Abdela BP Afar Final
Abdela BP Afar Final
BUSINESS PLAN
FOR
JUNE, 2024
SAMARA, AFAR, ETHIOPIA
WHOLESALE OF CONSTRUCTION MATERIALS, RENTAL OF CONSTRUCTION MACHINERY & BUILDING CONTRACTOR
Table of Contents
Executive summary ...................................................................................................................................... iii
1. Introduction ....................................................................................................................................... 1
2. Background and Description of the Business ................................................................................... 2
2.1 Product Description ...................................................................................................................... 2
2.2 Business Type ............................................................................................................................... 1
2.3 Operational History of the Promoter & Business ......................................................................... 1
2.4 Vision, Mission and Goal of the business ..................................................................................... 2
2.5 Business Keys to Success ............................................................................................................. 2
2.6 Rationale for this Business............................................................................................................ 3
2.7 Credit history and Status of the Promoter ..................................................................................... 3
2.8 Purpose and Amount of Loan Requested ...................................................................................... 4
2.9 Products and Services Application ............................................................................................... 4
2.10 Infrastructure Facilities ................................................................................................................. 4
2.11 Economic Contribution of the business ........................................................................................ 4
3. Industry Overview or Synopsis of the sector .................................................................................... 4
4. Market Analysis .............................................................................................................................. 13
4.1 Marketing strategy ...................................................................................................................... 14
4.2 Business Competition Analysis .................................................................................................. 14
4.3 Pricing and Distribution .............................................................................................................. 15
4.4 The target consumers and suppliers to the Business ................................................................... 15
4.5 Risk Analysis .............................................................................................................................. 15
5. SWOT Analysis .............................................................................................................................. 16
6. Technical Study (Capital Assets owned by the business) ............................................................... 17
6.1 Office Equipment ........................................................................................................................ 17
6.2 Fixed Asset and Machinery......................................................................................................... 17
7. Organization and Management Plan ............................................................................................... 18
7.1 Managerial personnel .................................................................................................................. 18
7.2 Organizational structure .............................................................................................................. 19
7.3 Human Resource Requirement ................................................................................................... 19
8. Financial Study ............................................................................................................................... 20
8.2 Important Assumptions on Financial Plan .................................................................................. 20
8.3 Financial Requirement ................................................................................................................ 20
8.3.1 Purchase and Revenue Plan ................................................................................................ 21
8.3.2 Operating Expense .............................................................................................................. 22
8.3.3 Depreciation Expense ......................................................................................................... 23
8.3.4 Loan Repayment Schedule & Interest Expense .................................................................. 23
9. Financial Analysis/ Feasibility ....................................................................................................... 24
9.1 Projected Income Statement........................................................................................................ 24
9.2 Projected Balance Sheet .............................................................................................................. 25
9.3 Projected Statement of Cash Flow .............................................................................................. 25
10. Overall Project Investment Decision .............................................................................................. 26
11. Socio-economic Benefits of the Project .......................................................................................... 28
12. Conclusion ...................................................................................................................................... 28
13. Recommendation ............................................................................................................................ 28
Executive summary
This business plan is prepared by Abdela Yimam Integrated business in order to expand the
existing Integrated Business and provide quality product and services by getting loan from
Commercial Bank of Ethiopia (CBE) in Afar Regional State, Samara City Administration. The
owners will use the loan to buy different construction materials from importers and
manufacturing company and sale to wholesalers, retailers, contractors and use in own
construction service by the promoter and additionally plan to purchase own vehicles which will
be used in wholesale of construction materials.
In order to do so, the business will require a working capital of Br. 92,035,534.38. Out of this
cost, 33% (Br. 30,000,000.00 Term Loan) will be obtained from commercial bank of Ethiopia at
yearly interest rate of 14.5%, while the remaining 67% (Br. 62,035,534.38) will be handled by
the owner i.e the owner will manage the cash shortage by frequently re-using the money because
the businesses is liquid in its nature.
The ideal ecological and geographical area of the business; abundantly availability of skilled,
semi-skilled and unskilled human resource, existence of demand for the product and service in
the business area, accessibility of utilities like telephone and water, proximity and availability of
all needed facility to undertake the business in the area is the main opportunities.
The market analysis of the project carried out in line with need of construction materials by
householders, contractors, retailers, wholesalers and others are flourishing from time to time
which indicates that there is good demand for high quality construction materials in the area.
Regarding the economic contribution of the business, it will create job opportunity for 30
permanent employee and 100 daily laborers for the construction service from local communities
and generate an average income tax of Br. 8,701,109.29 for the government which has significant
contribution to the economic growth of the country.
Finally, it is highly recommended to implement the business by obtaining the loan from
commercial bank of Ethiopia being the business is financially, economically, and socially
feasible.
BUSINESS PLAN FOR ABDELA YIMAM SEID INTEGRATED BUSINESS Page iii
WHOLESALE OF CONSTRUCTION MATERIALS, RENTAL OF CONSTRUCTION MACHINERY & BUILDING CONTRACTOR
1. Introduction
This business plan envisages on the expansion of the existing business (wholesale trade of
construction material, building contractors & construction materials & vehicles renting service)
geographically, increase product & service volume and market share. The current increments on
demand of wholesale trade of construction material, building contractors & construction
materials & vehicles renting service motivate the business owner to expand the business
operation to different area of the country and to provide quality product & service to the local
and international customers.
The current fast and dynamic economic growth of Ethiopia especially in urban area necessitates
equivalent growth of building and construction sector. The sector should expand rapidly to
support the overall economic development sustainable.
The country’s decentralized state based economy, privatized and free market economy; good
governance creates a favorable environment for the development of investment for private
investors on construction which increase the demand of construction materials, contractors and
rent of construction machinery (Vehicles).
A construction material is any substance used in building a structure. There are many types of
building materials used in construction such as Concrete, Steel, Wood and Masonry. Each
material has different properties such as weight, strength, durability and cost which makes it
suitable for certain types of applications. The choice of materials for construction is based on
cost and effectiveness to resisting the loads and stresses acting on the structure.
The construction industry is rapidly growing, and so is the need for building materials, building
contractors & construction machineries rent. There are, therefore, many modern construction
materials & construction machinery adopted to make a Business successful. Construction
planners need to analyze their choice of building materials to find which material works best
during a Business’s planning phase. Suppliers also play a vital role in the quality of materials,
and you should choose a good supplier and work with them for the timely delivery of your
materials. Building materials can generally be divided into two categories: Natural building
materials such as stone and wood, and Man-made building materials such as concrete and steel.
Both categories usually require a certain level of preparation or treatment before the use in a
structural application. So, the promoter is engaged in wholesale trade of man-made construction
materials, renting of construction materials and building construction service.
The most commonly provided & used construction materials are Cement, different size of
reinforcing bar and others. The construction machineries which are provided to contractors
through rents are water tanks truck, cobra car and other machineries. Additionally the promoter
of the business is professionally licensed building contractor since 2009 E.C
Since there is few such kind of business station in the City to accommodate the existing demand
of these products and service in the City and the surrounding areas. The mismatch between the
demand for and supply of such kind of products & services is easily observed in the City.
Therefore, the existing shortage or absence in the supply of the products & services, along with
its quality and quantity, better location and infrastructure access, escalating trend of urbanization
and business activities, thus it is with such reason that this business is identified and proposed
and assumed to be more profitable.
Therefore the promoter of this business Abdela Yimam coming to the industry and working more
to reduce the gap and currently plan to expand the operation and market of the product & service
to different local area and international market.
2. Background and Description of the Business
The enterprise’s products & services are wholesale trade of construction material, general
contractor, construction machinery & vehicles renting service. Abdela Yimam Integrated
business provides the following major product to the market. This includes:
i. Wholesale trade of Construction materials:
Locally Produced (Cement) Imported (Reinforcing bar)
ii. General Contractor:
Building Road
Bridge & dam Others
iii. Rental of Construction Machineries & Vehicles
Water tank truck (Bote) Other machinery
Vehicles (Pickup & cobra car)
Undertaking several business types primarily will contribute to the enhancement of own capital
appreciation and country economy. Therefore Abdela Yimam Integrated business is flourished
and is currently operating at profit. Currently the owner plan to expand the existing business to
new market and new improved products. So, to finance the above listed business bank loan is
requested/expected from commercial banks of Ethiopia.
By this time this business plan is prepared in order to clearly provide the business future
operational plan in reference with the above business activities.
Abdela Yimam Integrated business aspires to be one among the top suppliers of quality
construction materials, sufficient construction machinery & vehicles provider through rent and
competent general contractor in Afar & other Ethiopia market.
To expand the boundary of construction work throughout the country and increase the
number of customers served by the firm
Thereby to create employment opportunity for individuals residing in and around the district
and other areas based on the availability of expertise and experts.
Pooling an individual who have investment imitative and capital and professionals come
together for mutual benefit and community as well
To make chains products of the business with others all over the tertiary and other places
where there is shortage.
To provide different products to customer at fair and affordable price
In order to smoothly run the above stated licensed business type and to meet the stated objective
the promoter has set to expand the existing business operation and add additional business
venture through additional loan based financing.
various civil engineering projects. The construction industry has grown more strongly in recent
time, after previous year’s technological advancement. This was primarily due to the fact that the
previously used construction is out dated or the use of backward tools and no one is using them.
The industry is expected to experience remarkable growth following an increase in the number of
beneficiaries using the product & service, which is due to a rise in per capita income as well as
corporate profit.
Some of the key sectors within the construction industry are; residential construction,
commercial construction, industrial construction, institutional and government construction, civil
engineering and infrastructure projects, institutional and public construction, infrastructure
upgrades and rehabilitation
In conclusion, the construction business is a diverse sector that has a big impact on economies
and communities all over the world. Each type of construction project has unique requirements,
challenges, and considerations. Successful completion relies on effective project management,
skilled labour, compliance with regulations, and adherence to safety practices.
The major companies in this industry have created strong brand awareness and therefore enjoy
its recognition. This helps in retaining customers for these businesses, and creating difficulty for
new production start-up towards getting customers and retaining them as well. Also, major
companies constantly need to produce fleets to meet up with customers’ demand, a feat that
smaller companies cannot match up with, and yet regardless of the number of output in one’s
fleet, production cost, storage, and then staff the production location.
The major restraint in this industry especially globally has been the increase in the
implementation of environmental regulations around the world. The high amount of
environmental pollutants that is released by company machineries is highly responsible for these
environmental regulations.
Over and above, construction materials wholesale trade, construction materials rent and
contractors businesses is the back bone of construction sector all over the world and are still
enjoying good patronage particularly if they are well positioned and if they know how to reach
out to their target market.
Construction materials wholesale trade, construction machineries rent and contractors are often
cited as among the types of businesses with the better profit margins. It's true. The profit margins
typically range from 20 percent to 40 percent, depending on the items & services. The Business
makes their money on volume, hours and contractual agreements.
4. Market Analysis
Construction materials trade unquestionably has large domestic markets. The size of Ethiopian
population is currently estimated above to 120 million. And the samara town is highly populated
in which its center for the Afar region and many households want to live in the town because of
that the need for construction materials in the town is too high.
As we also observe that as Ethiopian economy keeps developing over the past ten years;
urbanization and preference for modern construction materials are growing. The number of
householders, institutions and college/university, Hospitals, real estate and other construction
sectors are increasingly flourishing in the town specifically and in the country in general which
needs construction materials to construct residential and commercial Buildings, real state, dam,
office, and etc. There is no doubt that such development and the corresponding changes in
preference for such products drive demand for the Business’s products.
With regard to distribution, Abdela Yimam Wholesale trading of construction materials, will sell
its product directly to wholesalers, retailer and construction sector. Based on customer order, it
also aims to deliver the products through own transportation service.
5. SWOT Analysis
5.1 Strength
Abdela Yimam Wholesale trading of construction materials and other service is located along
one of the best ways to samara town where it is convenient for transportation to any area in the
country and outside.
Tough entrepreneurial competency of the promoter
Long experience of the business owner and experienced staff
Overcoming challenges and improving business operation
Dynamic management
Strong collaboration of the owner with stakeholders
High educational level knowledge & skill of the business owner
5.2 Weakness
Shortage of capital/finance
5.3 Opportunities
Conducive investment environment and low cost
Increased demand of the construction product related with country development
Available Credit facility and government investment incentives
Cheap trainable labor, utilities and power cost
No strong competition
Unsatisfied market demand
Having enough quality products
Availability of market for the envisaged business
Availability of Road infrastructure
5.4 Threat
instability of peace in the country
Foreign currency exchange rate fluctuation
Market volatility, due to Inflation and Political instability & other factors
We want to build a business of dedicated workforce who will go all the way to ensure that our
customers are satisfied and they get value for their money. In other to achieve this, we aware that
it takes a business with the right employees and structure to achieve all what we have set to
achieve, which is why will be putting structures and standard operating processes in place that
will help us deliver excellent services and run the business on auto pilot. The success of business
will be anchored on the team not on any individual.
8. Financial Study
The business is expected to grow significantly in its operation especially in the coming five years
as it meets the market need for an alternative to local community-oriented users. Organization
growth to other location will occur at the end of the second year, which is expected to be
financed by the cash reserves of the business
The business will operate for 300 days per year and purchase and sale 10,000 quintals of
Cement & 210 baldes of reinforcement bar of different size per year.
90% of the inventories available for sales & use during the year are assumed to be sold
out & used.
Both the cost of purchase and selling price for the year following the 2024 G.C is assumed
to increase by 5% ( normal inflationary scenario)
Both purchase and Sales for the year following 2024 G.C is assumed to increase by 20%
respectively.
The selling prices of all the merchandise category is assumed to be of 20% margin on the
purchase price.
Working capital loan will be obtained from Commercial Bank of Ethiopia. The bank loan
will be repayable within three years. Bank loan and interest will be paid on semiannually
bases over three years and 14.5% interest rate is assumed on outstanding loan- balance.
It is assumed that 50% of the cash flow before investing and financing is used for
investing in fixed asset only when excess cash balance exists.
The Promoter can withdraw when there is surplus cash and invest from own others source
when there is a deficit.
The estimated purchase cost and sales revenue of the business for the first year and continual
20% growth estimation is presented in the following table:
Table 5: Composition of construction material purchase & Sales Plan for the 1st year
Average Total
Business Quantity Total Sales
NO Description Measurement Purchase Purchase Cost Selling price Gross Profit
Category /Year Reveneue/Year
price /Year
8mm reinforcing bar Balde 40 245,000.00 9,800,000.00 294,000.00 11,760,000.00 1,960,000.00
10mm reinforcing bar Balde 40 240,000.00 9,600,000.00 288,000.00 11,520,000.00 1,920,000.00
Conistruction 12mm reinforcing bar Balde 30 240,000.00 7,200,000.00 288,000.00 8,640,000.00 1,440,000.00
Materials 14mm reinforcing bar Balde 30 234,000.00 7,020,000.00 280,800.00 8,424,000.00 1,404,000.00
1 (Reinforcement 16mm reinforcing bar Balde 30 235,000.00 7,050,000.00 282,000.00 8,460,000.00 1,410,000.00
Bar & Cement) 20mm reinforcing bar Balde 20 232,000.00 4,640,000.00 278,400.00 5,568,000.00 928,000.00
Wholesale Trade 24mm reinforcing bar Balde 20 230,000.00 4,600,000.00 276,000.00 5,520,000.00 920,000.00
Cement-National Quintals 5,000 1,480.00 7,400,000.00 1,776.00 8,880,000.00 1,480,000.00
Cement-Masobo Quintals 5,000 1,300.00 6,500,000.00 1,560.00 7,800,000.00 1,300,000.00
TOTAL 10,210 63,810,000.00 76,572,000.00 12,762,000.00
NB: The business planned to acquire the material to be supplied to the market from importers
and local supplier that are factory, Factory Agent (importer of reinforcement bar, Messebo
cement & National cement factory & factory agent) and other manufacturer.
Abdela Yemam Integrated business cost of purchase and sales plan from all
S.no. Item business over the coming five years (2024/25 to 2028/29 G.C)
2024/25 2025/26 2026/27 2027/28 2028/29
Purchase of Construction
1 63,810,000.00 76,572,000.00 91,886,400.00 110,263,680.00 132,316,416.00
Materials (for sale & use)
Revenue Projection from:
1 Sales construction materials 56,829,093.75 65,353,457.81 75,156,476.48 86,429,947.96 99,394,440.15
2 Rental construction machinery 14,400,000.00 14,544,000.00 14,689,440.00 14,836,334.40 14,984,697.74
3 Construction Service 42,366,585.94 46,603,244.53 51,263,568.98 56,389,925.88 62,028,918.47
Total Sales 113,595,679.69 126,500,702.34 141,109,485.47 157,656,208.24 176,408,056.37
NB: The Commercial Bank of Ethiopia is expected to finance 33% (30,000,000.00) of the whole
working capital at a rate of 14.5% per annum and the promoter of the business is planning to
repay the loan amount and the interests there of over the coming five years on semi-annual bases.
The collateral offered by the business promoters are the 3 buildings avail in Samara town and the
document related to the collateral will be presented by the promoter to the bank.
Table 11: Projected Profit and Loss Statement (2024/25, to 2028/29 G.C)
Note: that the term loan amount will be settled within five years period ( the principal and
interest will be paid at the end of every six month, whereas the interest expense for the first year
is computed Starting here after June 2024.
Year of Operation
Cash flows from operating activities
2024/25 2025/26 2026/27 2027/28 2028/29
Cash Received From
Sales of Construction Materials 56,829,093.75 68,194,912.50 81,833,895.00 98,200,674.00 117,840,808.80
Other Operating Income 56,766,585.94 66,679,903.13 78,431,883.75 92,375,860.50 108,934,392.60
Total Cash Inflow 113,595,679.69 134,874,815.63 160,265,778.75 190,576,534.50 226,775,201.40
Cash Payment For
Purchase of Construction Materials 63,810,000.00 76,572,000.00 91,886,400.00 110,263,680.00 132,316,416.00
Operation Expense 28,225,534.38 33,357,539.75 39,461,257.93 46,725,055.91 55,374,300.57
Interest 4,194,428.14 3,526,207.12 2,757,581.73 1,873,465.56 856,505.41
Taxes 6,071,789.27 6,979,713.97 8,403,395.65 10,067,785.69 11,982,861.85
Total Cash Outflow 102,301,751.78 120,435,460.84 142,508,635.30 168,929,987.16 200,530,083.83
Net cash from operating activities 11,293,927.90 14,439,354.78 17,757,143.45 21,646,547.34 26,245,117.57
Cash flows from investing activities
Acquisition of investment security
Proceed from disposal of investment security
Purchase of property, plant and equipment (13,900,000.00) (1,255,000.00) (1,506,000.00) (1,807,200.00) (2,168,640.00)
Net cash used in investing activities (13,900,000.00) (1,255,000.00) (1,506,000.00) (1,807,200.00) (2,168,640.00)
Cash flows from financing activities
Payment of borrowing (10,292,013.48) (5,115,430.46) (5,884,055.85) (6,768,172.02) (7,785,132.23)
Receipt of borrwoing 30,000,000.00
(Owner Withdrawal) Additional Investment (3,388,178.37) (4,331,806.43) (5,327,143.03) (6,493,964.20) (7,873,535.27)
Net cash used in financing activities 16,319,808.15 (9,447,236.89) (11,211,198.89) (13,262,136.22) (15,658,667.50)
Net increase (decrease) in cash and cash equivalents13,713,736.05 3,737,117.89 5,039,944.56 6,577,211.12 8,417,810.07
Cash and cash equivalents at start of year 5,862,715.03 19,576,451.08 23,313,568.97 28,353,513.53 34,930,724.65
Cash and cash equivalents at end of year 19,576,451.08 23,313,568.97 28,353,513.53 34,930,724.65 43,348,534.72
Internal Rate of Return (IRR): This is the discount rate that makes the present value of all
expected future cash flows equal to zero; or, in other words, the IRR is the discount rate that
causes NPV to equal Br.0. It is a yield—what we earn, on average, per year. The internal rate of
return (IRR) of the project is 16% after tax discounted at 14.5%. The project is viable being 16%
is greater than 14.5%.
Benefit Cost Ratio (BCR):- The benefit-cost ratio is defined as the ratio of the discounted values
of benefits to the discounted value of costs. A ratio of at least one is required for acceptability
and the ratio of one indicates that the NPV of zero at a particular discount rate. In this case BCR
of Birr 1.04 shows, for every one Birr invested in this project, the return would be 1.04 Birr,
which remarkable and acceptable figure.
Net Benefit Cost Ratio (NBCR): - NBCR is the ratio of net present value to the present value of
cost. A ratio greater than zero (0) is needed for the business to be financially acceptable; in this
business, the ratio of 0.09 is in excess of the hurdle rate required to make the business financially
feasible.
Payback Period: - In terms of payback period the project will cover its initial investment within
3 Years and 7 months and in terms of discounted payback period the project will cover its initial
investment with 4 years and 10 months. Therefore the project would be advised for
implementation.
The socio-economic significance of implementation of this business can be seen from its
contribution to employment opportunity, its contribution to government revenue in the form of
tax. Accordingly, this project creates job opportunity for 30 permanent workers and 100 daily
laborers for construction work. Likewise, it contributes to government revenue in the form of
income tax (average profit taxes of birr 8,701,109.29 per year) which in turn helps to insure
distribution of resources among citizens.
12. Conclusion
The engagement in to wholesale of construction materials, rental of construction machinery &
vehicles and construction work has got promising benefit for the promoter as well as the country
in creating work opportunity, generate income tax & maximize wealth of the promoter.
13. Recommendation
Based on facts discussed above, expansion of this business will have positive contribution to the
overall development of the country as it enables the country to exploit idle economic resources
more wisely at a large scale and optimally. Thus, the project deserves to get the necessary loan
and technical assistance from the bank, Commercial Bank of Ethiopia.