Purcom Finals
Purcom Finals
UNDERSTANDING CONVENTIONS OF TRADITIONAL GENRES THESE ARE SOME GENERAL CONSIDERATIONS FOR
PROFESSIONAL E -MAIL
STEPS IN COMMUNICATION PLANNING CORRESPONDENCE AND ETIQUETTE (HASSETT, 2003):
1.Research and analysis or take stock of current • Consider the audience and occasion, and avoid
situation. Consider these: informality and jargon
1.1. Research • Use a courteous tone in your message; avoid provoking
1.2. Resources
1.3. Communication Opportunities misunderstanding or anger by being too abrupt
1.4. Communication Impediments • Indicate the subject of the message
• Greet the addressee appropriately
2. Goals and Objectives • Organize your thoughts and communicate them clearly
Consider these: and concisely
2.1. Changes you wish to cause
2.2. Steps to reach goals • Keep e-mail messages brief and to the point
2.3. Who, what, when, how to communicate • Use proper English, grammar, and spelling; proofread
before sending
3. Target Audience • Sign your name to the message
Consider these: • Read messages you receive carefully before
1.1 Defining audience
1.2 What they know responding
1.3 What influences them • If you need time to compose a reply, send a brief
1.4 Communication Impediments message acknowledging receipt and communicating when
you intend to respond in full
4. Key messages
Consider these: 2. MEMORANDA
4.1 Essential ideas A memorandum, or memo, is used to communicate
4.2 The Message specific information, usually within a department, or
4.3 Specific needs are understood and acted upon organization.
5. Communication Strategies THESE ARE SOME GENERAL GUIDELINES
Consider these: FOR MEMOS.
5.1 Resources • Format a memo with To, From, Date, and Subject (or
5.2 Effective communication Re:) lines
5.3 Outcomes delivery • Use proper English, grammar, and spelling
6. Evaluation • Use a courteous, professional tone
Consider these: • Be clear and concise
6.1 Communication plan • Clearly state if a reply or other action is required or
6.2 Message requested
6.3 Audience • Print the memo on letterhead or a word-processing
6.4 Surveys
6.5 Audits memo template
6.6 Focus group sessions
3. LETTERS
TYPES OF COMMUNICATION Letters are the means of formal, professional
communication with others outside an organization.
A. WRITTEN Sometimes, letters are used within an organization to
COMMUNICATION formally present a secondary document, such as a
There are several types of written communication committee report.
discussed in this section: electronic mail, memoranda, THESE ARE GENERAL GUIDELINES FOR DRAFTING A LETTER
letters, reports and papers. Professionalism and
effectiveness in written communication depends on AS WELL AS AN EXAMPLE BUSINESS LETTER.
choosing the best type by which to express a subject, • Format a letter with the complete address of the
and then following basic guidelines for conveying your recipient
message to the recipient. • Print the letter on letterhead, or compose a header
1. Electronic Correspondence with the sender’s complete address and contact
Electronic mail, or e-mail, is appropriate for short, rapid information
communications. It is not effective for conveying large • Use a formal greeting, such as “Dear“ or “To whom it
amounts of information or complex information. may concern“
• Organize the information, and be clear and concise
• Include a formal closing, such as “Sincerely“ and sign the SUNY College of Environmental Science and Forestry
and print your name in Syracuse.
• State your purpose for calling. o Example: I am working
4. REPORTSAND PAPERS on a project for my forest management class, and was
One of the most frequent forms of written wondering if you could provide some input for this
communication that you will use to complete assignments project based on your experience as a forest manager.
in your courses is the report or paper. • Ask your questions clearly without interrupting the
person you are talking to, and take notes on the
conversation.
THESE ARE THE BASIC ELEMENTS OF A REPORT AND • Thank the person for his or her assistance.
GUIDELINES TO FOLLOW FOR WRITING A PAPER. ALSO SEE
THE SECTION ON CITATION. • Be prepared to leave a message in case the person is
Basic Components of a Report not available. When leaving a message on an answering
• Introduction machine, clearly state your name and, speaking slowly,
include your phone number and the purpose of your call.
• Literature Review Also indicate if you will be calling the individual back or
• Methods and Materials if you’d like him/her to return your call.
• Results
• Discussion 2. INTERVIEWS
Often interviews are required for class projects or
• Conclusions qualitative research studies. If you plan on conducting a
• Bibliography qualitative research project, coursework in qualitative
research methods will be necessary.
GENERAL GUIDELINES FOR WRITING PAPERS GUIDELINES FOR CONDUCTING BASIC INTERVIEWS FOR
• Use one-inch margins, 12 point font, double-line spacing, CLASS PROJECTS FOLLOW.
and page numbers • Understand the benefits of telephone versus in-person
• Avoid second person and passive voice interviews. Telephone interviews are especially useful
• Spell-check, grammar-check, and proofread (Spell when distance prevents you from interviewing in person.
In person interviews often provide more detailed
check alone is insufficient! For example, “Magellan information because of the more-personalized contact
circumcised the glob“ does not contain spelling errors, between you and the interviewee. Choose the form that
but is is best based on project requirements and travel
certainly not the intended communication) (Henriksson, limitations.
2001). • Use an interview guide (i.e., a list of questions to be
• Organize your thoughts by preparing an outline before used during the interview). An interview guide will help
writing you keep the conversation focused and will prevent you
• Start a paper with an introduction and end with a from forgetting any important questions. Make sure the
conclusion questions apply to the interviewee’s personal experience.
• Cite your sources internally, and include a works cited • Always introduce yourself and the purpose of the
and/or bibliography in proper format (see the citation interview.
section of this handbook) • Let the interviewee know the purpose for which you
will be using his/her comments.
B. ORAL COMMUNICATION • Obtain permission to conduct the interview. If you plan
Oral communications include simple telephone calls,
interviews for class projects or research studies, and on tape recording an interview, always ask permission
informal and formal presentations. Having a clear idea before turning on the tape recorder, then ask permission
of again once the tape is recording. Let the interviewee
what you want to say or ask is essential to effective know that he/she can stop the interview at any time.
oral communications • Always thank the interviewee at the end of the
conversation.
1. TELEPHONE CONVERSATIONS • Always send the interviewee a copy of any reports
Telephone contact between forest and natural resource resulting from the project.
managers and the general public or client groups is very
common. Throughout your career, you will need to 3. PRESENTATIONS
answer incoming telephone calls politely, even when Presentations can either be informal (for example, a
conversing with a disgruntled individual. class presentation or a short presentation at a meeting)
or more formal, such as a presentation at a workshop
WHEN CONTACTING OTHER INDIVIDUALS BY TELEPHONE, or conference.
CONSIDER THESE STEPS.
• Prepare a list of questions to ask the person you are GUIDELINES APPLY TO BOTH TYPES OF PRESENTATIONS
contacting prior to making the phone call • Dress appropriately. Dressing appropriately for your
• Always clearly identify yourself and your affiliation. audience can help to connect you to your audience.
o Example: My name is ___________. I am a student at
• Know your audience. Understanding the interests of
your audience is essential to understanding how to focus
your presentation. Speak to the interests and educational
level of your audience.
• Carefully structure your presentation. Your
presentation should be well organized and include the
following: o a title slide that shows your name and the
title of your presentation, or the body of information
• The information on the slides should be presented in a
logical order, beginning with basic concepts and leading
into more detailed information towards the end of your
presentation.
• Get the audience involved in your presentation.
• Call for questions after your presentation. Once you
have concluded, ask the audience members if they have
any questions for you
COMMUNICATION
Here are some guidelines to consider in preparing
graphics for your written and oral communications.
1. TABLES
A table is a convenient way to present data. Separate
tables (numbered in the order of their first appearance)
should be used for all but the simplest tabular
material.
2. GRAPHS
A graph is simply a device to present data. Various types
of graphs are utilized to convey various date.
3. MAPS
A map is a spatial method of communicating information
about a project, process, travel route or idea. The key
word is spatial: how something is distributed in space or
how you get from location A to location B. Getting from
A to B can be described either through a map or through
a set of steps
MAP ELEMENTS
• Border.
• Title.
• Neat lines.
• North Arrow
• Legend.
• Scale.
• Text boxes.
• Metadata.
• Balance and white space.
PLAGIARISM
When you do not cite your sources, or keep close track
of your research process, you run the risk of
plagiarizing. Plagiarism is presenting someone else’s ideas,
work, or words as if they were your own.