Unit 4 Parties and Campaigns
Unit 4 Parties and Campaigns
Political Parties
8.1
Meaning of Party
Rational-choice theory
■ Political scientist Anthony Downs’ model-centrism
Local Parties
The 50 State Party Systems
The National Party Organizations
8.3
Local Parties
Patronage
■ Jobs for voters and contributors
■ Progressive reforms ended this system
8.3
The 50 State Party Systems
National convention
■ Meets every four years
■ Writes party platform
■ Formal nomination of candidates
National committee
■ Operates between conventions
■ Led by national chairperson
8.4
The Party in Government:
Promises and Policy
Party infomercial
■ Carefully scripted
Party platform
■ Policy goals for next four years
9.2
The Campaign Game
Yes
■ 2012 federal elections cost $6.3 billion
■ Fundraising distracts from official duties
No
■ Only .05% of GDP spent on elections
■ About the cost of one DVD per person
Doctrine of sufficiency
■ No need to outspend opponent to win
9.4
Impact of Campaigns
How important are campaigns?
■ Reinforcement
■ Activation
■ Conversion
Campaigns mainly reinforce and activate
Why are conversions rare?
■ Selective perception
■ Party identification
■ Incumbent advantage
Wedge issues
9.5
Whether to Vote: A Citizen's
First Choice
Deciding Whether to Vote
Registering to Vote
Who Votes?
2008 Minnesota Senate race 9.5
Is it rational to vote?
■ Policy differences
■ Political efficacy
■ Civic duty
9.5
Registering to Vote
Voter ID laws
■ Show government-issued photo ID to vote
9.5
New voter ID laws
Age
■ Older are more likely to vote
■ Younger citizens less settled
Party Identification
Candidate Evaluations: How Americans
See the Candidates
Policy Voting
2012 A Battle for the Middle-Class Vote
9.6
Party Identification
Provide perspective
■ Similar to sports teams and religion
■ Cue to who is on one's side
■ Simplifies candidate selection
Battleground states
9.8
Understanding Campaigns and
Voting Behavior
Are Nominations and Campaigns Too
Democratic?
Do Elections Affect Public Policy?
Do Campaigns Lead to Increases in the
Scope of Government?
9.8
Are Nominations and
Campaigns Too Democratic?
Outsiders have a way in
■ Candidates chosen by voters, not party elites