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Pricing Strategies

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28 views1 page

Pricing Strategies

Uploaded by

s2024100830
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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APPLIED ECONOMICS

PRICE SURVEY OF BASIC NECESSITIES AND PRIME COMMODITIES

PRODUCT Bear Brand (135g)


DTI Suggested Retail Price P 50.00

SUPERMARKET/GROCERY STORE SELLING PRICE

Manolo P51

Savemore P50

Puregold P48.50

Alfamart P53

ADSM P49.05

Analysis/Reflection:

As I observed, most of the grocery stores are offering prices close to the suggested retail price of 50. Different
grocery stores offer different prices. Alfamart has the highest price at 53, while Puregold has the lowest at
48.50. Price is the one that shoppers when deciding where to make their purchase. From this, we can conclude
that Puregold offers the best price among the listed grocery stores, while Alfamart has the highest price.
Shoppers looking for the most affordable option may prefer Puregold, while those who prioritize convenience
or other factors may choose to shop at other stores. It's always a good idea to compare prices and consider
other factors before making a purchase decision. (MARIVIC PALICPIC)

The price of Bear Brand 135g varies across different grocery stores in Tanauan. While the suggested retail
price by the Department of Trade and Industry (DTI) is 50.00, the actual prices differ. Save More adheres to
the recommended price, offering it at 50 pesos. On the other hand, Pure Gold and ADSM sell it at a slightly
lower cost of 48.50 and 49.05 pesos respectively. Conversely, Manolo and Alfamart set higher prices, at 51
and 53 pesos respectively. These variations may be attributed to factors such as operating expenses, location,
and competition. It is interesting to observe the market dynamics and the impact they have on the pricing of
Bear Brand in different grocery stores. As a consumer, it's essential to be aware of these variations and
compare prices to make informed purchasing decisions. (ALEXZA MHAE PATINGO)

During our survey, we noticed that different grocery stores use various pricing strategies to attract customers.
Bear Brand powdered milk is already a well-known brand for its numerous health benefits. As a student, I
grew up with Bear Brand and its benefits to the body. It surprises me that grocery stores have their own pricing
for the same product, which affects their affordability to customers. The suggested retail price for Bear Brand
is 50 php. Alfamart sells it at the highest price of P53, while Puregold sells it for a lower price of P48.50. From
my perspective, Puregold's lower price may indicate a higher demand for their product as compared to
Alfamart. As customers, we should always consider the credibility and affordability of the products we buy
because they cost us an amount. (MUSLIMAE MICHAELA TAMPUGAO)

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