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Sales Promotion and Public Relations

The document discusses various promotional strategies and their impact on customer behavior and sales. It highlights the importance of clear objectives, customer incentives, and effective marketing techniques to enhance customer loyalty and drive sales volume. Additionally, it outlines potential challenges and advantages associated with different promotional methods.

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sharsur9
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13 views13 pages

Sales Promotion and Public Relations

The document discusses various promotional strategies and their impact on customer behavior and sales. It highlights the importance of clear objectives, customer incentives, and effective marketing techniques to enhance customer loyalty and drive sales volume. Additionally, it outlines potential challenges and advantages associated with different promotional methods.

Uploaded by

sharsur9
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF or read online on Scribd
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