Scribd
Upload
82 views6 pages

Pepsi Slides

Uploaded by

Hamza Majeed
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
82 views6 pages

Pepsi Slides

Uploaded by

Hamza Majeed
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 6

INTRODUCTION

INCEPTION
PEPSI.
D In 1886,New Bern,North Carolina based
pharmacist &industrialist Caleb Bradman

formulated digestive drink.

nHe decided to call it Bard's drink.

oThe potion became Pepsi-Cola in 1898.

oIt became Pepsi in 1903.


o Currently the maincompetitor isCoca Cola.
CocaCola also have a wide range of bevera
products under its brand.

PEPSI COCA COLA KAINEEY

AQUAFINA, KINLEY,
MOUNTAIN DEW, LIMCA,
GATORADE, THUMSUP,
naaza
SLICE, SPRITE,
7UP, MAAZA,
NIMBO0Z, COKE
TROPICANA
Limea

TWISTER, SThg)

MIRINDA
Nnboez
Marketing Strategies
Peps sports Lounge

BFanEnough
FAN ENOUGH

PepsiPong Game Footbali Toss Game


Comhole Game

Global Marketing & Advertisements

D PepsiCo also activates league and team dealswith localized in-store promotions.

O Social media marketing is becoming dependent on user-generated


increasingly
content, meaning reviews, comment,or any other input from customers.

O Themulti-brand the organic role that PepsiCo brands play in the


strategy supports
sportsexperience whether on the field of play or the fan experience.

10
There are 3pricing objectives:
Profit oriented:

To achieve a target return.


•To maximize profit.

Sales oriented:
To increase sale volume

•To maintain or increase market share


Status oriented:
•To stabilize prices
To meet competition
Packaging:
Packages of Pepsi Cola:
1) 250ml glass returnable bottle
• 2)1.5 liter non returnable bottle
•3) 2.25 Liter jumbo non returnable bottle
4) 1/2 L Pet non returnable bottle
•5) 1LPet and non returnable bottle
• 6)300 ML Can (Tin)
THANK
YOU!!!
PEPSl PEP
ISded

You might also like

pFad - Phonifier reborn

Pfad - The Proxy pFad of © 2024 Garber Painting. All rights reserved.

Note: This service is not intended for secure transactions such as banking, social media, email, or purchasing. Use at your own risk. We assume no liability whatsoever for broken pages.


Alternative Proxies:

Alternative Proxy

pFad Proxy

pFad v3 Proxy

pFad v4 Proxy