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Sampling Techniques

The document outlines various sampling techniques used in research, including Simple Random Sampling, Systematic Sampling, Stratified Sampling, Cluster Sampling, Convenience Sampling, Purposive Sampling, Quota Sampling, and Snowball Sampling. Each technique is defined and illustrated with examples to demonstrate its application. These methods vary in their approach to selecting participants based on randomness, ease of access, or specific characteristics.
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0% found this document useful (0 votes)
8 views2 pages

Sampling Techniques

The document outlines various sampling techniques used in research, including Simple Random Sampling, Systematic Sampling, Stratified Sampling, Cluster Sampling, Convenience Sampling, Purposive Sampling, Quota Sampling, and Snowball Sampling. Each technique is defined and illustrated with examples to demonstrate its application. These methods vary in their approach to selecting participants based on randomness, ease of access, or specific characteristics.
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Different Sampling Techniques

(Your Name | Subject | Date)

Simple Random Sampling


Definition: A ampling method where every individual in the
Examples:
- Drawing names from a hat to select participants for a survey.
- Using a random number generator to choose students for a school experiment.

Systematic Sampling
Definition: A method where you select every nth individual from a list after choosing a random
starting point.
Examples:
- Selecting every 5th person from a class roster for a survey.
- Checking every 10th product on an assembly line for quality control.

Stratified Sampling
Definition: The population is divided into subgroups (strata), and random samples are taken from
each group.
Examples:
- Selecting students from each grade level to answer a school survey.
- Choosing employees from different departments in a company for training feedback.

Cluster Sampling
Definition: The population is divided into groups (clusters), and entire clusters are randomly
selected.
Examples:
- Selecting two sections in a school and surveying all students in those sections.
- Choosing three branches of a company and surveying all employees in those branches.

Convenience Sampling
Definition: A sampling method where participants are chosen based on ease of access.
Examples:
- Surveying your classmates because they are nearby.
- Interviewing people in a mall for a quick research study.

Purposive Sampling (Judgmental Sampling)


Definition: A method where participants are chosen based on specific characteristics or expertise.
Examples:
- Selecting doctors to answer a survey about medical treatments.
- Interviewing top-performing students for a study on academic success.

Quota Sampling
Definition: A method where researchers select a specific number of participants from different
subgroups.
Examples:
- Surveying 50 men and 50 women for a study on fashion preferences.
- Selecting 20 participants each from different age groups for a health study.

Snowball Sampling
Definition: A technique where existing participants refer others to join the study, useful for
hard-to-reach populations.
Examples:
- Asking recovering addicts to refer other participants for a drug rehabilitation study.
- Interviewing underground musicians who then introduce other artists for the research.

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