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Emma Koesser Resume Isu Generic

Emma Koesser is a data analyst student from Normal, IL seeking to further develop her skills in programming languages like Python, SQL, and R. She has experience analyzing social media data to increase engagement and followers. Currently she works as a Tech Office Assistant where she created visualizations and proposals to track spending and install digital clocks on campus.

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51 views1 page

Emma Koesser Resume Isu Generic

Emma Koesser is a data analyst student from Normal, IL seeking to further develop her skills in programming languages like Python, SQL, and R. She has experience analyzing social media data to increase engagement and followers. Currently she works as a Tech Office Assistant where she created visualizations and proposals to track spending and install digital clocks on campus.

Uploaded by

api-705904615
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Emma G.

Koesser
(224)-436-5323 Normal, IL 61761 www.linkedin.com/in/emmakoesser koesseremma@gmail.com

CAREER OBJECTIVE
Driven and curious data analyst with experience working with Python, SQL, R, Tableau, and several more
programming languages. With a passion for creative innovation and solving complex problems, I am eager to further
develop and implement my data analysis skills and experience at your organization.

EDUCATION GPA: 3.8/4.0 Honors


Illinois State University, Normal, IL
Bachelor of Science Degree in Marketing Expected graduation: Dec. 2023
Integrated Marketing Communication
Advanced Marketing Analytics
Master of Science Degree in Marketing Analytics Expected graduation: Dec.
2024

TECHNICAL SKILLS
Programming Languages: R, Python, SQL, HTML
Data Visualization: Tableau, Python, Microsoft Excel
Statistical Analysis Tools: SAS Studio, SAS Enterprise Miner, SPSS, Qualtrics
Certifications: HubSpot Inbound Marketing, and Google Analytics for Beginners

RELEVANT COURSEWORK
Data Analysis: Handling, Cleaning, Collection, EDA, Visualization, Mining
Machine Learning: Data Pre-Processing, Clustering , Regression, and Advanced Statistical analyses
Data Mining: Market basket analysis, Cluster analysis, Association rules, Neural Networks, Nearest
Neighbor Analysis, Support Vector Machine
SEO: Keyword Strategy, Content Optimization, and SEO Tools such as MOZ and SEMrush

PROFESSIONAL EXPERIENCE
Registered Apprenticeship Design & Development, LLC Jun. 2021-Present
Social Media Manager
 Developed, implemented, and analyzed Google Analytics website tracking and other data led
strategies for social media platforms in R, that have increased CTR, impressions, and
engagement year-over-year, and increased total followers by 37%
 Executed and managed SEO strategies for website and social media platforms with tools such
as MOZ and SEMrush. Performed a keyword strategy across all platforms and optimized content
for SEO that generated an increase in new website user acquisition by 27%
 Directed copywriting and content creation tactics while incorporating content catered for our
target audiences through effective target market research, which led to an increase in engagement

Illinois State University Aug. 2023-


Present
Tech Office Assistant
 Produced and organized an Excel spreadsheet that incorporated formulas, filtering, conditional
formatting, and visualizations to track and predict future budget and spending on faculty
device upgrades for the next 10 years and revealed cost-savings measures to decision-makers
 Led the proposal for the installation of digital clocks throughout the school by creating
visualizations of the planned installation, collaborating with stakeholders, and establishing
a timeline and schedule
 Resolved help requests with creative troubleshooting and problem-solving techniques, while
communicating and listening to customers to create the best customer experience

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