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301 - IMP Questions

The document provides a list of 57 questions related to strategic management concepts. It covers topics such as strategy formulation, external environment analysis, competitive advantage, corporate and business level strategies, strategy implementation, and emerging concepts like blue ocean strategy. Answers to the questions can be found in the notes.

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99 views4 pages

301 - IMP Questions

The document provides a list of 57 questions related to strategic management concepts. It covers topics such as strategy formulation, external environment analysis, competitive advantage, corporate and business level strategies, strategy implementation, and emerging concepts like blue ocean strategy. Answers to the questions can be found in the notes.

Uploaded by

rohit
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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301 GC – 11 Strategic Management [External]

IMP Questions: Refer Notes for answers

1. Explain concept of strategy


2. Identify levels of strategy. Example of Hindustan Unilever brand
3. Define strategic management and its basic model
4. Define tactics.
5. Explain Strategic model in detail with steps
6. Define hierarchy of strategic intent
7. What is mission statement? Characteristics of it.
8. Concept of stretch, leverage and fit
9. Elaborate process of envisioning.
10. How are mission statements formulated? Example- ISRO Mission statement
11. Define business
12. Abell’s framework in strategic planning- Diagram- Ex- Burger King
13. Short notes on-
a. CSF
b. KPI
c. KRA
d. Goal
e. Mission
f. KPI drivers
g. Stakeholder management
h. ETOP Matrix
i. QUEST
j. SWOT
14. Stakeholder management process
15. Components of a strategic plan
16. External environment analysis and scanning-approaches
17. Characteristics of ETOP Analysis- Ex- Thermax
18. PESTEL Analysis and performing steps
19. What is PORTER’S APPROACH TO INDUSTRY ANALYSIS
20. What is a Resource based view of a firm
21. Resource sustainability levels for sustainable and competitive advantage
22. Short notes-
a. Competitive advantage
b. VRIO
c. BCG
d. Core competency
e. Business portfolio analysis
23. Sources of Competitive Advantage and New realities in competitive landscape
24. Why is VRIO framework used for competitive advantage? Ex- Analysis of Apple Inc., Starbucks
25. Why benchmarking used as a Comparative Analysis?
26. 10-step approach/process to benchmarking & Comparative Analysis. Ex-Volvo Company
efficiency functions world class and Mercendes Benz Future Truck 2025..
27. Michael Porter’s -Value Chain Analysis. Diagram and model. Ex- Mc Donalds
28. Concept of Stretch-Leverage-Fit (SLF). Ex-Netflix, Example- Indian Railways Turnaround story
29. Leverage methods-
30. What is portfolio analysis? Discuss BCG and 9 Cell GE Matrix.
31. GE McKinsey Matrix- 9 different matrix
32. Prepare a value chain analysis for an FMCG company of your choice.
33. Short notes on-
a. Outsourcing
b. Grand strategies-Any 2
c. Cost leadership
34. Michael Porter proposes two “generic” competitive strategies are?
35. Explain 3 types of corporate strategies- Expansion strategy, stability strategy and mixed strategy
36. Discuss an expansion strategy – The Ansoff Matrix
37. What are the grand strategies in corporate level. Explain any 2
38. Discuss concentration strategy- ex- Coca Cola -Pepsi war
39. Vertical integration strategy- Ex- Amazon Publishing
40. How is merger -Acquisition a part of cooperation strategy, a form of expansion strategy. Ex-
Myntra-Flipkart, Reliance-Hamleys, Microsoft-Github
41. Concentric merger and vertical merger
42. Benefits of strategic alliance
43. Considering any industry sector as example , explain the 3 generic strategies of –
i. Focus cost
ii. Differentiation
iii. Focus differentiation
44. How does structure help an organization? Why structural change and process is needed?
45. Short notes on-
a. Minzberg 5 P
b. Mc Kinsey 7S framework
c. Reeingineering
d. Principles of reeingineering
e. Lean 6 sigma
f. BCP
g. TQM
46. List and Explain Barriers to implementation of strategy
47. Discuss symptoms of malfunctioning of strategy
48. Strategy implementation model
49. Discuss use of balanced score card for strategy evaluation
50. Techniques for Strategic Control?
51. Difference Between Strategic Control and Operational Control
52. Write short notes on-
a. Virtual Value chain
b. Triple bottom line-TBL
c. Strategy canvas
d. 4 action framework/ERRC
e. Value curve
f. B2C
g. D2C
h. P2P
i. Drop shipping
j. Green- e commerce
53. Differentiate between red ocean and blue ocean
54. Threats to sustainability- Comment.
55. Define business models. Discuss various e-commerce business models
56. Hypothetically you are a part of an EdTech firm that leverage technology to create engaging,
personalized, and accessible learning experiences for middle school students (grade 6 above).
How would you be able to incorporate blue ocean strategy for your business.
57. MCQ

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