WK 1 MEDF 1031 Basic Communication Theories - Student
WK 1 MEDF 1031 Basic Communication Theories - Student
Winnie Kwan
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LEARNING OUTCOMES
At the end of the lecture, students are able to
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WHAT IS COMMUNICATION?
✓ A human activity.
✓ A process of creating and
exchanging of thoughts,
ideas, facts, emotions
and opinions with other
people using symbols. Transmitting &
✓ It is influenced by culture. receiving messages
Symbols: words, gestures, sounds, images, or objects that choose for exchanging meaning.
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ETHICAL AND CIVIL COMMUNICATION
Ethical Communication:
Consider the moral impact of our
words, ideas, and views on other
people.
Civil Communication:
Open our mind to hear views
from different perspectives,
Use interested, honest,
including those we disagree with
and flexible manners.
them.
We are willing to listen to other people and to consider what their words mean even if we
disagree with them.
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PROCESS OF COMMUNICATION
Requires two things: Reciprocity & Feedback.
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COMMUNICATION RESEARCH
People spend up to 80% of
their day in communication
related activities 9%
16%
20% 45%
Other activities
30%
80%
Day engaged in some form
of communication
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WHY COMMUNICATION IS IMPORTANT?
- Makes people’s
connection.
- Build up
relationship.
- Enable flow
of
information.
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COMMUNICATION INVOLVES…….
‘Who says what to whom through what channel
with what effect…’
Who? (sender / source)
Says what? (message)
To whom (receiver)?
How? (In what channel / method)
With what effect? (outcome /
feedback)
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VARIOUS CHANNELS OF COMMUNICATION
Channels: Written, verbal and
non-verbal.
Examples: Books, magazines
letters / memos / cards.
Face to face conversations.
emails / text messages.
Web page / Blogs / IG.
Poster.
Radio
Phone calls / videoconferencing. Color Facial expression
Song / dancing / facial expression / Gestures
gestures.
Which channels are involved in oral poster presentation?
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MODELS OF COMMUNICATION
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LINEAR MODEL OF COMMUNICATION
View communication as a one-way transmission of meaning.
Uncommon, people only sometimes engage in this one-way model of
communication.
Any examples?
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LINEAR MODEL OF COMMUNICATION
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INTERACTIVE MODEL OF COMMUNICATION
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TRANSACTIONAL MODEL OF
COMMUNICATION
Two-way communication style.
Transaction refers to the exchange of messages or
information between two or more individuals.
Reflects the ongoing, collaborative and fluid nature of
communication.
Communication is more than a single act or a single event.
Relationships between the sender and the receiver are
highlighted => implies a connection.
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TRANSACTIONAL MODEL OF
COMMUNICATION
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FACTORS INFLUENCING COMMUNICATION
Intrapersonal Interpersonal Contextual
➢ Motivation to talk ➢ Written: letter, text ➢ Physical environment:
➢ Internal noise: hunger, message via WhatApps, ➢ Any external noise?
fatigue, illness and email ➢ Lighting
injuries ➢ Verbal: Tone of voice, ➢ Noise
➢ Cultural backgrounds spoken words, contents of ➢ Temperature
and experiences: values message. ➢ Ventilation
and beliefs ➢ Nonverbal: Body gesture, ➢ Space
➢ Age: cognitive function facial expression, eye ➢ Furniture set up
➢ Self-perception & contact, touch etc.. ➢ Provide privacy
personality ➢ Adequate time
➢ Semantic noise: use of
jargon
➢ Communication skills 19
LET’S DO A SELF-REFLECTION ON YOUR
OWN COMMUNICATION SKILLS
How do you rate your
communication skills in a
scale from 0-10?
0 score: the poorest ;
10 scores: the best.
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ROLES AND DUTIES……..
What are your roles and duties in the health care industry?
Why effective communication is essential in your daily life and workplace? 22
BENEFITS OF EFFECTIVE COMMUNICATION
Provide quality of patient care → Increase patient
satisfaction.
Build up trust and rapport → create a supportive and
empathetic environment (profession-client helping
relationship).
Maintain patient’s safety → reduce medical errors →
improve patient’s outcome.
Conduct effective health education.
Facilitate multi-disciplinary collaboration.
Enhance teamwork and improve overall efficiency.
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Building profession-client helping
relationship
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4 PHASES OF BUILDING UP HELPING RELATIONSHIP
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THE LEVELS OF COMMUNICATION
Non-sharing
Fact sharing what you know
Opinion sharing what you think
Emotion sharing what you feel
Build up relationship
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KEY CHARACTERISTICS OF THERAPEUTIC
COMMUNICATION
Physical attending e.g. body language.
Attentive listening
Empathy
Questioning for clarification
Reflection
Respectful and non-judgmental
Summarizing
PHYSICAL ATTENDING
Non-verbal behaviors to indicate interest & attention.
Actions to take – SOLER
✓S – Sit squarely with client
✓O – Adopt an open posture
✓L – Lean toward the person
✓E – Maintain good eye contact
✓R – Try to be relatively relaxed
LISTENING CONTINUUM
Undivided Attention
(to focus)
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EMPATHY MAP
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BRING HOME MESSAGES
Communication is a process of creating and exchanging of thoughts, ideas, facts and
emotions.
Communication is a reciprocal process that requires continuous feedback between the
sender and the receiver.
Communication makes people’s connection and build up relationship.
Channels of communication include: Written, verbal and non-verbal.
Effective communication should minimize the noises which may interfere with the
transmission and reception of a message.
Therapeutic communication is client’s and goal’s centre, it helps to establish a
supportive and healing relationship between HCP and patients.
Characteristics of therapeutic communication involve physical attending, attentive
listening, empathy, questioning, reflection, non-judgemental, and summarizing.
REFERENCES
Arnold, E. C. & Boggs, K. U. (2016). Interpersonal relationships: Professional communication skills for
nurses (7th ed.). St. Louis, Missouri: Elsevier.
Berman, A. & Snyder, S. J. (2016). Kozier & Erb’s Fundamentals of Nursing: concepts, process and practice
(10th ed.). Upper Saddle River, NJ: Prentice Hall.
Corless, I. B., Michel, T. H., Nicholas, M.,, Jameson, D., Purtilo, R., & Dirkes, A. (2009). Educating health
professions students about the issues involved in communication effectively: A novel approach.
Journal of Nursing Education, 48(7), 367-373.
Dainton, M., & Zelley, E. D. (2019). Applying communication theory for professional life: A practical
introduction (4th ed.). London: Sage Publications.
DeVito, J. A. (2013). Essentials of Human Communication (8th ed.). New York: Pearson.
Griffin, C. L. & Bone, J. E. (2017). Invitation to human communication (2nd ed.). United States: Cengage
Learning.
Hall, P. (2005). Interprofessional teamwork: Professional cultures as barriers. Journal of Interprofessional
Care, 25(sppl.1), 188-196.
Hemsley, B., Balandin, S., & Worrall, L. (2012). Nursing the patient with complex communication needs:
Time as a barrier and a facilitator to successful communication in hospital. Journal of Advanced
Nursing, 68(1), 116-126.
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