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The Impacts of Kitkat To Social

KitKat, a chocolate-covered wafer bar produced by Nestlé, has become a global favorite since its creation in 1935, sold in over 100 countries with various flavors. Its economic impact includes job creation in cocoa farming, manufacturing, and distribution, contributing to local and national economies. Culturally, KitKat is integrated into social events and festivals, promoting creativity in the snack industry and fostering cultural connections through diverse regional flavors.

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Thư Nguyễn thị anh
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17 views2 pages

The Impacts of Kitkat To Social

KitKat, a chocolate-covered wafer bar produced by Nestlé, has become a global favorite since its creation in 1935, sold in over 100 countries with various flavors. Its economic impact includes job creation in cocoa farming, manufacturing, and distribution, contributing to local and national economies. Culturally, KitKat is integrated into social events and festivals, promoting creativity in the snack industry and fostering cultural connections through diverse regional flavors.

Uploaded by

Thư Nguyễn thị anh
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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THE IMPACTS OF KITKAT

INTRODUCTION (Ns ngoài)


+ Brief Introduction of KitKat:

- Hello everyone. My name is Ánh. And now, I’ll show you my part:
THE IMPACTS OF KITKAT. First, let me present its brief
introduction:
 KitKat is a chocolate-covered wafer bar produced by Nestlé. It was originally
created in 1935 by Rowntree's, a British company.

 It has since become one of the most popular chocolate brands globally.

 The unique combination of crispy wafers and rich chocolate coating sets
KitKat apart from other chocolate bars, making it a favorite snack for many.

+ Overview:
 KitKat is sold in over 100 countries, establishing itself as a truly international
brand.
 With a variety of flavors and formats, KitKat has become an essential part of
global consumer culture. / (ns ngoài): - It has maintained a strong
presence in the competitive snack market, appealing to diverse
consumer preferences and age groups.

1. ECONOMIC IMPACT
 KitKat, owned by Nestlé, creates millions of jobs globally in food production
and distribution

EXAMPLE : - Cocoa Farming: Farmers in countries like Côte d'Ivoire and Ghana
grow cocoa beans used in KitKat production.

- Manufacturing: Factory workers in Nestlé's production facilities handle the


manufacturing and packaging of KitKat bars.

- Distribution: Logistics and supply chain professionals manage the transportation


and distribution of KitKat products to retailers worldwide.

-> These roles contribute significantly to local economies and livelihoods.

 KitKat not only generates revenue for Nestlé but also contributes to national
economies through taxes, job creation, and consumer spending.
EXAMPLE: -Tax Revenue: Nestlé pays taxes that fund public services.

-Job Creation: It employs thousands in farming, manufacturing, and distribution.

-Consumer Spending: Purchases of KitKat stimulate retail and related sectors.

-> These elements drive national economic growth.

2. CUTURAL INFLUENCE
 KitKat is a part of consumer culture in many regions. (appearing in festivals,
events, and social activities).

Festivals: In Japan, KitKat is often given as a gift during the "Seijin Shiki"
(Coming of Age Day) due to its association with good luck.

Social Events: KitKat bars are commonly shared at parties and gatherings,
symbolizing friendship and enjoyment.

Marketing Campaigns: Limited-edition flavors and seasonal promotions, such as


Halloween-themed KitKats, create excitement and engagement among consumers.

 The diversity of flavors and products encourages creativity and innovation in the
snack industry. (ns ngoài) such as Matcha and Wasabi KitKats in Japan.

6. GLOBALIZATION
 Global Product: KitKat serves as a global product, connecting different cultures
through culinary experiences.

 Diverse Regional Flavors: The representation of diverse regional flavors, such as


Green Tea KitKat in Japan and Caramel KitKat in Western countries, caters to
local tastes and fosters cultural integration.

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