Decision Making Tools - l11
Decision Making Tools - l11
DECISION-MAKING TOOLS
Fundamentals of Decision-making
Alternative –This is a course of action or strategy that may be chosen by a decision maker.
State of nature – This is an occurrence or a situation over which the decision maker has little or no control.
States of Nature
Alternatives Favorable Market Unfavorable Market
Construct large plant $200,000 −$180,000
Construct small plant $100,000 −$20,000
Do nothing $0 $0
1. Maximax – This method finds an alternative that maximizes the maximum outcome for every
alternative. First, we find the maximum outcome within every alternative, and then pick the
alternative with the maximum number. Because this decision criterion locates the alternative with
the highest possible gain, it has been called an “optimistic” decision criterion.
2. Maximin - This method finds the alternative that maximizes the minimum outcome for every
alternative. First, we find the minimum outcome within every alternative, and then we pick the
alternative with the maximum number. Because this decision criterion locates the alternative that
has the least possible loss, it has been called a “pessimistic” decision criterion.
3. Equally likely - This method finds the alternative with the highest average outcome. First, we
calculate the average outcome for every alternative, which is the sum of all outcomes divided by the
number of outcomes. We then pick the alternative with the maximum number. The equally likely
approach assumes that each state of nature is equally likely to occur.
• The maximax choice is to construct a large plant. This is the maximum of the maximum number
within each row or alternative.
• The maximin choice is to do nothing. This is the maximum of the minimum number within each
row or alternative.
• The equally likely choice is to construct a small plant. This is the maximum of the average outcome
of each alternative.
Decision-making under risk, a more common occurrence, relies on probabilities. Several possible states
of nature may occur, each with an assumed probability. The states of nature must be mutually exclusive
and collectively exhaustive, and their probabilities must sum to 1. Given a decision table with conditional
values and probability assessments for all states of nature, we can determine the expected monetary
value (EMV) for each alternative. This figure represents the expected value or mean return for each
alternative if we could repeat this decision (or similar types of decisions) a large number of times (Heizer,
Render, & Munson, 2017).
𝑬𝑬𝑬𝑬𝑬𝑬 (𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨𝑨 𝒊𝒊) = [(𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃 𝑜𝑜𝑜𝑜 1𝑠𝑠𝑠𝑠 𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠 𝑜𝑜𝑜𝑜 𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛) × (𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃 𝑜𝑜𝑜𝑜 1𝑠𝑠𝑠𝑠 𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠 𝑜𝑜𝑜𝑜 𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛)]
+[(𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃 𝑜𝑜𝑜𝑜 2𝑛𝑛𝑛𝑛 𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠 𝑜𝑜𝑜𝑜 𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛) × (𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃 𝑜𝑜𝑜𝑜 2𝑛𝑛𝑛𝑛 𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠 𝑜𝑜𝑜𝑜 𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛)]
+ ⋯ + [(𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃 𝑜𝑜𝑜𝑜 𝑙𝑙𝑙𝑙𝑙𝑙𝑙𝑙 𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠 𝑜𝑜𝑜𝑜 𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛) × (𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃 𝑜𝑜𝑜𝑜 𝑙𝑙𝑙𝑙𝑙𝑙𝑙𝑙 𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠 𝑜𝑜𝑜𝑜 𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛)]
𝑬𝑬𝑬𝑬𝑬𝑬 (𝑨𝑨𝟏𝟏 ) = (0.6 × $200,000) + [0.4 × (−$180,000)] = 120,000 − 72,000 = $𝟒𝟒𝟒𝟒, 𝟎𝟎𝟎𝟎𝟎𝟎
𝑬𝑬𝑬𝑬𝑬𝑬 (𝑨𝑨𝟐𝟐 ) = (0.6 × $100,000) + [0.4 × (−$20,000)] = 60,000 − 8,000 = $𝟓𝟓𝟓𝟓, 𝟎𝟎𝟎𝟎𝟎𝟎
𝑬𝑬𝑬𝑬𝑬𝑬 (𝑨𝑨𝟑𝟑 ) = (0.6 × $0) + [0.4 × ($0)] = $𝟎𝟎
Note: The maximum EMV is seen in alternative𝐴𝐴2. Thus, according to the EMV decision criterion, Getz
should build a small facility.
To find the EVPI, we must first compute the expected value with perfect information (𝐸𝐸𝐸𝐸𝐸𝐸𝐸𝐸𝐸𝐸), which is
the expected (average) return if we have perfect information before a decision has to be made.
𝑬𝑬𝑬𝑬𝑬𝑬𝑬𝑬𝑬𝑬 = [(𝐵𝐵𝐵𝐵𝐵𝐵𝐵𝐵 𝑜𝑜𝑜𝑜𝑜𝑜𝑜𝑜𝑜𝑜𝑜𝑜𝑜𝑜 𝑜𝑜𝑜𝑜 𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐𝑐 𝑓𝑓𝑓𝑓𝑓𝑓 1𝑠𝑠𝑠𝑠 𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠 𝑜𝑜𝑜𝑜 𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛)
× (𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃𝑃 𝑜𝑜𝑜𝑜 1𝑠𝑠𝑠𝑠 𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠𝑠 𝑜𝑜𝑜𝑜 𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛𝑛)]
𝑬𝑬𝑬𝑬𝑬𝑬 (𝑨𝑨𝟏𝟏 ) = (0.6 × $200,000) + [0.4 × (−$180,000) = 120,000 − 72,000 = $𝟒𝟒𝟒𝟒, 𝟎𝟎𝟎𝟎𝟎𝟎
𝑬𝑬𝑬𝑬𝑬𝑬 (𝑨𝑨𝟐𝟐 ) = (0.6 × $100,000) + [0.4 × (−$20,000) = 60,000 − 8,000 = $𝟓𝟓𝟓𝟓, 𝟎𝟎𝟎𝟎𝟎𝟎
𝑬𝑬𝑬𝑬𝑬𝑬 (𝑨𝑨𝟑𝟑 ) = (0.6 × $0) + [0.4 × ($0) = $𝟎𝟎
A decision tree is a graphic display of the decision process that indicates decision alternatives, states of
nature and their respective probabilities, and payoffs for each combination of decision alternative and state
of nature.
Expected monetary value (EMV) is the most commonly used criterion for decision tree analysis. One of the
first steps in such analysis is to graph the decision tree and to specify the monetary consequences of all
outcomes for a particular problem (Heizer, Render, & Munson, 2017).