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Enactus R3 Case Study

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20 views8 pages

Enactus R3 Case Study

Uploaded by

5rj8tbr9rv
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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RECRUITMENT’24

ROUND 3

01

PROBLEMS FACED BY INDIA


Exponential Growth of E-Waste:

India, with its rapid digitalization and increasing consumerism,


is the third-largest generator of e-waste in the world,
producing over 3.2 million metric tons annually. A significant
proportion of this waste, including obsolete computers,
smartphones, and household appliances, is either left
uncollected or ends up in landfills, causing severe
environmental hazards
Health Hazards and Environmental Impact:

E-waste contains hazardous substances like lead, mercury,


and cadmium, which, when improperly disposed of, seep into
the soil and water, causing irreversible damage to ecosystems
and human health. Informal recycling practices often involve
open burning and acid leaching, releasing toxic fumes that
pose serious health risks to workers and nearby communities
Inefficient Collection and Recycling Infrastructure:

Despite the magnitude of e-waste generation, India’s formal e-


waste recycling capacity is underutilized. Only 10-15% of the e-
waste is processed through formal channels, while the
majority is managed by unregulated, informal recyclers who
lack the necessary technology and safety measures
Lack of Public Awareness and Engagement:

The general public has limited knowledge about the harmful


effects of e-waste and the importance of responsible disposal.
Moreover, there is a lack of convenient and accessible e-waste
collection points, discouraging consumers from participating
in recycling initiatives.

02

Regulatory Challenges and Policy Gaps:

Although India has introduced e-waste management rules,


enforcement is weak, and compliance is low among both
producers and consumers. The absence of a robust regulatory
framework and lack of incentives for formal recycling create a
challenging environment for sustainable e-waste
management.
03

About GreenCycle Solutions Pvt. Ltd.


GreenCycle Solutions Pvt. Ltd., established in 2015, is a
pioneering company in India’s e-waste management sector,
focusing on sustainable recycling and resource recovery. The
company’s vision is to create a cleaner and greener
environment by building a circular economy around electronic
waste. With state-of-the-art recycling facilities and a dedicated
research and development team, GreenCycle Solutions is
committed to transforming the e-waste management
landscape in India.

Key Services Offered


Collection & Logistics: Doorstep e-waste collection
services for households, businesses, and institutions
Recycling & Recovery: Safe and efficient extraction of
valuable materials from e-waste, including metals and
plastics
Awareness & Advocacy: Conducting workshops,
campaigns, and educational programs to promote
responsible e-waste disposal.

Business Objectives
To establish a robust e-waste collection network covering
both urban and rural areas
To enhance the capacity of formal recycling units and
reduce reliance on the informal sector
To foster community engagement and build public
awareness about the importance of e-waste recyclingut
the importance of e-waste recycling.
04

UPCOMING PROJECTS
1. E-Waste Collection Hubs

GreenCycle Solutions is launching 100 “E-Waste Collection


Hubs” across major cities and towns in India. These hubs will
act as convenient drop-off points for consumers and
businesses to dispose of their electronic waste responsibly.
Each hub will be equipped with modern weighing and sorting
systems to ensure efficient processing and safe storage
before the waste is transported to recycling facilities.

Objectives
Increase formal e-waste collection by 30% within two
years
Reduce the volume of e-waste handled by informal
recyclers by offering fair incentives and integrating
informal workers into the formal recycling system.

2. Digital Recycling Platform

To improve the efficiency and transparency of e-waste


management, GreenCycle Solutions is developing a user-
friendly digital platform. The platform will allow users to
schedule pickups, track their e-waste recycling journey, and
receive rewards for sustainable behavior.

Key Features
User Dashboard: Monitor your recycling activity and
environmental impact
Pickup Scheduling: Book e-waste pickups at your
convenience
Real-Time Updates: Track the status of your e-waste
from collection to recycling.

05

3. Recycle for a Greener Tomorrow Campaign

GreenCycle Solutions will roll out a nationwide awareness campaign


to educate the public on the importance of e-waste recycling. This
campaign will include school and college workshops, social media
outreach, and collaborations with influencers to amplify the message.

Campaign Goals
Reach 5 million people in the first year through various online
and offline channels
Increase the volume of e-waste collected through community
engagement by 20%.
06

PROBLEM STATEMENTS
You are a Senior Consultant at a renowned business consulting
firm and have been approached by GreenCycle Solutions to
strategize innovative solutions for enhancing e-waste
management in India.

Q1: Feasibility and Strategic Planning for “E-Waste Collection


Hubs”
Analyze the Feasibility: Assess the viability of setting up E-
Waste Collection Hubs in diverse regions, considering factors
like population density, e-waste generation, and logistics
Business Model Proposal: Develop a sustainable business
model for the hubs, including operational costs, potential
revenue streams, and integration with informal recyclers.

Q2: Implementation Strategy for the “Digital Recycling


Platform”
Implementation Roadmap: Create a step-by-step plan for the
platform’s development, launch, and scale-up
User Engagement Plan: Design strategies to engage users,
including incentives for recycling and partnerships with local
organizations.

Q3: Public Awareness and Engagement Strategy


Campaign Design: Outline a comprehensive public awareness
campaign under the “Recycle for a Greener Tomorrow”
initiative. Focus on creative engagement methods,
partnerships, and measurable targets
Impact Assessment: Propose metrics to evaluate the
campaign’s success and suggest ways to scale it up based on
initial results

07

SUBMISSION GUIDELINES
Presentation Format
Prepare a 4 page presentation and save it as a PDF file. Ensure
your slides are visually appealing and concise.

Slide Structure
Slide 1: Introduction to GreenCycle Solutions and Problem
Statements
Slide 2: Feasibility and Strategic Plan for E-Waste Collection
Hubs
Slide 3: Development and Implementation Strategy for the
Digital Recycling Platform
Slide 4: Public Awareness Campaign Plan and Long/Short-
Term Goals.

Submission Format
Save your presentation as a PDF file
Name your file as “<YourName>_Enactus_R3.pdf”.

Submission Deadline
Submit your PDF by 29th September, 6:00 PM.

Submission Link
Click here to submit your entry

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