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Design Portfolio Self Promotion at Its Best - PDF 2

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76 views8 pages

Design Portfolio Self Promotion at Its Best - PDF 2

Uploaded by

rvasundhara03
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Design:

Portfolio: Self
Promotion at
Its Best
How to Create an Impactful Design
Portfolio

By Craig Welsh

PRESENTED BY:
Vasundhara Raj
What is Design:
Portfolio: Self
Promotion at Its
Best?
A guide for creatives to showcase their
work through a portfolio.
Focuses on building, presenting, and
promoting portfolios.
Written by Craig Welsh, aimed at
graphic designers, architects, and
creative professionals.
Why is a Portfolio So
Important?

First Impression Professional Tool


Your portfolio often speaks A curated representation of
before you do. your brand as a designer.

Skill Showcase Differentiation


Demonstrates your In a crowded market, your
capabilities and design portfolio sets you apart.
process.
What Makes a Portfolio
Stand Out?
04
03 Consistency
A cohesive visual language that
reflects your personal style.
Process Documentation
02 Show the evolution of your
designs from idea to
Project Variety completion

01 Include diverse project types


(e.g., branding, packaging, web
design).
Concept
Show your unique creative
voice and approach.
How to Craft Your
Portfolio
Tailor it to Your
Tell a Story
Audience

Different projects for different Present your work in a way that


clients/employers. guides the viewer through a
narrative.

Simplicity Update Regularly

Keep it clean, visually appealing, Your portfolio should evolve as


and easy to navigate. your work does.
Self-Promotion Beyond the
Portfolio

01 02
Online Presence Social Media Strategy

Use platforms like Behance, Share your process and


Dribbble, and LinkedIn. finished work on Instagram or
Twitter.

03 04
Networking Collaborations

Attend design conferences, Partner with other creatives or


meetups, and events to businesses to expand your
showcase your work in person. audience.
Which is Better: Digital or
Physical?

DIGITAL PHYSICAL
Show your unique creative voice and approach. More tactile, impactful during in-person presentations or interviews.

Best Practice: Have both versions, tailored to different situations.


Conclusion
Your portfolio is a reflection of who you are as a designer.
It should grow and change as your skills and style develop.
Self-promotion and networking are key to getting your portfolio seen.
Keep refining your portfolio to stay competitive and relevant.

“Your portfolio is the story of your creative journey.”

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