English Exposé Investissement
English Exposé Investissement
INTRODUCTION
I- DEFINITION
CONCLUSION
1
INTRODUCTION
2
I- DEFINITION
Investment means, in economics, an expense intended to increase the wealth of
the person who commits it. It is an immediate expense intended to achieve a
measurable positive effect in the long term. A company can thus invest for:
Increase productivity by investing in new machine tools
Win new customers or work on your brand image by investing in an advertising
campaign
Win time
Ultimately lower costs and increase profit
Making an investment can also be useful to maintain turnover or to modernize
equipment.
3
IV- INVESTMENT RISKS
Risk of capital loss: by investing in the projects you expose yourself to the risk
of total or partial loss of the capital invested, the resale of the securities is not
guaranteed, it may be uncertain, partial, or even impossible.
4
CONCLUSION
Investment makes it possible to increase the stock of capital and we know that it
is one of the essential means of generating an increase in productivity. A high
investment is therefore in principle a good sign from an economic point of view.
On the other hand, investment is a component of demand. As such, it plays a
major role in economic movements.
Finally, through its other effects, in the field of employment but also in that of
mastering technology or for competitiveness, for example, investment plays a
major role today in economic growth.