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CAS 101 - Lesson 6

This document provides a lesson on communication in social media. It begins with an introduction stating that Filipinos spend the most time on social media globally, averaging over 4 hours per day on platforms like Facebook, Snapchat, and Twitter. The objectives are then outlined, followed by a topic outline and activities for students. Key points discussed include the rising internet and social media usage worldwide, with the Philippines having among the highest rates of usage and growth. Visual materials like graphs and charts are also discussed as important forms of communication students need to understand.

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52 views3 pages

CAS 101 - Lesson 6

This document provides a lesson on communication in social media. It begins with an introduction stating that Filipinos spend the most time on social media globally, averaging over 4 hours per day on platforms like Facebook, Snapchat, and Twitter. The objectives are then outlined, followed by a topic outline and activities for students. Key points discussed include the rising internet and social media usage worldwide, with the Philippines having among the highest rates of usage and growth. Visual materials like graphs and charts are also discussed as important forms of communication students need to understand.

Uploaded by

jeandedios1991
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 3

WMSU-ISMP-GU-001.

00
Effective Date: 7-DEC-2016

III. Communication and Technology

Lesson 2: Communication in Social Media

Introduction

According to study, Filipinos spend more time on social media sites than anyone
else in the world (Camus, 2017, cited in Madrunio and Martin, 2018). Filipinos spend most
of their online time on sites such as Facebook, Snapchat and Twitter according to We Are
Social Ltd. The Philippines’ internet and social media users grew by over 25 percent, up
13 million and 12 million over last year respectively. Mobile was also a fast-growing
platform, accounting for 38 percent of all Web traffic in the country.

Objectives

At the end of this lesson, you can:


1. Demonstrate your knowledge about the use of social media in Asia and the rest of
the globe;
2. Convey messages for a variety of audiences;
3. Design a multimodal presentation on a chosen social issue.

Topic Outline
1. Internet Use on the Rise
2. Digital Connectivity
3. Writing a Journal Critique

Page 34 of 103
WMSU-ISMP-GU-001.00
Effective Date: 7-DEC-2016

Try this!

Activity 1: Writing a Data Commentary

Using the description below, Make a Table, showing the information described in the
written text below about Social Media Usage.

1. Filipinos are going online spending roughly four hours and 17 minutes a day,
according to a report. Brazilians and Argentinians followed closely behind,
spending three hours and 43 minutes and three hours and 32 minutes on social
media, respectively, the report said. Meanwhile, Americans are in the bottom half,
spending an average of just two hours and six seconds per day. The least active
were the Japanese, who log on an average of just 40 minutes daily. Citizens from
Korea, on the other hand, just spend 1 hour and 11 minutes a day on social media.
Social media users are shown in this table.

Think ahead!

1. When you do write a data commentary, what should be the content?


2. Presentation, Analysis, and interpretation are the usual format or flow of the
description. The description above is just presentation. Do you agree?
3. What should be in the analysis part of the data commentary? What about
interpretation?

Read and Ponder

Internet Use on the Rise


The Philippines, so far, has a social media penetration rate of 58 percent, higher
than the average of 47 percent in Southeast Asia. Around the world internet users grew
10 percent, or an additional 354 million people, while active social media users jumped 21
percent, or an additional 482 million.

Digital Connectivity
Half of the world’s population is now online, which is a testament to the speed with
which digital connectivity is helping to improve people’s lives, according to We Are Social
consultant, Simon Kemp. The report compiles the data from the world’s largest studies of

Page 35 of 103
WMSU-ISMP-GU-001.00
Effective Date: 7-DEC-2016

online behavior, conducted by organizations including GlobalWebIndex, GSMA


Intelligence, Statista, and Akamai in “a comprehensive state” of social media reference.
Often times, as users of Social Media, you will be confronted with information that
are “non-prose materials.” Non-prose materials online appear in visuals like graphs,
charts, tables, figures, symbols and others that need to be understood. In the academe,
there is a need for you to read and understand visuals since these are common in
academic writing and researches. Describing trends, cash flows, and many types of data
that are non-literary demands your mature understanding and interpretation.
Knowing how to read and interpret visuals, so as knowing how write data
commentaries will give you an edge over other learners who had less exposure to these
types of writing.

See if you can do this!

Write a data commentary on the given information.


Table 1
World Population (Thousands), 1950 – 2050
Year Population Year Population
1950 2,535,093 2010 6,906,558
1960 3,031,931 2020 7,667,090
1970 3,698,676 2030 8,317,707
1980 4,451,470 2040 8,823,546
1990 5,294,879 2050 9,191,287
2000 6,124,123
Source: WHO

Example:

Table 1 shows the _______________, in thousands, from 1950-2050, a range of a


century from the past to its projected future.

As can be seen from the data, in 1950, the number of people inhabiting the globe
was just about ___________, a quite lesser number of people as opposed to a century
after. Obviously, a decade after (1960), it rose to 3,031,931, an increase of over half its
number. Presently, in the year 2020, as projected, the number of people will have
increased much, reaching past seven million bracket. By the year, 2050, the earth will be
much thickly populated with its projected increase reaching up to past 9 million people
which is by far the highest projected growth.

The data imply that as years go by, people living on planet earth will have grown
exponentially. This population increase can be attributed to __________________. This
population increase will have serious repercussions on our _____________.

Page 36 of 103

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