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The document outlines the six steps of the data analysis process: Ask, Prepare, Process, Analyze, Share, and Act, which are essential for data-driven decision-making. It also distinguishes between data analysts and data scientists, clarifying that analysts focus on finding answers to existing questions while scientists create new questions. Additionally, it describes the six stages of the data life cycle: Plan, Capture, Manage, Analyze, Archive, and Destroy, emphasizing that these stages are distinct from the data analysis process.

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14 views2 pages

My Notes

The document outlines the six steps of the data analysis process: Ask, Prepare, Process, Analyze, Share, and Act, which are essential for data-driven decision-making. It also distinguishes between data analysts and data scientists, clarifying that analysts focus on finding answers to existing questions while scientists create new questions. Additionally, it describes the six stages of the data life cycle: Plan, Capture, Manage, Analyze, Archive, and Destroy, emphasizing that these stages are distinct from the data analysis process.

Uploaded by

NermeenRezk
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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The process presented as part of the Google Data Analytics Certificate is one that will be valuable to you

as you keep moving forward in your career:

1. Ask : Business Challenge/Objective/Question


2. Prepare : Data generation, collection, storage, and data management
3. Process : Data cleaning/data integrity
4. Analyze : Data exploration, visualization, and analysis
5. Share : Communicating and interpreting results
6. Act : Putting your insights to work to solve the problem

Analysts use data-driven decision-making and follow a step-by-step process. You have
learned that there are six steps to this process:

1. Ask questions and define the problem.


2. Prepare data by collecting and storing the information.
3. Process data by cleaning and checking the information.
4. Analyze data to find patterns, relationships, and trends.
5. Share data with your audience.
6. Act on the data and use the analysis results.

Data ecosystems are made up of various elements that interact with one another in order to produce,
manage, store, organize, analyze, and share data. These elements include hardware and software tools,
and the people who use them. People like you.
Data can also be found in something called the cloud. The cloud is a place to keep data online, rather
than on a computer hard drive. So instead of storing data somewhere inside your organization's network,
that data is accessed over the internet. So the cloud is just a term we use to describe the virtual location.
The cloud plays a big part in the data ecosystem, and as a data analyst, it's your job to harness the power
of that data ecosystem, find the right information, and provide the team with analysis that helps them
make smart decisions.

Okay, now let's talk about some common misconceptions you might come across. First is the difference
between data scientists and data analysts. It's easy to confuse the two, but what they do is actually very
different. Data science is defined as creating new ways of modeling and understanding the unknown by
using raw data. Here's a good way to think about it. Data scientists create new questions using data,
while analysts find answers to existing questions by creating insights from data sources. There are also
many words and phrases you'll hear throughout this course, that are easy to get mixed up. For example,
data analysis and data analytics sound the same, but they're actually very different things. Let's start with
analysis. You've already learned that data analysis is the collection, transformation, and organization of
data in order to draw conclusions, make predictions, and drive informed decision-making. Data analytics
in the simplest terms is the science of data. It's a very broad concept that encompasses everything from
the job of managing and using data to the tools and methods that data workers use each and every day.
So when you think about data, data analysis and the data ecosystem, it's important to understand that all
of these things fit under the data analytics umbrella.

You have learned that there are six stages to the data life cycle. Here's a recap:

1. Plan: Decide what kind of data is needed, how it will be managed, and who will be
responsible for it.

2. Capture: Collect or bring in data from a variety of different sources.

3. Manage: Care for and maintain the data. This includes determining how and where it is
stored and the tools used to do so.

4. Analyze: Use the data to solve problems, make decisions, and support business goals.

5. Archive: Keep relevant data stored for long-term and future reference.

6. Destroy: Remove data from storage and delete any shared copies of the data.

Be careful not to confuse the six stages of the data life cycle (plan, capture, manage, analyze, archive, and
destroy) with the six phases of the data analysis process (ask, prepare, process, analyze, share, and act). They
are not interchangeable.

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