New Project
New Project
OF
APOLLO HOSPITAL
ASHWIN K
RA2252001040130
Apollo Hospitals is one of the largest and most well-known healthcare providers in India.
Founded in 1983 by Dr. Prathap C. Reddy, Apollo Hospitals has grown to become a
comprehensive healthcare conglomerate with a strong presence not only in India but also in
various other countries. Here is an overview of the company:
Founding and Leadership: Dr. Prathap C. Reddy, a renowned cardiologist,
established the first Apollo Hospital in Chennai. Under his leadership, the
organization has expanded significantly over the years.
Scope of Services: Apollo Hospitals provides a wide range of medical services,
including general and specialized medical care, surgical procedures, diagnostics, and
preventive healthcare.
Facilities: The organization has a network of hospitals, clinics, and diagnostic centers
across India and abroad. These facilities vary in size and specialization, catering to
different medical needs. They often feature state-of-the-art equipment and technology.
International Presence: Apollo Hospitals has expanded its reach internationally, with
hospitals and clinics in countries such as Bangladesh, Kuwait, Qatar, Oman, and the
Philippines. This international expansion has helped it become a global healthcare
brand.
Specializations: Apollo Hospitals offers a range of specialized services, including
cardiac care, oncology, neurology, orthopedics, organ transplants, and more. It is
known for its expertise in various medical fields.
Innovation: The organization is known for embracing cutting-edge medical
technology and research. It has been involved in medical research, clinical trials, and
the development of new healthcare solutions.
Telemedicine: Apollo Hospitals has been a pioneer in telemedicine services, making
healthcare accessible to remote and underserved areas. It also launched the Apollo
Telemedicine Network, connecting patients with specialists through video
consultations.
Patient-Centric Approach: Apollo Hospitals places a strong emphasis on patient
care and satisfaction, and it has earned a reputation for its customer-centric approach
to healthcare.
1.2. HISTORY OF APOLLO HOSPITAL:
1983 - Foundation: Apollo Hospitals was founded in Chennai, India, by Dr. Prathap C.
Reddy. The first Apollo Hospital was established in Chennai, marking the beginning of a
healthcare revolution in the country.
1985 - Apollo Health City: The first significant expansion occurred when Apollo Health
City, a multi-specialty healthcare complex, was established in Hyderabad.
1986 - Telemedicine Initiatives: Apollo Hospitals initiated its telemedicine program,
connecting remote areas with specialists in major cities, thus pioneering telemedicine in
India.
1988 - First Successful Heart Transplant: Apollo Hospitals achieved a major milestone by
performing the first successful heart transplant in India.
1996 - First International Venture: Apollo Hospitals expanded beyond India's borders by
opening its first international hospital in Dhaka, Bangladesh.
2000 - Accreditation and Awards: Apollo Hospitals received various accreditations and
awards, highlighting its commitment to quality healthcare.
2001 - Apollo Specialty Hospitals: The organization introduced Apollo Specialty Hospitals,
focusing on specialized medical services.
2003 - Apollo Telemedicine Network: The Apollo Telemedicine Network was launched,
further enhancing remote healthcare access.
2010 - International Expansion: Apollo Hospitals continued to expand internationally, with
new facilities in countries such as Kuwait and Qatar.
2013 - Landmark Achievements: The organization celebrated its 30th anniversary and
achieved several landmark medical milestones, including successful pediatric heart
transplants.
2014 - Apollo Proton Cancer Centre: Apollo Hospitals established the Apollo Proton
Cancer Centre, offering cutting-edge proton therapy for cancer treatment.
2015 - Digital Health Records: Apollo Hospitals introduced an electronic health records
system, enhancing patient care and data management.
2019 - Apollo HomeCare: Apollo Hospitals launched Apollo HomeCare to provide
healthcare services at patients' homes, extending its reach and services.
2020 - COVID-19 Pandemic Response: Apollo Hospitals played a significant role in the
healthcare response to the COVID-19 pandemic, including testing, treatment, and vaccination
efforts.
2021 - Continued Expansion and Innovation: Apollo Hospitals continued to expand its
network and invest in advanced healthcare technology, research, and patient care.
1.3 INDUSTRY BACKGROUND:
Apollo Hospitals operates in the healthcare and medical services industry, which is a crucial
sector dedicated to providing a wide range of healthcare services to individuals,
encompassing both general and specialized medical care. The company plays a prominent
role in this industry, with a strong presence in India and abroad.
International Presence: With hospitals and clinics in several countries, Apollo Hospitals has
a notable international presence. It actively participates in global healthcare, making it a
prominent player in the international healthcare industry.
Telemedicine and Digital Health: The organization is a pioneer in telemedicine, which has
revolutionized the accessibility of healthcare services, especially in remote areas. It has
embraced digital health records and telehealth, providing remote consultations and health
information management services.
Research and Innovation: Apollo Hospitals engages in medical research, clinical trials, and
the development of new healthcare solutions. This commitment to innovation helps advance
the industry's understanding and treatment of various medical conditions.
The benefits from these were impacted due to the lockdown in April-May. The lockdown-led
disruptions meant postponement of elective surgeries by patients and suspended outpatient
services. Now with normalization, the firm is expected to report good growth. The metrics
are already showing improvement. Hospital bed occupancy had improved to 56% in the
September quarter (Q2). Analysts said that this will continue to rise and is likely to normalize
further by March 2021. Meanwhile, the confidence in the company’s pharmacy business has
increased as well. This was the least impacted part for the firm and has been a cushion in
tough quarters.
This segment had seen 15% year-on-year growth during the September quarter, while
matured hospital revenues had declined 24% year-on-year. The traction could also have been
aided by a change in consumption patterns and service demand during the pandemic.
Sustainability of growth and trajectory of margins would be closely watched.
Analysts expect standalone pharmacy additions, rising sales of private labels (own brands),
separation of pharmacy front-end business, focus on online pharmacy business to continue
driving growth, and helping margin expansions.
That said, when it comes to valuations, most of the positives seem to have been priced in.
Meanwhile, the company is exploring inorganic growth opportunities, but has said it would
go slow on greenfield expansion. The move towards acquisition would be keenly watched by
investors. At ₹2,408.95 apiece, the stock is trading at 56 times one-year forward earnings
estimates.
Notwithstanding the potential acquisition plans, analysts believe the valuations are not cheap.
2.OPERATIONAL EFFICIENCY:
Dr. Prathap C. Reddy (Founder): Dr. Prathap C. Reddy, the founder of Apollo Hospitals, is
a visionary leader in the healthcare industry. His leadership, strategic vision, and commitment
to providing high-quality healthcare services have been instrumental in the organization's
growth and success.
Ms. Suneeta Reddy (Managing Director): Ms. Suneeta Reddy, the daughter of Dr. Prathap
C. Reddy, serves as the Managing Director of Apollo Hospitals. She plays a vital role in the
day-to-day management of the organization, overseeing various aspects of its operations and
expansion.
Top Management Team: Apollo Hospitals has a dedicated and experienced top management
team comprising executives with expertise in healthcare management, operations, finance,
and other critical areas. Their collective efforts contribute to the organization's overall
efficiency.
Clinical Leadership: Highly skilled medical professionals and specialists lead various
clinical departments within Apollo Hospitals. These individuals are responsible for
maintaining high medical standards, implementing best practices, and ensuring clinical
efficiency.
Shares of Apollo Hospitals have surged 178% in the last one year and 103% so far in
2021.
The healthcare company reported a net profit of ₹489 crore in the June quarter as
against a loss of ₹208 crore last year.
Analysts remain positive on the stock and believe the company will continue to witness
healthy growth verticals.
Shares of Apollo Hospitals have more than doubled in the last one year as the company has
delivered strong financial performance.
The Chennai-based healthcare company is known for its chains of hospitals across the
country.
The company reported a June quarter net profit of ₹489 crore on Friday as against loss of
₹208 crore last year. The stock has gained 16% since Monday.
A report by HDFC Securities says that the company has seen robust growth across business
segments. “Despite COVID, the core hospital business posted a strong trend and it is likely to
witness healthy growth...Its diagnostics business continues to see steady ramp-up and it is on
track to achieve ₹5 billion revenue by FY23,” said the broking firm while maintaining ‘ADD’
rating on the company’s stock.
Analysts at ICICI direct stated that the company’s performance was better than estimates led
by strong recovery in occupancies along with average revenue per occupied bed (ARPOB),
stockpiling by pharmacy customers during the second COVID-19 wave and incremental
revenue from vaccination.
Healthcare chain Apollo Hospitals Enterprise Ltd on Tuesday reported a 33.3 percent year-on-year
(YoY) decline in net profit at Rs 162.3 crore for the third quarter that ended December 31, 2022. n
the December quarter, total revenue stood at Rs 4,263.6 crore during the period under review, up
17.2 percent against Rs 3,638.9 crore in the corresponding period of the preceding fiscal. CNBC-
TV18 Polls had predicted revenue of Rs 4,298.4 crore for the quarter under review. At the
operating level, EBITDA declined 13.9 percent to Rs 505.4 crore in the third quarter of this fiscal
over Rs 587 crore in the corresponding period in the previous fiscal. EBITDA margin stood at
11.9 percent in the reporting quarter as compared to 16.1 percent in the corresponding period in
the previous fiscal. EBITDA is earnings before interest, tax, depreciation, and amortisation. The
board of Apollo Hospitals has declared an interim dividend of Rs 6 per share. As on December
31, 2022, Apollo Hospitals had 7,855 operating beds across the network.
5.4 COMPETITIVENESS:
Reputation and Brand: Apollo Hospitals has established a strong reputation for delivering
high-quality healthcare services. The brand is synonymous with excellence in healthcare in
India and beyond, which gives it a competitive edge.
Network and Infrastructure: Apollo Hospitals has a vast network of hospitals and clinics
across India and in other countries. This extensive infrastructure allows them to reach a wide
customer base and provide a range of services.
Medical Expertise: The hospitals have a team of highly skilled doctors, specialists, and
healthcare professionals. Their expertise and experience in various medical fields are a key
factor in their competitiveness.
Technology and Innovation: Apollo Hospitals has been at the forefront of adopting
advanced medical technologies and practices. They invest in the latest medical equipment
and innovation, which attracts patients looking for cutting-edge treatments.
Quality of Care: The organization is known for delivering quality healthcare services, which
is a critical factor in attracting and retaining patients. They are accredited by national and
international healthcare quality organizations.
Medical Tourism: Apollo Hospitals has been successful in attracting medical tourists from
around the world. The quality of care and the relatively lower cost of medical procedures
compared to Western countries make them a competitive choice for international patients.
5.5 SWOT ANALYSIS OF APOLLO HOSPITAL:
Strengths:
Reputation and Brand: Apollo Hospitals has a strong reputation and brand recognition in
the healthcare industry, both in India and internationally.
Medical Expertise: Apollo Hospitals has a highly skilled and specialized team of doctors
and healthcare professionals, contributing to the quality of care.
Weaknesses:
Cost of Care: While they offer quality services, the cost of healthcare at Apollo Hospitals
can be relatively high for some segments of the population.
Capacity Issues: Some of their facilities may face capacity constraints, resulting in longer
wait times for certain procedures and services.
Regulatory Challenges: The healthcare industry in India faces regulatory challenges that can
affect operations and expansion.
Opportunities:
Expanding Network: Growth opportunities in India and abroad by expanding the network of
hospitals and clinics.
Rising Medical Tourism: The trend of medical tourism is growing, and Apollo Hospitals can
further tap into this market.
Telehealth Expansion: The growing acceptance of telehealth and digital health solutions can
help Apollo reach more patients.
Threats: Regulatory Changes: Changing government regulations and policies can impact
healthcare operations and reimbursements.
Competition: Intense competition from other hospital chains and independent healthcare
providers can lead to a market share squeeze.
Economic Factors: Economic downturns or financial crises can affect healthcare utilization
and affordability for patients.