Master of Business Administration 2024
Master of Business Administration 2024
(M.B.A)
..
Admission
Candidates possessing a Bachelor Degree in any discipline (Excluding B.O.I, and B.F.A)
with 50% aggregate marks (45% in case of reserved categories) and qualified in TG-ICET
exam are eligible for admission into MBA programme subject to the rules and regulations of
the University from time to time.
No. of
No Code Nature Semester Credits
Papers
22 @ I(7) II(7) 88
1 CORE Core
4 ppw III(4) IV(4)
2 ELE Electives (Discipline Centric) 6 @ 4ppw III(3) IV(3) 24
3 VIVA First Year End Viva 2
4 Project Report &Viva Voce 1 IV 4
Total 29 118
iii. A student obtaining Grade F shall be considered failed and will be required to reappear
for the examination.
i. The SGPA is the ratio of sum of the product of the number of credits with the grade
points scored by a student in all the courses taken by a student and the sum of the
number of credits of all the courses undergone by a student, i.e
Where Ci is the number of credits of the ith course and Gi is the grade point scored by
the student in the ith course.
ii. The CGPA is also calculated in the same manner taking into account all the courses
undergone by a student over all the semesters of a programme, i.e.
Where Si is the SGPA of the ith semester and Ci is the total number of credits in
that semester.
iii. The SGPA and CGPA shall be rounded off to 2 decimal points and reported in the
memorandum of marks.
Illustration of Computation of SGPA and CGPA
i. Computation of SGPA and CGPA
Illustration for SGPA
If a candidate secure different grade in different courses, the SGPA of each Semester of the
candidate is arrived as illustrated.
Grade Grade Credit Point
Course Credit
Letter Point (Credit X Grade)
Course 1 4 B 8 4X8 = 32
Course 2 4 C 7 4X7= 28
Course 3 4 B 8 4X8 = 32
Course 4 4 B 8 4X8 = 32
Course 5 4 C 7 4X7= 28
Course6 4 B 8 4X8 = 32
Course 7 4 B 8 4X8 = 32
28 216
Thus, SGPA = 216/28 = 7.71
Illustration for CGPA
Semester 1 Semester 2 Semester 3 Semester 4
Credit: 28 Credit : 30 Credit: 28 Credit:32
SGPA: 7.71 SGPA: 6.98 SGPA: 6.22 SGPA: 7.23
Thus, CGPA = (28 x 7.71) + (30x 6.98) + (28x 6.22) + (32 x 7.23)/128 = 6.49
Viva-Voce:
There shall be Subject Viva-voce at the end of II semester and at the end of IV Semester
with 50 marks for each Viva-voice Examination. The Second semester end Viva-voce is based
on the subjects studied in both the I and II semesters. The Fourth semester end Viva-Voce
Examination is based on the project report.
The Second Semester end Viva-Voce Committee shall be as under:
There will be Two members from University and One member from the concerned College in
viva committee:
One - Member from Head/Chairman, Board of Studies / Dean / Professor
One - Member from the faculty of the University Department/ University constituent
colleges nominated by the Chairman, BOS.
One - Faculty member nominated by the Principal of the concerned college.
The quorum will be two members of which at least one shall be External Member.
Depending on the need, more than one Committee could be constituted.
Rules of Promotion
1. A student has to not only put in 75% of attendance and register for examination for each
semester but also appear in each semester for promotion to the next semester.
2. In case of Lab-based papers, the candidates should appear for both theory and lab
examination.
3. The minimum pass marks shall be 40% in each paper in the end semester University
examinations and a paper minimum of 40% including internal assessment marks and an
aggregate of 50% of marks in each semester. If a candidate fails to appear for any or all
two internal assessment examinations, no further examination will be conducted.
4. At the end of the fourth semester, the result of the candidate shall be declared after
ensuring that a student passes all the semester exams by securing a minimum of 50%
aggregate in each semester. The students who could not secure 50% aggregate marks in
any semester can appear for all or any of the papers of that particular semester for
securing the required aggregate marks.
5. There shall be no supplementary examinations for the course and the examinations shall
be held for I & III and II & IV semester simultaneously.
Declaration of result at the end of IV semester:
i) There shall be only two divisions viz.,
II Division: 50% and above but less than 60%
I Division: 60% and above but less than 70%
Candidates securing 70% and above shall be awarded First Division with distinction.
ii) The award of Division, distinction and rank will be in accordance with the general rules
applicable to other Post-Graduate courses of the University subject to overall CGPA
iii) The rules pertaining to improvement shall be the same as are applicable to other Post-
Graduate courses in the University.
SEMESTER – I
# CODE Title of the Paper Nature HPW Credits CCE ESE Total
Management and
1 MB101 Core 4 4 40 60 100
Organizational Behaviour
2 MB102 Managerial Economics Core 4 4 40 60 100
Business Environment and
3 MB103 Core 4 4 40 60 100
Policy
Accounting for
4 MB104 Core 4 4 40 60 100
Management
5 MB105 Statistics for Management Core 4 4 40 60 100
6 MB106 Business Law and Ethics Core 4 4 40 60 100
Information Technology for
7 MB107 Core 4 4 40 40 80
Management
Information Technology for
8 MB107P Practical - - - 20 20
Management - LAB
28 28 280 420 700
HPW – Hours Per Week CCE – Continuous and Comprehensive Evaluation ESE – End Semester Exam
SEMESTER – II
# CODE Title of the Paper Nature HPW Credits CCE ESE Total
# CODE Title of the Paper Nature HPW Credits CCE ESE Total
Compulsory Papers
1 MB301 Strategic Management Core 4 4 40 60 100
2 MB302 Creativity and Innovation Core 4 4 40 60 100
3 MB303 Operations Research Core 4 4 40 60 100
4 MB304 Business Analytics Core 4 4 40 40 80
5 MB304P Business Analytics - LAB Practical - - 20 20
Elective: Human Resource Management
Human Resource
5 MB305A Core Elective 4 4 40 60 100
Development
Compensation
6 MB306B Core Elective 4 4 40 60 100
Management
Leadership and Change
7 MB307C Common Elective 4 4 40 60 100
Management
Elective: Marketing Management
5 MB305B Consumer Behaviour Core Elective 4 4 40 60 100
6 MB306B Product Management Core Elective 4 4 40 60 100
7 MB307B Retail Management Common Elective 4 4 40 60 100
Elective: Financial Management
Security Analysis and
5 MB305C Core Elective 4 4 40 60 100
Portfolio Management
Corporate Tax
6 MB306C Core Elective 4 4 40 60 100
Management
7 MB307C Indian Financial System Common Elective 4 4 40 60 100
Elective: Systems Management
Relational Database
5 MB305D Core Elective 4 4 40 60 100
Management Systems
Management of Software
6 MB306D Core Elective 4 4 40 60 100
Projects
Enterprise Resource
7 MB307D Common Elective 4 4 40 60 100
Planning (ERP)
HPW – Hours Per Week CCE – Continuous and Comprehensive Evaluation ESE – End Semester Exam
Note: A Student has to choose Two Core Electives and One Common Elective Course from
the Elective Groups given i.e., Finance/Marketing/HRM/Systems.
SEMESTER – IV
# CODE Title of the Paper Nature HPW Credits CCE ESE Total
Compulsory Papers
1 MB401 International Business Core 4 4 40 60 100
2 MB402 Personal Finance Core 4 4 40 60 100
3 MB403 Managerial Communication Core 4 4 40 60 100
Management Information
4 MB404 Core 4 4 40 60 100
System
Elective: Human Resource Management
Industrial Relations and Labour
5 MB405A Core Elective 4 4 40 60 100
Laws
Strategic Human Resource
6 MB406A Core Elective 4 4 40 60 100
Management
Performance and Talent
7 MB407A Common Elective 4 4 40 60 100
Management
Elective: Marketing Management
5 MB405B Rural Marketing Core Elective 4 4 40 60 100
Sales and Distribution
6 MB406B Core Elective 4 4 40 60 100
Management
7 MB407B Services and Digital Marketing Common Elective 4 4 40 60 100
Elective: Financial Management
5 MB405C Financial Risk Management Core Elective 4 4 40 60 100
International Financial
6 MB406C Core Elective 4 4 40 60 100
Management
7 MB407C Strategic Financial Management Common Elective 4 4 40 60 100
Elective: Systems Management
Data Communication and
5 MB405D Core Elective 4 4 40 60 100
Networking
Data Mining and Data
6 MB406D Core Elective 4 4 40 60 100
Warehousing
7 MB407D Artificial Intelligence Common Elective 4 4 40 60 100
Project Report & Viva-Voce Examination
8 MB408A Project Report Field Work 0 2 100 100
9 MB408B Project Viva-Voce Grading 0 2 50 50
HPW – Hours Per Week CCE – Continuous and Comprehensive Evaluation ESE – End Semester Exam
Note: A Student has to choose Two Core Electives and One Common Elective Course from
the Elective Groups given i.e., Finance/Marketing/HRM/Systems.
MODEL QUESTION PAPER FOR END SEMESTER EXAMINATION (ESE)
Maximum Marks: 60
7. A. Unit – II
(Or)
B. Unit - II
8. A. Unit – III
(Or)
B. Unit - III
9. A. Unit – IV
(Or)
B. Unit - IV
10. A. Unit – V
(Or)
B. Unit - V
*****
MODEL QUESTION PAPER FOR CONTINUOUS AND COMPREHENSIVE EVALUATION (CCE)
Time: 90 Mins Maximum Marks: 40
Part – A (15 Marks)
ANSWER THE FOLLOWING QUESTIONS. EACH QUESTION CARRIES 03 MARKS
(05 Questions x 03 marks = 15 Marks)
1. Question from Unit – I
2. Question from Unit – I
3. Question from Unit – II
4. Question from Unit – II
5. Question from Unit – III
Part – B (05 Marks)
MULTIPLE CHOICE QUESTIONS - EACH QUESTION CARRIES 01 MARK
1. Question from Unit - I
2. Question from Unit - I
3. Question from Unit - II
4. Question from Unit - II
5. Question from Unit - III
Part – C (05 Marks)
FILL IN THE BLANKS - EACH QUESTION CARRIES 01 MARK
1. Question from Unit - I
2. Question from Unit - I
3. Question from Unit - II
4. Question from Unit - II
5. Question from Unit - III
Part – D (05 Marks)
MATCH THE FOLLOWING - EACH QUESTION CARRIES 01 MARK
1. Question from Unit - I
2. Question from Unit - I
3. Question from Unit - II
4. Question from Unit - II
5. Question from Unit - III
Part – E (05 Marks)
ASSERTION &REASON - EACH QUESTION CARRIES 01 MARK
1. Question from Unit - I
2. Question from Unit - I
3. Question from Unit - II
4. Question from Unit - II
5. Question from Unit - III
Part – F (05 Marks)
SYLLOGISM - EACH QUESTION CARRIES 01 MARK
1. Question from Unit - I
2. Question from Unit - I
3. Question from Unit - II
4. Question from Unit - II
5. Question from Unit – III
MB101 –MANAGEMENT AND ORGANIZATIONAL BEHAVIOUR
UNIT - I: INTRODUCTION TO MANAGEMENT
Management: Definitions, Characteristics, nature, scope and significance - Management: As
an Art, Science and Profession – Concept of efficiency and effectiveness – Managerial levels,
skills, functions and roles – Development of Management thought - Principles of Scientific
Management - Fayol’s 14 Principles of Management - Systems Approach.
1. Lab Exercise:
Students should identify the Principles of Management in various organizations.
2. Sample Case Studies:
Case study: Bharat Engineering Works Limited
Principles and Practice of Management, L.M. Prasad, Sultan Chand & Sons, New
Delhi. pg.no. 31
Case study: RailTel: A Platform for Digital Inclusion in India
https://icmrindia.org/casestudies/catalogue/Business%20Strategy/BSTR571.ht
m
Case study: PhysicsWallah – A Disrupter in the Indian EdTech Industry
https://icmrindia.org/casestudies/catalogue/Leadership%20and%20Entreprene
urship/LDEN214.htm
3. Seminar Presentations by the students on any one of the topics specified in the
unit.
UNIT – II: PLANNING AND DECISION MAKING:
Planning: Definition, characteristics, principles, importance, process, types and levels,
limitations; Types of Plans – Essentials of a good plan – Components of Planning: Objectives,
policies, procedures, rules, strategies. Management by Objectives (MBO) – Definition,
features, process, principles, importance and limitations – Making MBO effective. Decision
Making: Definition, features, nature, importance, process; Types of Decisions -Decision
Making Models - Group Decision Making Techniques – Delegation of Authority and
Decentralization.
1. Lab Exercise:
Students should identify and prepare good plan for successful decision making of the
organization.
2. Sample Case Studies:
Case study: BOC India Limited
Principles and Practice of Management, L.M. Prasad, Sultan Chand & Sons, New
Delhi. pg.no. 119
Case study: Growth of realme: From an Underdog to a Market Challenger
https://icmrindia.org/casestudies/catalogue/Business%20Strategy/BSTR672.htm
Case study: Netflix-The Way Ahead
https://icmrindia.org/casestudies/catalogue/Business%20Strategy/BSTR678.htm
3. Seminar Presentations by the students on any one of the topics specified in the
unit.
UNIT – III: INTRODUCTION TO ORGANIZATIONAL BEHAVIOUR:
Organisation: Definitions, Characteristics, types, structure, principles and process - Elements
of Organisation Structure - Types of Organisational Designs – Authority and Power –
Delegation and Decentralisation - Span of Management – Line and Staff.
Organisational Behaviour: Definition, features, nature, significance, determinants.
Individual Behaviour in Organisations: Personality: Definitions, Characteristics,
Determinants, Personality Traits - Models of Human Personality - Perception: Definitions,
Process, Factors influencing, Distortions - Attitudes: Definitions and Formation of Attitudes -
Learning: Definitions, Process, Learning Theories.
1. Lab Exercises:
Analyze the group's dynamics, identify the roles played by each member, and discuss
the impact of these roles on the group's performance.
Discuss the implications of personality traits on individual behavior, career choices,
and team dynamics.
Apply these learning theories to organizational settings, such as employee training and
motivation.
2. Sample Case Studies:
Case study: Organization Culture at Goldman Sachs
https://www.icmrindia.org/casestudies/catalogue/Human%20Resource%20and%20O
rganization%20Behavior/Organization%20Culture%20at%20Goldman%20Sachs.htm
Case study: Open Leadership at Red Hat
https://icmrindia.org/Short%20Case%20Studies/Human%20Resource%20Manageme
nt/CLHR065.htm
3. Seminar Presentations by the students on any one of the topics specified in the unit.
Suggested readings:
1. Weihrich Heinz, Cannice V Mark and Koontz Harold, 2008, Management: A Global and
Entrepreneurial Perspective, Tata McGraw Hill Publishing Company Limited, New Delhi.
2. Cullen B John and Praveen K Parboteeah, 2005, International management: A Strategic
Perspective, Cengage learning India Private Limited, New Delhi.
3. Daft L. Richard, 2006, The New Era of Management, Thomson Corporation, New Delhi.
4. Robbins P Stephen and DecenzoA David, 2006, Fundamental of management: Essential
Concepts and Applications, Pearson Education, New Delhi, p.53.
5. Satya Raju R and Parthasarathy A 2005, management: Text and Cases, Prentice Hall of
India Private Limited, New Delhi.
6. Anil Bhat and Arya Kumar, Management – Principles, Process and Practices, Oxford
University Press, New Delhi.
7. Case Studies: L.M. Prasad, 2020, Principles and Practice of Management, Sulthan Chand
& Sons, New Delhi.
8. Case Resources :
https://www.icmrindia.org/casestudies/Case_Studies.asp?cat=Economics
Learning Outcomes:
At the end of the Course, Student should be aware about the following:
Unit I: Introduction
Define management, its characteristics, nature, scope, and significance.
Differentiate between management as an art, science, and profession.
Explain the concepts of efficiency and effectiveness.
Identify different managerial levels, skills, functions, and roles.
Trace the evolution of management thought through various schools.
Analyze the issues and challenges of global and comparative management.
UNIT-I: INTRODUCTION
Introduction to Managerial Economics–Nature–Scope– Need and Significance–Applications
of Micro Economics and Macro Economics–Theory of firm - Objectives of firm–Functions and
responsibilities of Managerial Economist–Economic factors influencing business decision
making.
1. Lab Exercise:
Students should identify the industries comes under micro and macro economics
environment. He / She need to identify the economic factors influencing the business
decisions of the companies.
2. Sample Case Studies:
Case study: Crude Oil Price in the US: Moving Towards Uncertainty
https://www.icmrindia.org/casestudies/catalogue/Economics/ECON089.htm
Case study: Economics of Apple, Inc.`s iPhone.
https://www.icmrindia.org/casestudies/catalogue/Economics/ECON069.htm
3. Seminar Presentations by the students on any one of the topics specified in the unit.
UNIT-II: DEMAND AND SUPPLY ANALYSIS
Concepts – Determinants of Demand – Law of Demand- Elasticity of Demand – Significance in
pricing decisions – Demand forecasting – Characteristics of good Demand forecasting –
Supply Analysis: Supply function – Law of Supply – Supply elasticity
1. Lab Exercise::
Students should identify the determinants of demand in real life taking goods and
services industries into consideration.
2. Sample Case Studies:
Case study: India`s High-stakes Bid to Become a Global Semiconductor Hub: Will it
Succeed?
https://www.icmrindia.org/casestudies/catalogue/Economics/ECON104.htm
Case study: Electricity Sector in India: Coping with Changes in Demand and Supply
https://www.icmrindia.org/casestudies/catalogue/Economics/ECON087.htm
3. Seminar Presentations by the students on any one of the topics specified in the unit.
UNIT - III: COST AND PRODUCTION ANALYSIS
Cost Analysis - Types of Costs and their impact on Management - Behaviour of Short run
Average Cost Curves (SAC) -Behaviour of Long run Average Cost Curve (LAC) - Production
Function – Types of Production Function-– Law of Variable Proportions – Isoquant and
Isocost Curves – Returns to Scale – Economies and Diseconomies of Scale -Managerial uses of
Cost and Production function.
1. Lab Exercise::
Students should identify elements involved in pricing the product. He / She should
demonstrate the various curves arise during the production process.
2. Sample Case Studies:
Case study: PLI Scheme: A Recipe to Boost India’s Food Processing Industry.
https://www.icmrindia.org/casestudies/catalogue/Economics/ECON100.htm
Case study: Crude Oil Price in the US: Moving Towards Uncertainty.
https://www.icmrindia.org/casestudies/catalogue/Economics/ECON089.htm
3. Seminar Presentations by the students on any one of the topics specified in the unit.
UNIT - IV: MARKET ANALYSIS
Structure of Competition - Features of Perfect Competition - Types of Imperfect Competition –
Features of Monopoly – Negative consequences of Monopoly – Oligopoly Competition –
Monopolistic Competition – Price and Output in different competitive situations – Pricing
Methods – Dual Pricing - Administered Price – Subsidies–Trend towards Monopolistic
Competition– Government intervention in Pricing – Contemporary pricing strategies.
1. Lab Exercise::
Students should identify the various competitions exist in present markets and how
government rules are protecting the customers from monopoly.
2. Sample Case Studies:
Case study: Reliance Jio: Marching Toward Monopoly
https://www.icmrindia.org/casestudies/catalogue/Economics/ECON080.htm
Case study: RuPay: Will it disrupt the Domination of Visa and MasterCard in the
Mainstream Digital Payments Ecosystem?
https://www.icmrindia.org/casestudies/catalogue/Economics/ECON099.htm
3. Seminar Presentations by the students on any one of the topics specified in the unit.
Suggested readings:
1. Varshney & Maheshwari: Managerial Economics, Sultan Chand & Sons, New Delhi.
2. P.L. Mehta: Managerial Economics, Sultan Chand & Sons, New Delhi.
3. Joel Dean: Managerial Economics, Prentice Hall, New Delhi.
4. Mote, Paul & Gupta: Managerial Economics- Concepts and Cases, McGraw Hill, New Delhi.
5. CaseResources :
https://www.icmrindia.org/casestudies/Case_Studies.asp?cat=Economics
6. E-Resources:
https://elearning.uou.ac.in/pluginfile.php/42309/mod_folder/content/0/Managerial%2
0Economics_MS-103.pdf
Learning Outcomes:
At the end of the Course, Student should be aware about the following:
Unit I: Introduction
Define managerial economics and explain its relationship with microeconomics and
macroeconomics.
Identify the scope and significance of managerial economics in decision-making.
Discuss the role and responsibilities of a managerial economist.
Analyze the impact of economic factors on business decision making.
Articulate the different objectives of a firm and their implications for decision making.
Specific Objectives:
After studying this course, students will be able to:
Analyze the external factors influencing business operations, including economic,
political, social, technological, legal, and environmental factors.
Evaluate the impact of government policies on business.
Develop strategies to adapt to and manage changes in the business environment.
Understand the concept of corporate social responsibility and its implications for
business.
UNIT - I: BUSINESS AND ITS ENVIRONMENT
Business Environment: Concept, Characteristics, Significance – Theoretical Framework:
Internal, External, Micro Environment - Environmental Scanning: Definition, Importance,
Process, Techniques: Environmental Analysis, Environment Technology Opportunities Portal,
PESTLE, Social, Legal, Economic, Political and Technological (SLEPT) Analysis, Methods of
Scanning the Business Environment, Scanning the Macro Environment – Industry Analysis:
SWOT Analysis, Industrial Policies (New Industrial Policy) and their objectives.
1. Lab Exercise:
Students should observe the nearby business houses and identify the environmental
factors affecting on their performance.
2. Sample Case Studies:
Case Study: TATA NANO- Environmental Analysis Case Study
Case Study: SWOT Analysis of APPLE INC.
3. Seminar Presentations by the students on any one of the topics specified in the unit.
UNIT - II: ECONOMIC ENVIRONMENT
Economic Environment: Elements and Significance - Economic Systems - Economic Planning
in India - Five Year Plans - Government Policies: Competition Law, Fiscal Policy, Monetary
Policy, Foreign Trade Policy, FERA and FEMA - Export promotion: EXIM policy, EPZs, EOUs,
TPs & SEZ - Mergers and Acquisitions, Business Process Outsourcing - Economic Reforms
through LPG – Nature and Rationale of LPG - NITI Ayog – National Development Council.
1. Lab Exercise::
Students should observe recent development in economic policy of the State and
Central Government and changes in Foreign policies.
2. Sample Case Studies:
Case Study : Inflation and the Indian economy
3. Seminar Presentations by the students on any one of the topics specified in the
unit.
UNIT - III: POLITICAL, SOCIAL AND CULTURAL ENVIRONMENT
Political Institutions - Legislature, Executive, Judiciary and Judicial Activism – Social
Responsibility of Business - Nature, Models, Strategies, Classical and Contemporary views –
Cultural Environment and Business Ethics - Socio-cultural factors and their influence on
business - Corporate Governance & Corporate Social Responsibility - Social Audit - Ecology
and Business – Sustainability - Nature of Physical Environment - Impact on Business.
1. Lab Exercise::
Students should observe the importance and role of government in the public and private
sectors.
Impact of social and cultural factors on establishment and performance of business.
2. Sample Case Studies:
Case Study : Role of Government in business environment
Case Study: Coca-Cola CSR Strategy
3. Seminar Presentations by the students on any one of the topics specified in the unit.
UNIT - IV: TECHNOLOGICAL AND LEGAL ENVIRONMENT
Technological environment - Innovation - Technological Leadership and Followership -
Technology and Competitive Advantage - Sources of Technological Dynamics - Time lags in
Technology Introduction/Absorption - Appropriate technology and technology adaptation -
Impact of technology - Technology Policy - Transfer of technology - Technology and Society -
Status of Technology in India – Legal Environment: Concept, characteristics, types -
Different Aspects: Companies Act, Consumer Protection Act, Environmental Protection Act,
Trademark Act, Sale of Goods Act, etc. - Impact of Legal Environment on business.
1. Lab Exercise::
Students should observe how the acts influence the legal environment of the business.
Impact of changing technologies in resetting / reshaping the business.
2. Sample Case Studies:
Case Study : Consumer protection act, 1986
3. Seminar Presentations by the students on any one of the topics specified in the unit.
UNIT – V: GLOBAL BUSINESS ENVIRONMENT
Global Environment: Meaning – GATT and WTO – Role and Functions - FDI (Types of FDI,
Costs and benefits of FDI to home and host countries, Trends in FDI, India’s FDI policy), FPI -
Levels of Regional Economic Integration - Trade creation and diversion effects - Regional
Trade Agreements: European Union (EU), ASEAN, SAARC, NAFTA - Significance of foreign
investment - MNCs and international trade - Trade balance and Balance of payments (BOP):
Importance and components of BOP.
1. Lab Exercise::
Students should identify the effect of globalization and different trends and challenges in
globalization.
2. Sample Case Studies:
Case study : Entry of Huawei into India.
3. Seminar Presentations by the students on any one of the topics specified in the unit.
Suggested readings:
1. Aswathappa: Essentials of Business Environment, Himalaya Publishing House.
2. Justin Paul: Business Environment-Text and Cases, The McGrawHill.
3. Misra&Puri: Economic Environment of Business, Himalaya Publishing House.
4. Mathew: Business Environment, RBSA Publications.
5. Adhikary: Economic Environment of Business, RBSA Publications.
6. Sengupta: Government and Business, Vikas Publishing House, New Delhi.
Learning Outcomes:
At the end of the Course, Student should be aware about the following:
UNIT I: BUSINESS AND ITS ENVIRONMENT
Define business environment and explain its significance for business operations.
Differentiate between internal and external, micro and macro environments.
Conduct environmental scanning using techniques like PESTLE, SWOT, and ETOP.
Analyze the impact of government industrial policies on business.
Specific Objectives:
After studying this course, students will be able to:
Understand the basic principles of accounting and financial analysis.
Prepare financial statements, including the income statement, balance sheet, and cash
flow statement.
Analyze financial data to assess a company's financial performance and position.
Use accounting information for decision-making, including budgeting, cost control, and
performance evaluation.
1. Lab Exercises
Rank Ordering: Practice ranking data for different datasets and understand the
concept of ranks.
Sign Test: Apply the sign test to compare paired data and test for differences in
medians.
Runs Test: Conduct runs tests to check for randomness in data sequences.
Mann-Whitney U Test: Compare two independent samples using the Mann-Whitney U
test.
Kruskal-Wallis Test: Compare multiple independent groups using the Kruskal-Wallis
test.
Wilcoxon Signed Rank Test: Compare paired samples using the Wilcoxon signed rank
test.
Chi-Square Test: Perform goodness-of-fit tests and tests of independence using chi-
square statistics.
2. Sample Case Studies
Students need to assume the hypothetical figures and analyze the following:
Customer Satisfaction: Use the Wilcoxon signed rank test to compare customer
satisfaction ratings before and after a product improvement.
Employee Turnover: Apply the Mann-Whitney U test to compare the median salaries
of employees who stayed with the company versus those who left.
Market Research: Use the chi-square test to analyze the relationship between product
preference and age group.
Quality Control: Employ the sign test to assess whether a process improvement has
led to a change in the median defect rate.
Medical Research: Utilize the Kruskal-Wallis test to compare the effectiveness of
three different treatments for a medical condition.
3. Seminar Presentations by the students on any one of the topics specified in the unit.
1. Lab Exercises
Data Generation: Generate random data for multiple groups to simulate different
scenarios (equal variances, unequal variances, different sample sizes).
ANOVA Calculations: Perform one-way and two-way ANOVA calculations using
statistical software (e.g., SPSS, R, Python).
Post-hoc Tests: Conduct Tukey's HSD or other post-hoc tests to identify specific group
differences.
Assumptions Checking: Assess the normality and homogeneity of variance
assumptions using diagnostic plots and statistical tests.
2. Sample Case Studies
Students need to assume the hypothetical figures and analyze the following:
Product Testing: Compare the mean sales of three different product variants.
Educational Research: Analyze the impact of teaching methods (traditional, online,
hybrid) on student performance.
Agricultural Experiment: Investigate the effects of fertilizer types and soil conditions
on crop yield.
Marketing Analysis: Examine the relationship between advertising spending, product
price, and sales.
3. Seminar Presentations by the students on any one of the topics specified in the unit.
SUGGESTED READINGS:
1. GC Beri - Business Statistics, TMH
2. Amir D. Aczel & Jayavel Sounder Pandian- Complete Statistics, TMH.
3. Anderson R, David Sweeney J, Dennis & Williams A Thomas - Statistics for Business and
Economics, Thomson.
4. ND Vohra - Management Decisions, New Age Publications.
5. SP Gupta & MP Gupta- Business Statistics, Sultan Chand & Sons.
6. Levin R.L. Rubin S.David - Statistics for Management, Pearson/PHI.
Learning Outcomes:
At the end of the Course, Student should be aware about the following:
Unit I: Introduction
Define statistics and explain its role in management decision-making.
Calculate and interpret measures of central tendency (mean, median, mode) and
dispersion (range, variance, standard deviation).
Analyze skewness in data distribution.
Apply simple correlation and regression analysis to assess relationships between
variables.
Utilize lead and lag analysis for forecasting.
Specific Objectives:
After studying this course, students will be able to:
Understand the legal framework governing business activities.
Apply legal principles to business decision-making.
Identify ethical issues in business and develop strategies for ethical behavior.
Understand the concept of corporate social responsibility and its implications for
business ethics.
UNIT - I: Contract Act, Sale of Goods Act, & Negotiable Instruments Act
Contract Act: Nature of contracts - Offer - Acceptance - Consideration - Capacity of parties -
Free consent Legality of object and consideration - Contingent contracts - Quasi contracts -
Performance of contract - Discharge of contract - Remedies for Breach of contract - Special
Contracts: Contracts of indemnity and guarantee - contracts of bailment and pledge -
Contracts of agency - Sale of Goods Act, 1930: Sale and agreement to sell - Doctrine of Caveat
Emptor - Rights of unpaid seller and rights of buyer - Negotiable Instruments Act, 1881:
Types of Negotiable Instruments - Negotiation and Assignment - Dishonour and discharge of
negotiable instruments.
1. Lab Exercise:
Students should identify the various important issues in contracts as per contract act
and sale of goods act. He / She need to identify the negotiable instruments usage,
limitations and obligations.
2. Sample Case Studies:
Case study: Soma Isolux National Highway Project: Reinforcing the Rights of a
Contractor
https://icmrindia.org/casestudies/catalogue/Law/LAW012.htm
Case study: Ranbaxy Daiichi Controversy
https://icmrindia.org/casestudies/catalogue/Law/LAW002.htm
3. Seminar Presentations by the students on any one of the topics specified in the
unit.
Suggested readings:
1. Maheshwari & Maheswari - A Manual of Business Laws, Himalaya Publishing House.
2. D. Chandra Bose - Business Law PHI-Private Limited, New Delhi.
3. A.C. Fernando - Business Ethics An Indian Perspective Pearsoon Education
4. Manuel G. Velasquez - Business Ethics Concepts and Cases Prentice-Hall of India Pvt.
Ltd, 2008.
5. S.S. Gulshan - Business Laws Excel Books, New Delhi
6. Case Resources :
https://icmrindia.org/casestudies/Case_Studies.asp?cat=Business%20Ethics&pageno
=2
Learning Outcomes:
At the end of the Course, Student should be aware about the following:
Unit I: Companies Act, 2013
Understand the different types of companies under the Companies Act, 2013.
Explain the process of company formation and the roles of directors and managerial
personnel.
Differentiate between a company and a Limited Liability Partnership (LLP).
Understand the concept of private placement.
Unit II: Contract Act, Sale of Goods Act, & Negotiable Instruments Act
Define a contract and explain its essential elements.
Analyze different types of contracts and their implications for business.
Understand the rights and obligations of parties in a sale of goods contract.
Explain the concept of negotiable instruments and their importance in business
transactions.
Specific Objectives:
After studying this course, students will be able to:
Understand the role of information technology in business.
Use technology to improve business processes and decision-making.
Develop information systems to support business operations.
Analyze the impact of technology on business strategy and competitive advantage.
Suggested readings:
1. Turban, McLean, Wetherbe - lnformation Technology for Management, 4th Edition, Wiley
India, 2007.
2. Peter Norton- Introduction to Computers-Sixth Edition, 2007, Tata McGraw Hill.
3. Brian K. Williams, Stacey C. Sawyer-Using Information Technology-A Practical Introduction
to Computers and Communications-6th Edition-Tata McGraw Hill, 2007.
5. V.Rajaraman-Introduction to Information Technology, Prentice Hall India, 2008.
6. Winston-Microsoft Office Excel 2007 Data Analysis and Business Modeling, First Ediction,
Prentice Hall India, 2007.
7. Lambet, Lambert III & Prepernau, Microsoft Office Access 2007 Step-by-Step, First Edition,
Prentice Hall India, 2007.
8. David Whigam-Business Data Analysis Using Excel, First Edition, Oxford University Press,
2007
Learning Outcomes:
At the end of the Course, Student should be aware about the following:
MS-PowerPoint
1. Create a power-point presentation with minimum 5 slides.
a. The first slide must contain the topic of the presentation and name of the
presentation.
b. Must contain at least one table.
c. Must contain at least 5 bullets, 5 numbers.
d. The heading must be, font size:32, font-face: Arial Rounded MT Bold, font-color:
blue.
e. The body must be, font size: 24, font-face: Comic Sans MS, font-color:green.
f. Last slide must contain „thank you‟.
2. Create a power-point presentation with minimum 10 slides
a. Use word art to write the heading for each slides.
b. Insert at least one clip-art, one picture
c. Insert at least one audio and one video
d. Hide at least two slides
3. Create a power-point presentation with minimum 5 slides
a. Use custom animation option to animate the text; the text must move left to right
one line at a time.
b. Use proper transition for the slides.
4. Create 5 Slides on “Polio immunization” and execute the following by using Action
Buttons for all the slides to link them a. Link first slide with the third b. Link
second slide with fifth c. Link third slide with fourth.
5. Create 3 Slides on “Plant tress and protect Nature” and each slide should have a
Comment.
6. Create two files on “Clean & Green” and “No Smoking” in MS PowerPoint and
hyperlink them with each other.
MS-Access
1. Create a database “Student” with,
a. At least one table named “mark sheet” with field name “student name, roll number,
mark1, mark2, mark3, mark4, total”
b. The data types are, student name: text, roll number: number, mark1 to mark4:
number, total: number. Roll number must be the primary key.
c. Enter data in the table. The total must be calculated using update query.
d. Use query for sorting the table according to the descending/ascending order of the
total marks.
2. With addition to the table above,
a. Add an additional field “result” to the “mark sheet” table.
b. Enter data for at least 10 students
c. Calculate the result for all the students using update queries, if total>=200, then
pass, else fail.
d. Search the students, whose name starts with “sh”.
e. Show the names and total marks of the students who have passed theexamination.
SAMPLE QUESTION PAPER FOR CONTINUOUS AND COMPREHENSIVE EVALUATION (CCE)
Time: 90 Mins Maximum Marks: 40
Part – A (15 Marks)
ANSWER THE FOLLOWING QUESTIONS. EACH QUESTION CARRIES 03 MARKS
(05 Questions x 03 marks = 15 Marks)
1. Nature of Management
2. Levels of Management
3. Characteristics of Planning
4. Types of Decisions
5. Objectives of Organizing