Flush Door
Flush Door
MODULAR KITCHEN
MANUFACTURING
BUSINESS
INTRODUCTION
Flush Door is a very sober, plain, and simple door that has got facings on
both sides. It has smooth surfaces and made by using a timber frame, which
is covered by MDF or plywood on both sides of the door. The cardboard or
hardwood is filled in the hollow portion of the doors. It is finished with
plywood, veneer, or laminates. Further, the flush doors are cost-effective, it
also offers beneficial properties such as resistant to stains, scratches, crash,
termite, and is also very easy to clean. Flush doors are widely used in
residential, commercial, and industrial applications due to their durability,
aesthetic appeal, and cost-effectiveness.
Modular Kitchen manufacturing business involves designing, producing,
and installing modular kitchen systems that are pre-fabricated and
customized to fit the specific needs of homeowners, interior designers, and
businesses. Modular kitchens have become increasingly popular due to their
versatility, functionality, and aesthetic appeal, catering to modern living
spaces. In a modular kitchen, the kitchen components (such as cabinets,
shelves, drawers, countertops, and appliances) are created in standardized
units or modules that can be easily assembled at the site. This modular
approach makes the kitchen more organized, easy to install, and adaptable to
different spaces.
EXECUTIVE SUMMARY
This business plan outlines the setup of a manufacturing plant in India for
flush doors and modular kitchens. The facility will cater to the growing
demand for aesthetically pleasing and durable home solutions. Leveraging
modern manufacturing technologies and efficient supply chains, this plant
aims to achieve a competitive edge in the Indian market.
TYPES OF FLUSH DOORS
Solid Core Flush Doors or Laminated Flush Doors – These doors have
solid blocks of wood inside. Solid core doors are strong and have better
sound proofing properties.
Hollow Core Flush Doors - Hollow core doors are hollow inside with
only a supporting honeycomb structure. In hollow core type flush door,
frame consists of stiles, top, bottom and intermediate rails, which are not
less than 7.5 cm in width. The space between the stiles and the rails is
divided by fixing wooden battens. In hollow core shutter, vertical battens
are not less than 25 mm wide.
MARKET OVERVIEW
Industry Insights
1. Flush Doors: With the real estate sector booming, demand for
high-quality flush doors is rising in residential and commercial
spaces. Growth drivers include urbanization, increasing housing
projects, and demand for eco-friendly materials.
2. Modular Kitchens: Growing consumer preference for modular
kitchen setups has driven the modular kitchen industry, with an
annual growth rate of 8-10% in urban areas.
Target Market
1. Urban residential developers
2. Individual homeowners upgrading interiors
3. Commercial real estate developers
Competitor Analysis: Major competitors include well-established brands
like Greenply and CenturyPly for flush doors and Sleek and Godrej
Interior for modular kitchens. Differentiation will be achieved via pricing,
quality, and customizability.
1. COST ESTIMATION
Initial Setup Costs:
a) Land (15,000 sq. ft. in an industrial zone)
Estimated Cost: 50 Lakhs (varies by location)
b) Building
Factory Shed (10,000 sq. ft.): 25 Lakhs
Office Space (1000 sq. ft.): 5 Lakhs
c) Machinery
Equipment Cost Purpose
(Lakhs
)
CNC Router 20 Cutting and Shaping Panels
Edge Banding 10 Edge Finishing
Machine
Lamination Press 15 Applying Veneers/ Laminates
Panel Shaw 12 Precise Wood Cutting
Drilling Machines 5 Holes for Hinges and Screws
Polishing 5 Surface Finishing
Equipment
Miscellaneous Tools 8 Supportive Tools and Fixtures
Total 75
d) Raw Materials
Flush Doors: Plywood, MDF, adhesives, veneer sheets
Modular Kitchens: Laminates, Plywood, Acrylic Sheets,
Hinges and Handles
Initial Cost: 20 Lakhs
e) Utilities and Other Requirements
Electricity and Water: 2 Lakhs / Month
Transportation: 5 Lakhs Initial Investment
f) Miscellaneous: 10 Lakhs
2. FINANCIAL PLAN
Capital Costs
Operating Costs
Revenue Projections
Price/Unit
Product Units/Month Revenue (₹ Lakhs)
(₹)
Flush Doors
Modular Kitchens
Total Revenue
3. PROFIT ANALYSIS
Monthly Gross Profit:
Break-Even Point:
4. 5 YEAR FINANCIAL PROJECTION
Revenue (₹ Operating Costs Net Profit (₹ Cumulative Profit
Year
Lakhs) (₹ Lakhs) Lakhs) (₹ Lakhs)
5. FUNDING OPTIONS
Self-funding or partnership capital.
Loans:
o MSME Loans from banks or NBFCs
a. Types of MSME Loans
Collateral-Free Loans: Offered by many institutions up
to ₹2 crores, these loans do not require security but are
typically granted based on the creditworthiness and
financial health of the applicant
Term Loans and Working Capital Loans: These loans
can be used for business expansion, acquiring machinery,
or managing day-to-day expenses
Specialized Loans: Some institutions offer tailored loans
for specific needs like machinery financing, technology
upgrades, or raw material procurement
b) MSME-specific Support:
MSMEs in Rajasthan can avail a one-time capital subsidy of up to
50% for environment management infrastructure like Effluent
Treatment Plants.
Annual incentive caps for MSMEs are INR 50 million, with
preferential terms compared to large industries
7. FINANCIAL FORECASTING
Revenue: Average price per door is as follows:
a) Basic Flush Doors (Plain, Low-End)
Price Range: ₹1,500 - ₹3,500 per door (for standard sizes and
basic materials like MDF or plywood with simple laminate finish)
These are commonly used in residential applications and are
budget-friendly.
b) Medium-Quality Flush Doors (with Better Finish or Solid
Core)
Price Range: ₹3,500 - ₹7,000 per door
These doors often feature better core materials (like solid wood or
composite cores) and more refined finishes (e.g., veneer or better-
quality laminates).
c) High-End Flush Doors (Premium Quality, Designer,
Customizations)
Price Range: ₹7,000 - ₹15,000 or more per door
Premium flush doors often include high-quality veneers, special
finishes, soundproofing, or additional features like fire resistance.
d) Solid Wood Flush Doors
Price Range: ₹5,000 - ₹15,000 per door
Solid wood doors are more expensive due to the cost of the wood
and the craftsmanship involved.
e) Fire-Resistant or Specialized Flush Doors
Price Range: ₹8,000 - ₹25,000 per door or higher
These doors are used in commercial or industrial buildings for fire
safety and come with specific certifications.
Average Order Value of Modular Kitchen is ₹ 3,00,000
MANUFACTURING PROCESS
Material Selection - The first step in the manufacturing process is the
selection of high-quality wood. The wood must be free from defects and
have consistent grain patterns to ensure a uniform finish.
Core Preparation - Core materials (wooden strips, particleboard, or
MDF) are cut and treated for termite resistance.
Frame Assembly - The core material is sandwiched between two veneer
or laminate sheets.
Gluing and Pressing - Adhesives like phenol formaldehyde are used,
and the assembly is pressed under high pressure.
Trimming and Finishing: The door edges are trimmed, sanded, and
finished for a smooth appearance.
Surface Treatment: Lamination or polishing for aesthetic and protective
purposes.
Quality Check and Packaging: Each door undergoes a quality
inspection before packaging and dispatch.
RAW MATERIALS
Core Materials: Plywood, MDF, solid wood or honeycomb.
Adhesives: Urea-formaldehyde or phenol-formaldehyde resins.
Veneers or Laminates: For surface finishing.
Chemicals: Termite-proof and water-resistant treatments.
Machinery: Pressing machines, saws, trimming tools, etc.
MANPOWER REQUIREMENT
Skilled Workers: For operating machines and quality control.
Semi-Skilled Workers: For assembly and packaging.
Support Staff: For administration, sales, and logistics.
MARKETING STRATEGIES
Target Markets:
1. Builders, contractors, and interior designers.
2. Retail and wholesale dealers.
3. Export markets.
4. Export Opportunities in International Market
Promotional Activities:
1. Participate in trade fairs and exhibitions.
2. Partner with e-commerce platforms like IndiaMART and
TradeIndia.
3. Build a professional website showcasing your product range.
Brand Differentiation:
1. Focus on quality, eco-friendliness, and affordability.
2. Offer customization options for designs and finishes.
Pricing Strategy
1. Develop a competitive pricing strategy by considering production
costs, market demand and competitor pricing
CHALLENGES
Raw Material Sourcing: Fluctuations in timber prices.
Competition: From established players and low-cost imports.
Compliance: Adhering to environmental regulations.
SUSTAINABILITY TRENDS
Use eco-friendly adhesives and materials like FSC-certified wood.
Implement waste recycling for better efficiency and environmental
impact.
KEY PLAYERS IN THE INDIAN MARKET
Century Plyboards (India) Ltd.
Greenply Industries Ltd.
Sarda Plywood Industries Ltd.
Kitply Industries Ltd.