Entrep Business Plan Body Business Title
Entrep Business Plan Body Business Title
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
SCIENCE, TECHNOLOGY,
ENGINEERING, AND
MATHEMATICS
BUSINESS PLAN
In Partial Fulfillment
of the Requirements in
ENTREPRENEURSHIP
S.Y. 2024 - 2025
Submitted by:
Grade 12-STEM (NEWTON)
Group 2
Submitted to:
MARY GRACE H. ESCAÑO
Subject Teacher
February 2025
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
ACKNOWLEDGEMENT
The 12-STEM Newton class expressed their heartfelt gratitude for the
opportunity to present their business proposal, "ATOMIX - Craft Accessories."
Their proposal showcased a range of innovative products, including keychains
made with fuzzy wire, stylish phone lanyards, unique bracelets, and mirrors
adorned with fuzzy wire flowers.
They believe these creations will resonate with those who appreciate
handmade craft accessories that combine functionality and artistic expression.
The class extended their appreciation to their teachers, peers, and families for
their unwavering support and encouragement. Their insights and feedback
played a crucial role in refining their vision and enhancing their product offerings.
They are excited about the potential of ATOMIX to inspire creativity and self-
expression in individuals of all ages.
They thanked the audience for considering their proposal and looked
forward to the possibility of collaborating and bringing their ideas to life.
Warm regards,
12-STEM (NEWTON)
Group 2
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
DEDICATION
This group effort reflects the students' hard work and dedication. They
first dedicated it to themselves for focusing on completing the task.
They expressed thanks to their teacher, Mrs. Mary Grace H. Escaño, for
sparking their interest in entrepreneurship. They believe that creating business
plans will help them make better decisions in life.
The group also dedicated this project to their families, friends, and
supporters who were there for them every step of the way, providing invaluable
help and inspiration.
Finally, they are grateful to God for giving them the knowledge to finish
their business plan and bring it to life. They expressed that they cannot thank
everyone enough for their support and dedication.
To all those who believe in the sweetness of innovation and the power of
tradition, this business plan is dedicated. May their journey with craft accessories
bring joy to everyone and inspire others to blend heritage with modernity.
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
CHAPTER I
EXECUTIVE SUMMARY
INTRODUCTION
PROJECT BACKGROUND
Craft accessories are a diverse range of items that enhance the aesthetic
and functional value of various products. These accessories can be applied to
multiple industries, including fashion, home decor, and more. The project aims to
explore the design, production, and marketing strategies of craft accessories,
focusing on their role in enhancing product appeal and customer satisfaction.
Craft accessories are rooted in the desire to enhance the functionality and
aesthetic appeal of primary products.
PROJECT PROFILE
1. They design and produce a collection of craft accessories that highlight the
versatility of fuzzy wire, ensuring that each item is both practical and aesthetically
pleasing.
3. They develop branding and packaging that reflect the creative essence of
ATOMIX, making their products stand out in the market while resonating with
customers.
The inspiration for ATOMIX comes from the joy and creativity found in
crafting. Each accessory is designed to encourage self-expression and
individuality, allowing customers to showcase their personal style. By using fuzzy
wire, they not only create visually appealing items but also provide a tactile
experience that enhances the overall appeal of their products. This project
embodies the spirit of creativity and craftsmanship, celebrating the art of making
while offering functional accessories that can be cherished and used daily.
ATOMIX invites consumers to embrace their creativity and add a touch of
uniqueness to their everyday lives.
Vision
Mission
Values
CHAPTER II
MARKETING ASPECTS
PRODUCT SERVICE/DESCRIPTION
First in the product line is the Fuzzy Wire Flower in a Pot. These charming
arrangements feature vibrant fuzzy wire flowers inspired by daisy flowers nestled
in a small pot, perfect for adding a pop of color to desks, shelves, or any small
space. Each potted arrangement costs ₱120.
Raw Materials:
- Fuzzy Wires
- Paper Cup
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
Next is the Mini Fuzzy Wire Bouquet. These petite bouquets feature a
selection of colorful fuzzy wire daisy flowers, tied together with a delicate ribbon.
They make a sweet and thoughtful gift or a charming addition to any room. Each
mini bouquet costs ₱30.
Raw Materials:
- Fuzzy Wires
Raw Materials:
- Fuzzy Wires
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
- Pearl
Raw Materials:
- Fuzzy Wires
- White Stamen
- Floral Tape
Raw Materials:
- Fuzzy Wires
- Pearl
This classic Rose Keychain features a timeless rose design, crafted from
fuzzy wire. The iconic rose, a symbol of love and beauty, is reimagined in a soft
and playful form. This keychain adds a touch of elegance and romance to any set
of keys or bag. Each costs ₱10.
Raw Materials:
- Fuzzy Wires
- Key Pendant
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
Raw Materials:
- Fuzzy Wires
- Key Pendant
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
The Fuzzy Wire Embellished Mirror combines functionality and artistry.
These mini mirrors are adorned with a charming fuzzy wire design, adding a
touch of whimsy to your on-the-go essentials. Each mirror costs ₱30.
Raw Materials:
- Fuzzy Wires
- Mini Mirror
Additionally, Atomix also offers the Cherry and Ribbon Keychain. This
adorable keychain features a combination of fuzzy wire cherries and a delicate
ribbon design and costs ₱15.
Raw Materials:
- Fuzzy Wire
- Pearl
- Key Pendant
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
The Beaded Phone Lanyard combines style and practicality. This lanyard
is crafted with durable and colorful beads, offering a comfortable and secure way
to keep your phone close at hand. It adds a touch of personality to your everyday
carry while preventing accidental drops. Each lanyard costs ₱30.
Raw Materials:
- Beads
- String
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
Finally, Atomix’ handcrafted bracelets offer a touch of unique style and
come in a variety of designs to suit your personal taste. Whether you prefer a
simple, elegant design or something more bold and vibrant, the bracelets are a
fun and affordable way to express yourself. At just ₱25 each, they're also perfect
for stacking or gifting.
Raw Materials:
- Beads
- Pearl
- Elastic String
Product
- Flowers in a Pot
- Mini Bouquet
- Ribbon Keychain
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
- Lily Keychain
- Rose Keychain
- Tulips Keychain
- Bouquet Keychain
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
- Mirror
- Bracelet
- Cellphone Lanyard
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
These handcrafted creations elevate any style. Their accessories,
including keychains, floral arrangements, and embellished mirrors, are decorated
with a variety of inspired designs, such as delicate flower shapes and vibrant
color combinations. Each piece is carefully chosen to create a natural, appealing
look that reflects beauty.
A single piece can be worn for a dainty and minimalist look, or several can
be combined for a unique and personalized style statement. The versatility of
these creations allows individuals to effortlessly transition from day to night,
making them must-have accessories for any fashion-forward individual. These
accessories add brightness and attraction to any look, and can be used/worn
anywhere.
Place/Location
Price Study
Since the company will provide different kinds of hand-made items for
customers, the price of each product will vary. The products will be priced using a
cost-based pricing strategy, where the selling price is determined by calculating
the total cost of producing each item and then adding a markup to achieve the
desired profit margin. This ensures that the price covers all expenses associated
with creating the product, including raw materials, labor, and overhead, while
also allowing the business to generate profit. Different products will have
different costs associated with them due to variations in materials used,
complexity of design, and time required for production. Therefore, each item will
be individually assessed to determine its cost and appropriate markup.
Product Price
The pricing strategy aims to provide value for money to its customers, by
offering them a unique design and good quality products or Instagrammable that
is affordable and satisfying. Atomix Craft Accessories will also monitor and
evaluate its price study performance, and make adjustments and improvements
as needed. Atomix Craft Accessories goal is to become the most preferred and
profitable craft accessories business in the area, and eventually expand to other
locations and markets.
Promotion
Word-of-Mouth Marketing:
Event Marketing:
Craft accessories will participate and sponsor local events, such as school
bazaar, where it can showcase and sell its products to a large and diverse
audience. Craft accessories will also distribute flyers, brochures, and coupons to
promote its products and brand name.
People
Customer Service:
Customer service is the bottom line for ensuring that customers will return
and be loyal to Atomix Craft Accessories. Thus, it will form a strong tie with
customers, repeat purchases, and converts them into brand advocates.
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
Staffing Right Employees:
Incentives:
Packaging
Positioning
Eco-Friendly Materials:
Affordable Price:
SALES FORECAST
Flowers in a
6 ₱120 ₱720 10.9%
Pot
Cellphone
20 ₱25 ₱500 7.5%
Lanyard
Bouquet
59 ₱15 ₱885 13.3%
Keychain
Cherry and
Ribbon 25 ₱15 ₱375 5.7%
Keychain
Rose
79 ₱10 ₱790 11.9%
Keychain
Tulips
88 ₱10 ₱880 13.2%
Keychain
Ribbon
27 ₱6 ₱162 2.4%
Keychain
Demand
Supply Capacity
Competitor Analysis
Pricing Strategy
Strengths
Weaknesses
Opportunities
Threats
CHAPTER III
TECHNICAL ASPECTS
Machines
- Bead Trays
- Glue gun
- Scissor
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
- Pliers
Materials
To start the production of the craft accessories line for "atomix craft
accessories," the following materials will be needed for the creation of keychains,
phone lanyards, bracelets, and mirrors with fuzzy wire flowers:
- Fuzzy Wires
- Beads
- Mini Mirror
- Floral Tape
- Elastic String
- Paper Cup
- Key Pendant
- Pearl
- String
Manpower
The Group 2 of STEM-12 students who will work on the Atomix "Craft
Accessories" will be assigned roles and responsibilities equitably based on their
individual skills and qualifications, increasing the chances of a successful launch
and operation.
Job Title
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
The position needed to operate the business are the following: Craft
designer, quality control inspector, sales associate, sales person, product
promoter.
Job Description
Craft designer - A craft designer start by coming up with new and exciting
ideas for their creations. Designers start by coming up with new and exciting
ideas for their creations.
PRODUCTION FLOW/PROCESS
1. Prepare a fuzzy wires in desired colors, scissors, keychain rings, and optional
embellishments (beads, glue, etc.).
2. Cut fuzzy wires into appropriate lengths for petals and stems (depends on the
flowers you will make).
3. Fold a wire in half, twist the center tightly to form a loop. Repeat to create
multiple petals per flower. Vary the lengths and tightness of twists for different
petal shapes.
4. Wrap the petals around a central point (you can twist a small section of wire
for a center or use a bead). Secure the petals by twisting the wires together at
the base.
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
5. Twist one or more fuzzy wires together to form a stem. Attach the stem to the
base of the flower by twisting the wires together.
7. Create a loop at the end of the stem and attach the keychain ring.
PLANT SIZE
FIXED CAPITAL
The initial funds will be used for the purchase of necessary tools and
equipment, along with the initial raw materials for the first production run. A
portion will also be allocated for miscellaneous expenses, utilities, and
contingencies.
STORAGE AREA
WASTE DISPOSAL
Step 3: Reduce Landfill Waste: Implement the 3Rs: Reduce material use
and packaging; Reuse scraps creatively; Recycle materials through partnerships
with local facilities.
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
Atomix Craft Accessories recognizes the importance of the 3 R's—
Reduce, Reuse, Recycle—for sustainable practices and minimizing waste. They
will adhere to the following guidelines:
GANTT CHART
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
Yellow - Sourcing fuzzy wires and other materials (January 25-27, 2025)
CHAPTER IV
MANAGEMENT ASPECT
This structure allows the team to combine their skills, expertise, and
experiences to strengthen the business and increase its chances of success.
With collaborative efforts, the partnership can efficiently manage production,
marketing, and financial operations.
All the seventeen (17) members will have equal distributions of Php
185.00 as initial capital for opening up the business.
CAPITALIZATION
ORGANIZATIONAL CHART
Head Manager
Finance Manager
Production Staff
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
- Minimum requirement: Senior High - Proficiency in following instructions
School Student. and collaborating effectively within a
team.
- Age bracket: 17-20 years,
encompassing both genders. - Excellent communication and
interpersonal skills.
- Proficient in upholding cleanliness
within the production vicinity. - Strict adherence to health and safety
protocols.
- Effectively preparing materials,
machinery, and equipment for - Fundamental understanding of
operational use. production processes and tools.
- Comprehensive understanding of
branding and visual aesthetics.
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
- Eagerness to acquire new design
techniques and embrace cutting-edge
technologies.
Packaging and
5 Php 70.00 Php 350.00
Design Staff
Advertising and
5 Php 70.00 Php 350.00
Sales Staff
Benefits
Stability
Employee Discounts
Policies
1. Attendance Policy
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
Our business maintains a strict attendance policy to ensure operational
efficiency and a productive work environment. Employees are expected to be
punctual and maintain regular attendance. Excessive absences or tardiness will
result in progressive disciplinary action, as outlined in the employee handbook.
2. Work Schedule
3. General
- Always on time.
Standard
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
Standardization in business refers to ensuring consistent quality in
products and processes within an organization. It involves implementing metrics
or standards to specify essential characteristics of the desired outcome.
1. Brand Names
3. Pricing
4. Photography
5. Customer Service
CHAPTER V
FINANCIAL ASPECT
This chapter shows and discusses the financial forecast for the proposed
“Atomix - Craft Accessories” including the financial assumptions, the project cost,
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
the project financing, the project statement of income, the project statement of
cash flows, the project statement of financial position, and the financial ratios.
FINANCIAL ASSUMPTIONS
- Bracelet: Php 25
- Bouquet: Php 30
Republic of the Philippines
Department of Education
Region 1
Division of City Schools
San Carlos City, Pangasinan
ABANON NATIONAL HIGH SCHOOL
Barangay Abanon, San Carlos City, Pangasinan
SENIOR HIGH SCHOOL
6. The Php 4,165.00 startup funds needed in order to start and grow our
business will come from our personal money.
PROJECT COST
Particulars Cost
PROJECT FINANCING
Particulars Amounts
Supplies
Statement of Income
Accounts Amounts
Assets
Current Assets
Non-current Assets
Current Liabilities
Owner’s Equity