Maximum Price
Maximum Price
Key terms:
Price controls - a price intervention applied by governments. Price controls come in two
types - maximum price controls and minimum price controls.
Maximum price / price ceiling - when a government sets a maximum price, below the
equilibrium price. This forms a price ceiling for the good or service. Firms cannot charge
beyond this price and the policy is designed to protect consumers from exploitation.
Shortage - when the market for a good or service is not in equilibrium because demand
for the product is greater than supply.
Activities
1. The diagram below illustrates the market for bread in a middle income nation. The
government decides to place a maximum price on the product.
(e) Why might a government impose a price ceiling on certain public services e.g. public
transport, internet, power or water supplies.
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InThinking www.thinkib.net/Economics 1
Activity 2
Watch the first half of this short video (up to 1.50 minutes) and then complete the activity
which follows:
(a) How does a price ceiling effect both producer and consumer surplus?
(b) Why must the price ceiling be drawn below the equilibrium price level?
(iii) Wealthy tenants wishing to locate a new house in a popular district within the city
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InThinking www.thinkib.net/Economics 2
Activity 4
Watch the following two short videos that your teacher will show you and then decide
whether rental controls, in areas of high demand for housing are effective or not? Are there
other policies that might be effective in improving the affordability of housing in high
demand areas?
During the 2012 Olympics tickets to the premium events were heavily over subscribed. This
was particularly true for the main athletic events, where tickets were sold on the black market
for three or four times their face value. The government response was to impose strict limits
on ticket sales, with customers limited to a maximum of two tickets per customer.
3. What other policies could the Olympic organisers have implemented to reduce the excess
demand for certain events?
© Mark Johnson,
InThinking www.thinkib.net/Economics 3
Activity 6
Watch the following short video and then answer the questions that follow:
The diagram above illustrates the market for a good with unitary PES and PED.
(a) Draw a price ceiling on the diagram and illustrate the change in consumer and producer
surplus.
(b) Illustrate the size of the deadweight loss as a result of the price ceiling.
(c) Explain why the price ceiling has created deadweight loss.
Activity 7
Watch the following video on the impact of price controls on a macro economy and then
decide whether or not price controls can ever be effective in a modern economy?
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InThinking www.thinkib.net/Economics 4
Activity 8 (HL only)
Demand and supply for bread in a middle-income country is represented by the following
table:
(a) Complete the table by adding in the missing blank spaces and highlight the equilibrium
price and then illustrate the data on a demand and supply diagram, using the graph paper
included.
(c) The government decides to impose a price ceiling of $ 1.5, on the product, in an attempt
to make the good affordable for more households. Illustrate this on the diagram, indicating
the area of shortage and the size of the deadweight loss.
(d) To correct the deadweight loss the government decides to place a subsidy on the
good. Illustrate this on the diagram and calculate the cost of the subsidy.
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InThinking www.thinkib.net/Economics 5
Activity 9: Link to the assessment
Part (a)
Explain using a diagram how the introduction of a maximum price may impact on the market
for food. [10 marks]
Part (b)
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InThinking www.thinkib.net/Economics 6