice Guides
● Screen Capture Videos
● Infographics
● Case Studies
● Business - Choose from the Following
● Newsletter
● "How To..." Guides
● List Based Content e.g. 21 Ways to...
● Product Reviews
● "Best of..." Lists
● "Ways to Use..." Lists
● Prediction Old vs New Content
● FAQs
● "Common Mistakes with..." Content
● Checklist Content
● Local Interest Features / Local Guides
● Seasonal / Holiday / Guides / What's On / Upcoming Events
● Product Videos
● Product / Service Comparison e.g. Product X vs Product Y
● Latest Fashion Trends

Is your Content Optimized for SEO & Sharing?


● Attention Grabbing Headlines
● Identify Target KW
● Include KW in Meta Tags
● KW in Title & Headings
● KW in URL
● Optimized Images
● Add Related KWs in Text
● Link Internally to Other Posts
● Link Externally to Authority Content
● Add Social Sharing Buttons
● Check Mobile Ready
● Check Load Speed

Do you use Video Extensively through your Website?


● Setup your Youtube Channel

Are you Happy to Appear in Videos?


● Yes Choose from the Following
● Whiteboard Presentation
● Product or Service Descriptions
● Headshot / Interview Style
● Talking FAQs / Hint & Tips
● No, Choose from the Following
● Before & After Examples
● Talking Slides
● Cartoon
● Screen Capture

Have you Optimized your Videos for SEO? Do the following for
all Videos
● Choose KW for All Videos
● Add KW Rich Title & Meta Tags on Youtube
● Transcribe Video & Create a Blog Post with Video Embed
● Optimize Blog Post (Title, Meta Tags, Headings, etc.)

Does your Website Create Trust?


● Professional Accreditations
● Supplier Logos
● Guarantees
● All the Above Clearly Displayed on All Pages

You might also like

pFad - Phonifier reborn

Pfad - The Proxy pFad of © 2024 Garber Painting. All rights reserved.

Note: This service is not intended for secure transactions such as banking, social media, email, or purchasing. Use at your own risk. We assume no liability whatsoever for broken pages.


Alternative Proxies:

Alternative Proxy

pFad Proxy

pFad v3 Proxy

pFad v4 Proxy