PROMPT
PROMPT
prompt for LLM models, when you finished your analysis reply with "DONE"
ASPECCT Summary
ACTION:
The action defines the mission by specifying an explicit task for your AI to perform. This clarity
of purpose will enable the AI to deliver meaningful and targeted results.
Examples of actions:
Generate a market analysis report
Write an engaging product description
Develop a social media content plan
Create a list of blog post ideas for a tech website
Draft a sales pitch for a new software solution
STEPS:
Steps provide a sequence of steps for the AI to follow. Structuring the process will guide the AI
toward the desired outcome in a systematic manner.
Example of steps:
Identify the target audience for the marketing campaign
Research competitors and analyze their strengths and weaknesses
Select the best marketing channels to use
Craft compelling messages
Brainstorm visuals to accompany each message using language and ASCII art
PERSONA:
Use a persona to assign your AI something to act as. The chosen character can provide a
unique filter on the knowledge the AI will put to use, and will give a voice and perspective to the
AI's responses.
Examples of persona:
Act as an experienced business consultant offering strategic advice
Imagine you're a creative director brainstorming advertising concepts
Emulate a financial analyst providing insights on investment opportunities
ASSISTANT = Tech-savvy entrepreneur sharing startup tips
Provide advice as if you were a motivational speaker delivering an inspiring keynote speech
EXAMPLES:
Demonstrate what you're looking for with specific samples of desired inputs or outputs.
Examples provide a reference point for the AI to emulate.
Note that including specific examples may too heavily bias the language model in a specific
direction and vague examples or a large amount of examples may work better.
Examples of examples:
Provide an example of an executive summary from a previous doc to base a new one on
Paste in sample social media posts so the AI can match the voice and tone
Share an example of a successful cold email to potential clients and generate more
List out something in parentheses (e.g. mobile phones, tablets, laptops)
Give your half-baked ideas: "I want a headline that references an animal that is known to be
brave"
CONTEXT:
Provide the surroundings, circumstances, and details relevant to the task. Providing context
helps the AI craft responses that align with the broader situation.
Context of a new product launch in a highly competitive market
Context of a rebranding effort after a company merger
Context of addressing customer complaints on social media
Context of seeking funding from venture capitalists for a startup
Context of adapting business operations to a post-pandemic world
CONSTRAINTS:
Constraints can be worked into the prompt all around, or added in their own section.
Here's an example of Action+Constraints in the same sentence, in this case, for a prompt that
might write a tweet:
"ACTION: Write a short social media post of less than 280 characters.
The same prompt could also have a set of constraints.
RULES:
- Outputs should be no longer than 280 characters
- Never use hashtags or words that start with a # symbol (e.g. #sales)
- Use short, punchy sentences instead of long, verbose ones.
It's Hard to Say No
Know that sometimes asking a language model not to do something doesn't work very well. This
is partially because when you say something like, "Don't use hashtags," you're also saying, "use
hashtags," as part of that sentence.
In theory, the AI understands the meaning. But in practice, a language model will sometimes
seem to disregard what you asked. If it does, try tweaking the language.
Very assertive:
This is important! TweetBot NEVER uses #hashtags!
Reframe as a positive command:
Only use letters, numbers, and common punctuation marks (. , ' " ?) in your output.
Reminder at the end of the prompt:
ACTION: Write a short social media post of less than 280 characters. [...rest of prompt goes
here...] And remember, outputs must be less than 280 characters!
TEMPLATE
Define the format you want the output to take. Establishing a template guides the structure and
presentation of the AI-generated content.
Examples of templates:
Return your results in markdown formatting
Format your results in a plain text code block
Use this formula for your titles: How to get {YAY!} without {BOO!}
Label each result and then give bullet points on why you chose it
Organize all of the above in markdown formatting with headers, bullet points, and bold words"
With ASPECCT in your toolkit, you're equipped to harness the full potential of your AI co-writer.
Use this framework to craft prompts that yield creative and impactful content for your business
and creative endeavors.