Approved by AICTE, Affiliated to Anna University

Accredited by NAAC | Recognized by UGC with 2(F)

DEPARTMENT OF COMPUTER SCIENCE AND BUSINESS SYSTEMS

Sub Code : CW8401 Sub Name : INTRODUCTION TO BUSINESS SYSTEMS

Course Outcomes:
1. To demonstrate and strengthen business quality and motivation in students
2. Examine basic business skills and measuring business performance
3. To demonstrate business Applications using business software
4. Apply Enterprise application and Business application
5. Use Business Intelligence in e-business for marketing and sales.
UNITI: OVERVIEW OF BUSINESS SYSTEM
PART A
S.No Question CO BL
1. What is Business System? CO1 L1
2. What are the two ways in which Business is defined? CO1 L1
3. Give one example for Merchandising Business. CO1 L1
4. What are external constraints? CO1 L1
5. Differentiate Vision, Mission and Objective in Business terms. CO1 L2
6. How Inter-power relationship should be maintained inside organization? CO1 L2
7. External environment factors divided into how many category and what are CO1 L2
they? Explain.
8. An organized enterprise does not exist in a vacuum. Rather, it is dependent on CO1 L3
its external environment. Discuss.
9. Who are Claimants and what they demand from enterprise? CO1 L2
10. What is Satisfaction and Goal Integration? CO1 L2
11. Brief some objectives of Business Systems. CO1 L2
12. What is the difference between Account Payable and Receivable Business CO1 L2
System?
13. Brief the concept of Management and Manager in an organization. CO1 L2
14. Any attempt to control without plans is meaningless. Justify CO1 L5
15. Why staffing is important? Explain. CO1 L2
16. How the most effective manager will almost certainly be an effective leader? CO1 L4
Discuss.
17. Explain the importance of Business Environment factors. CO1 L2
18. Brief the differences between internal and external business environmental CO1 L2
factors with examples.
19. Provide a real-world example where Maslow’s Theory of Motivation is CO1 L3
applied in the workplace.
20. Difference between Esteem and Self Actualization needs. CO1 L2
21. What is Hygiene factor? Explain with representation. CO1 L2
22. How the controlling managerial function can be efficiently carried out? CO1 L3
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23. Explain the flow of feedback system under controlling. CO1 L2

24. Explain the transformational process in a business system. CO1 L2
25. How does the planning function contribute to effective business management? CO1 L3

PART B
S.No Question CO BL
1. Define Business environment. Explain how internal environment factors are CO1 L1
managed by organization?
2. Explain the internal and external business environmental factors and their CO1 L2
impact on business operations.
3. Identify various approaches to management analysis. Discuss their CO1 L4
characteristics and contribution as well as their limitations.
4. Describe the system approach of management with a detailed explanation of CO1 L2
input, transformational process, and output in a business system.
5. Explain Maslow`s and Herzberg Theory of motivation with example in CO1 L2
details.
6. Define Managerial function? What are the qualities a manager should have to CO1 L1
be a successful person in an organization?
7. Explain any three Managerial functions in detail with appropriate example. CO1 L2
8. What is staffing? Describe the system approach and how mangers requirement CO1 L2
been finalized before recruitment using Manager inventory?
9. How business environment get affected by external factors? List the types and CO1 L2
explain in detail.
10. Many firms evaluate manager on such personality factors as aggressiveness, CO1 L5
cooperation, leadership and attitude. Do you think this kind of rating making
sense?
11. Explain different type and forms of business with real time case study of your CO1 L2
choice.
12. How can a company apply the system model of business management to CO1 L3
improve efficiency and decision-making?
13. Analyze the relationship between the five management functions (Planning, CO1 L4
Organizing, Staffing, Directing, and Controlling) in achieving business
objectives.
14. Evaluate the importance of business objectives in shaping organizational CO1 L5
strategy and overall business success.
15. Critically assess how business environmental factors (both internal and CO1 L5
external) influence the success or failure of an organization.
16. Develop a business system model that includes inputs, transformation CO1 L3
processes, and outputs, and apply it to a real-world organization to
demonstrate its practical use.

UNIT II : OUTLINE OF BUSINESS ORGANIZATION

PART A
S.No Question CO BL
1. What is the Meaning and Features of a Company? CO2 L1
2. What do you Mean by a Common Seal of a Company? CO2 L2
3. State the meaning of middle level of management. Give two examples of CO2 L1
persons working at this level.
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4. Your grandfather has retired as the director of a manufacturing company. At CO2 L2

what level of management was he working? Different types of functions are
performed at this level. State one function performed at this level of
management.
5. List any two functions of top level management. CO2 L1
6. What is meant by a government company? State any two characteristics of CO2 L2
such a company.
7. What is meant by limited liability of members in a public company limited by CO2 L2
shares?
8. What are the advantages of a partnership? CO2 L2
9. What is the most important element of partnership? CO2 L2
10. What is the meaning of Partner by Estoppels? CO2 L2
11. Explain the term “Multinationals”? CO2 L2
12. Examine the primary factors that motivate a company to go global. CO2 L4
13. What is Business Organization? CO2 L1
14. Explain why the forming and closing process of certain organizations is CO2 L3
simpler compared to other organizational forms
15. Give any three limitations of sole proprietorship. CO2 L1
16. What is meant by Departmental Undertaking? CO2 L2
17. How partnership is defined by John, A. Shubin? CO2 L2
18. What Is a Company? CO2 L1
19. Brief the role of dormant partner in a partnership firm? CO2 L3
20. Name the level of management at which the managers are responsible for CO2 L1
implementing and controlling the plan and strategies of the organization.
21. Represent types of manager in their levels with neat diagram. CO2 L3
22. What are two types of Global Environment? CO2 L1
23. Give any two advantage of being a Multinational Company. CO2 L2
24. Analyze the key differences between a multinational company (MNC) and a CO2 L4
global company
25. Illustrate the three levels of management in an organization. CO2 L3

PART B

S.No Question CO BL
1. Explain different types of managers in management levels with relevant CO2 L3
diagram.
2. i) What is the meaning of Management? CO2 L2
ii) Describe Top Level, Middle level and Low level Managers in detail.
3. Analyze the different types of business organizations (Sole proprietorship, CO2 L4
Partnership, and Company) in terms of their structure, advantages, and
limitations. Compare how each type impacts the overall operations of a
business
4. Explain the concept of public and private sector enterprises. Discuss the CO2 L2
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differences between these two types of organizations, including their

objectives, funding sources, and regulatory frameworks.
5. Define levels of management, enumerate them and write the functions to be CO2 L1
performed at those levels. (10) List any four functions of middle level
management.(3)
6. Define partnership. Explain its main features, merits and limitation. CO2 L2
7. List the various types of partners in a partnership firm and state their rights CO2 L1
and obligations.
8. A Partnership firm has decided to expand its business which requires more CO2 L5
capital and expertise. Should it take more partners or convert it into a private
limited company? Give your advice with suitable arguments.
9. Explain Merits and Limitations of Partnership in details with relevant CO2 L2
example.
10. Explain how Task and General environment are managed with real time CO2 L2
example. Describe each factor with example of your choice.
11. What are the forces and factors in Global environment? Also list the CO2 L2
challenges and solutions when managing global or virtual teams.
12. How General and Task environment affects the ability of the Global CO2 L2
environment company?
13. Evaluate the role of multinational and global companies in today's business CO2 L5
environment. Discuss the challenges and opportunities they face while
managing operations across multiple countries and cultures.
14. How can a company effectively manage its global environment? Discuss the CO2 L3
strategies that organizations use to adapt to various global factors such as
economic conditions, legal regulations, and cultural differences.
15. Analyze the three levels of management (Top-level, Middle-level, and Lower- CO2 L4
level) within an organization. Discuss the functions and responsibilities at
each level and how they contribute to achieving organizational goals.

UNIT III: FUNCTIONS OF BUSINESS

PART A

S.No Question CO BL
1. CO3 L1
Define business functions and their importance.
2. CO3 L1
List the four major functions of business.
3. CO3 L2
What is the primary objective of the production function?
4. CO3 L1
Define marketing in the context of business functions.
5. CO3 L2
What is the role of the finance department in a business?
6. CO3 L2
Explain the importance of quality control in business operations.
7. CO3 L2
How does human resource management contribute to business success?
8. CO3 L2
Differentiate between marketing and sales functions.
9. CO3 L2
What is the purpose of research and development (R&D) in business?
10. CO3 L2
Why is financial management crucial for business sustainability?
11. CO3 L3
How can a company use marketing strategies to improve sales?
12. CO3 L3
Explain how production planning helps a manufacturing business.
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13. CO3 L3
How can quality control measures reduce business costs?
14. CO3 L3
Suggest two ways HR can improve employee retention.
15. CO3 L3
How can R&D help a business gain a competitive advantage?
16. CO3 L4
Compare the roles of marketing and finance functions in a business.
17. CO3 L4
What are the key differences between production and R&D functions?
18. CO3 L4
Analyze how financial planning affects business growth.
19. CO3 L4
How does quality control impact customer satisfaction?
20. Explain Briefly why is human resource planning important for business CO3 L2
expansion?
21. CO3 L5
Assess the impact of poor financial management on a business.
22. CO3 L1
Define the role of marketing in brand building.
23. CO3 L5
How effective is R&D in driving innovation in business?
24. CO3 L5
Justify the need for quality assurance in business operations.
25. Explain how do HR policies can influence employee performance in an CO3 L2
organization.

PART B

S.No Question CO BL
1. List the major functions of a business and state their significance in CO3 L1
organizational success.
2. CO3 L1
List the objectives and importance of the production function in a business.
3. CO3 L2
Define marketing and explain its role in promoting business growth.
4. Discuss the role of financial management in business operations and decision- CO3 L2
making.
5. Explain how human resource management (HRM) contributes to business CO3 L2
performance.
6. How does quality control ensure product consistency and customer CO3 L2
satisfaction?
7. Illustrate how marketing strategies can be used to enhance business CO3 L3
competitiveness.
8. Explain how R&D helps businesses innovate and stay competitive in the CO3 L3
market.
9. How can an effective HR strategy improve employee retention and CO3 L3
productivity?
10. Analyze the relationship between production and quality control in a CO3 L4
manufacturing business.
11. Compare the financial and marketing functions in terms of their contribution CO3 L4
to business growth.
12. Explain the impact of research and development (R&D) on business CO3 L2
expansion and sustainability.
13. Analyze how the production and marketing functions of a business work CO3 L4
together to ensure the successful launch of a new product. What role does
finance play in supporting these functions, and how does human resource
management contribute to the success of this process?
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14. Discuss the key functions of business, focusing on Production, Marketing, CO3 L5
Finance, Human Resource, Quality Control, and Research & Development.
Explain the role each function plays in achieving the overall objectives of a
business. Provide examples to illustrate their interdependence.
15. Explain the objectives of the Research and Development (R&D) function in a CO3 L5
business. Discuss how R&D contributes to long-term business sustainability
and innovation. How does it collaborate with the marketing and production
functions to enhance competitive advantage?

UNIT IV
MEASURING BUSINESS PERFORMANCE AND CONTROL PROCESS
1. State the importance of financial Analysis. CO4 L2
2. What is Key Performance Indictors? CO4 L2
3. Difference between Lagging and Leading in KPI. CO4 L2
4. Give any two types of KPI and explain. CO4 L3
5. What is Good KPI? CO4 L2
6. What is KPI and Metrics? CO4 L2
7. Define Customer Satisfaction. CO4 L1
8. What are the two important questions to be asked when establishing customer CO4 L2
satisfaction?
9. Analyze how customer satisfaction metrics reflect the performance of a CO4 L4
support team, and evaluate their effectiveness in assessing overall service
quality.
10. How do you know if your customer service is driving customer loyalty? CO4 L5
11. CO4 L3
What is Robust customer analytics tools? Where it is used? Explain

12. What are Customer Retention Metrics? CO4 L2

13. Distinguish between Vertical and Horizontal Analysis of financial data. CO4 L2

14. Explain Customer Retention rate. CO4 L2

15. List the benefits of customer acquisition CO4 L1
16. Difference between Customer Retention and employee retention. CO4 L2
17. What is Benchmarking? CO4 L2
18. How to calculate Employee Performance? CO4 L3
19. What is Budgetary? List its control measure. CO4 L2
20. CO4 L3
Find ROI, the initial cost of investment for a house you bought was
$200,000, but you spend $50,000 renovating it. If you sell the house for
$350,000.
21. How to calculate Return on Investment? CO4 L3
22. Difference between Horizontal and vertical analysis. CO4 L2
23. How drawback of regular ROI is overcome? CO4 L4
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24. Explain the term investment. CO4 L2

25. Explain Customer Retention rate. CO4 L2

PART B

S.No Question CO BL
1. Describe the different techniques of financial statement analysis and explain CO4 L2
the limitations of financial analysis.
2. What is CFS? Give the format for Direct and Indirect method with example CO4 L1
3. How you can identify Good KPI? List its levels and limitation with suitable CO4 L3
example.
4. Explain the concept of cash flow analysis and its importance in business CO4 L2
decision-making.
5. Describe the relationship between Return on Investment (ROI) and business CO4 L2
performance.
6. Explain cost-volume-profit (CVP) analysis and how it helps in decision- CO4 L2
making.
7. How do businesses use working capital management to maintain financial CO4 L2
stability?
8. Analyze how can a company use customer satisfaction metrics to improve CO4 L4
customer retention and acquisition?
9. Explain how benchmarking can be applied in evaluating employee and CO4 L3
business performance.
10. Discuss the role of employee retention strategies in enhancing organizational CO4 L4
productivity.
11. Compare and contrast budgetary and non-budgetary control techniques used in CO4 L4
business management.
12. Analyze how cash flow management impacts a company’s profitability and CO4 L4
sustainability.
13. Examine the role of performance measurement systems in improving CO4 L4
employee productivity and motivation.
14. Evaluate the effectiveness of budgetary control measures in managing CO4 L5
organizational finances.
15. Assess the impact of financial statement analysis on strategic decision-making CO4 L5
in an organization.

UNITV: COMPUTER APPLICATIONS IN BUSINESS

PART A
S.No Question CO BL
1. CO5 L1
Define Enterprise Resource Planning (ERP).
2. CO5
What is Business Intelligence (BI)? L1
3. CO5 L1
List any two types of Business Software.
4. CO5 L1
What do you mean by e-Governance?
5. CO5 L1
Mention two advantages of Enterprise Applications.
6. CO5 L2
Explain the role of ERP in a business organization.
7. CO5 L2
Differentiate between Business Intelligence and Business Analytics.
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8. CO5 L2
How does e-business differ from traditional business?
9. CO5 L2
Describe two characteristics of Business Applications.
10. CO5 L2
Why is data integration important in ERP systems?
11. CO5
How can an ERP system improve supply chain management? L3
12. CO5 L3
Provide an example of how Business Intelligence helps decision-making.
13. CO5
Identify a real-world example of an e-Governance initiative. L3
14. How does customer relationship management (CRM) software help CO5 L3
businesses?
15. CO5
Explain how an online payment system supports e-business. L3
16. CO5 L4
Compare ERP and traditional business software in terms of integration.
17. CO5 L4
What are the key differences between e-business and e-commerce?
18. Why might a company choose Business Intelligence software over manual CO5 L4
reporting?
19. CO5
Analyze how data analytics contributes to Business Intelligence. L4
20. CO5
How do different business applications interact in an organization? L4
21. CO5
Justify the need for ERP in large-scale businesses. L5
22. CO5 L5
Evaluate the impact of Business Intelligence on strategic decision-making.
23. CO5
Assess the benefits and drawbacks of cloud-based ERP systems. L5
24. How effective is e-Governance in improving transparency in government CO5 L5
services?
25. CO5
Critically evaluate the security concerns in e-business applications. L5
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PART B
S.No Question CO BL
1. Explain the concept of Enterprise Resource Planning (ERP) and describe its CO5 L1
key modules.
2. CO5 L1
What is Business Intelligence (BI)? Discuss its components and benefits.
3. Define e-Governance and explain its types and benefits in public CO5 L1
administration.
4. Differentiate between Business Software, Enterprise Applications, and CO5 L2
Business Applications with suitable examples.
5. Describe the various types of Business Software and their roles in modern CO5
enterprises. L2
6. Explain how ERP systems integrate various business functions in an CO5
organization. L2
7. Discuss how Business Intelligence (BI) tools can be applied in decision- CO5 L3
making for retail businesses.
8. Explain the role of e-business in modern commerce with examples of CO5 L3
successful e-business models.
9. How can Customer Relationship Management (CRM) software help CO5 L3
businesses enhance customer satisfaction?
10. Analyze the challenges and risks associated with ERP implementation in CO5 L4
organizations.
11. Compare the advantages and disadvantages of on-premise vs. cloud-based CO5 L4
ERP solutions.
12. Discuss how e-Governance contributes to transparency and efficiency in CO5 L4
government services.
13. Critically evaluate the impact of Business Intelligence on strategic decision- CO5 L5
making in enterprises.
14. CO5 L5
Assess the role of e-business in transforming traditional business operations.
15. Propose a framework for implementing an ERP system in a mid-sized CO5 L5
manufacturing company, considering key challenges and solutions.

Bloom’s Taxonomy Level (BL)

1. Remember 2. Understand 3. Apply 4. Analyze 5. Evaluate 6. Create
Summary

Percentage of questions from different Cognitive levels

Unit No Total %
1 2 3 4 5 6
1 15 55 15 7.5 7.5 0 100

2 25 45 15 10 5 0 100

3 15 35 20 17.5 12.5 0 100

4 7.5 50 12.5 17.5 7.5 0 100

5 20 20 20 20 20 0 100
Average 16.5 41 16.5 14.5 10.5 0 100
%