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2) Income elasticity of demand: It shows the extent to which a consumer's demand for the
commodity changes as a result of change in his income.
Eᵧ = (Percentage change in quantity demanded of good x) / (Percentage change in income of the
consumer)
a) High income elasticity: Here the value of the co-efficient E is greater than unity, which implies
that quantity demanded of good x increases by a larger percentage than the income of the consumer.
Graph illustration with ΔY (change in quantity demanded) and ΔM (change in income)
Units of demanded of good x by the household
b) Unitary income elasticity of demand: Income demand curve having this property. It indicates
that the percentage change in quantity demanded is equal to the percentage change in money income.
c) Low income elasticity: Income elasticity is low if the relative change in quantity demanded is
less than the relative change in money income.
Eᵧ < 1
(Graph showing: 0 < Eᵧ < 1)
Units of demanded of good x by the household
d) Zero income elasticity: Here, a change in income will have no effect on the quantity demanded
(like in case of salt). So the value of the co-efficient Eᵧ is equal to zero. Such a demand curve is
shown in figure.
(Graph showing Eᵧ = 0)
Units demanded of goods x by the household
It measures how the quantity demanded of one good (A) changes in response to a change in the price
of another good (B). It is an essential concept in economics, especially when studying substitute &
complementary goods.
CED = (Proportionate change in quantity demanded of product x) / (Proportionate change in price of
product y)
Edc = (Q2 - Q1) / Q1 ÷ (P2Y - P1Y) / P1Y
Where:
Q1 is quantity demanded before change,
Q2 is quantity demanded after change,
P1Y is the price before change,
P2Y is the price after change.
a) Positive CED:
Substitutes (which means the demand for tea goes up if there is an increase in the price of coffee).
b) Negative CED:
Complementary (which means that if there is an increase in the price of sugar, the demand for coffee
tends to fall).
Demand Schedule:
The demand curve DD shows the inverse relation b/w price & QD. It's downward sloping.
Assumptions:
Law of demand is based on certain assumptions
1. There is no change in consumers’ taste and preferences.
2. Income should remain constant.
3. Prices of other goods should not change.
4. There should be no substitute for the commodity.
5. The commodity should not confer any distinction.
6. The demand for the commodity should be continuous.
7. People should not expect any change in the price of the commodity.
1. Giffen Goods: Basic necessities like bread or rice, where higher prices may force people to cut
back on other items and buy more of the good.
2. Veblen Goods: Luxury goods like designer bags or jewelry, where higher prices make them more
desirable as a status symbol.
3. Speculative Demand: If people expect prices to rise further, they may buy more now, even at
higher prices.
4. Ignorance: The quality of the commodity is judged by its price. Consumers think that the product
is superior if the price is high, so they buy more at a higher price.
5. Fear of Shortage: During times of emergency or war, people may expect a shortage of a
commodity. At that time, they may buy more at a higher price to keep stocks for the future.
6. Necessaries: In case of necessaries like rice, vegetables, etc., people buy more even at a higher
price.
5.(i) Explain price and income elasticity of demand with suitable formula?
A)
Demand Schedule:
Price fall Rs 10 to 8, quantity demand increases from 1 to 2.
In the same way, price fall, QD ↑. On the basis of the demand schedule we can draw demand curve.
The demand curve DD shows the inverse relation b/w price & QD. It's downward sloping.
UNIT-2
Production analysis is the study of how goods & services are created by combining different resources
like labour, raw material, machinery, & technology. It focuses on understanding the relationship
between the input (resources) and outputs (product or services) to determine how efficiently resources
are used.
In simple terms:
a) How much can we produce with the available resources?
b) What combination of resources is most cost-effective?
c) How does changing one input (like increasing labour or upgrading technology) affect production
level?
This analysis helps businesses optimize production processes, reduce cost, & increase profits.
Significance of Production Analysis
Production analysis is important because it helps businesses make better decisions about how to create
goods and services.
1. Improves efficiency: It shows how to use resources like labour and material in the best way to
avoid waste.
2. Reduces costs: Understanding production processes, businesses can find ways to lower expenses.
3. Increases output: It helps maximize the amount of goods or services produced with the resources
available.
4. Planning: Businesses can plan for the future by analyzing how changes in inputs (like new
machines or more workers) affect production.
5. Boosts profits: Efficient production means lower costs and higher profits.
It helps businesses make smart choices to produce more, save money and grow.
Cost concept refers to different types of costs a business incurs while producing goods & services.
Here are some key cost concepts:
1. Fixed Cost: These costs do not change with the level of production or sales. They remain constant
regardless of how much is produced.
Ex: Rent, salaries.
2. Variable Cost: These costs change depending on the amount of goods or services produced. The
more you produce, the higher the variable costs.
Ex: Raw materials, labour directly involved in production.
3. Total Cost: This is the sum of fixed cost & variable costs at a particular level of production.
It represents all the costs involved in production.
4. Average Cost: This is the total cost divided by the number of units produced. It shows the cost per
unit of production.
5. Marginal Cost: The additional cost incurred to produce one more unit of output. It helps
businesses determine if it's worth increasing production.
6. Opportunity Cost: This is the cost of the next best alternative that is forgone when making a
decision.
Eg: If you choose to spend money on marketing rather than on research, the opportunity cost is the
benefits you could have gained from research.
8.(i) A firm has a fixed cost of Rs10000 selling price per unit 5 and variable
cost per unit is Rs3
a) Determine BEP in terms of volume and sales value
A)
9. Explain the Merits and demerits of Break even analysis?
A) Merits (Advantages) of Break-Even Analysis:
1. Simple and Easy to Understand:
o The concept and calculation are straightforward, making it a user-friendly tool for managers.
2. Helps in Profit Planning:
o It identifies the minimum sales volume needed to avoid losses and helps in setting profit targets.
3. Useful in Decision-Making:
o Assists in decisions like pricing, adding or dropping products, and expanding production.
4. Cost Control Tool:
o Highlights the relationship between cost, output, and profit, helping in cost management.
5. Helps in Financial Planning:
o BEP provides useful insights for preparing budgets and evaluating financial viability of projects.
6. Risk Assessment:
o Helps businesses assess the level of risk involved in operations by identifying how far sales can fall
before incurring losses.
Demerits (Limitations) of Break-Even Analysis:
1. Assumes Constant Selling Price:
o In reality, prices may vary due to discounts, competition, or market demand.
2. Unrealistic Cost Classification:
o It assumes all costs are clearly divided into fixed and variable, but many costs are semi-variable.
3. Static Model:
o It assumes conditions remain constant (like costs and prices), which is not always true in dynamic
markets.
4. Ignores Inventory Changes:
o Assumes that all units produced are sold, which may not match actual business scenarios.
5. Short-Term Focus:
o Mostly useful for short-term decision-making and may not suit long-term strategic planning.
6. Doesn’t Consider External Factors:
o Market trends, competitor actions, and economic changes are not reflected in the model.
UNIT-3
Perfect Competition
It means a market where small businesses sell the same product and no one controls the price.
Everyone must sell at the same price because the products are identical and buyers can easily switch
the sellers. The price is decided by overall demand and supply in the market.
Ex: Agriculture (wheat, rice, etc.)
Imperfect Competition
In this imperfect competition, what we see in most real world markets with varying levels of
competition and products differentiate.
Features of Monopoly:
It is a market situation where many companies sell similar but slightly different products. Each
company tries to make its products unique through branding, quality or other features giving them
some control over prices.
Ex:
Shirts in Puma, Nike, Adidas
Beauty products in Lakme, Dazzler, Eytex
Many sellers
freedom of entry and exit
Product differentiation
some control over prices
No price competition
customer choice
Oligopoly (Few Large Firms Competition)
It is a market situation where a few large companies dominate the industry. These companies often
sell similar or related products and their decisions (pricing) can affect each other.
Features of Oligopoly:
Few sellers
Interdependence
Barriers to entry
Similar or differentiated products
Non-price competition
Price rigidity
1. Sole Proprietorship: A business owned and run by one person. The owner gets all the profits but is
also responsible for all the debts.
2. Partnership: A business owned by two or more people who share profits and responsibilities. Each
partner is also liable for the business’s debts.
3. Joint Stock Company: This is a business owned by shareholders, who invest money in exchange
for shares (ownership). The company is a separate legal entity, meaning it can own assets, enter into
contracts, and be sued independently. The shareholders are not personally liable for the company’s
debts beyond their investment.
4. Public Sector Enterprises: These are businesses owned and operated by the government. The aim
is to provide services to the public, rather than to make a profit. It includes utilities, transportation,
and public health services.
3.(i) Explain the public enterprises?
A) Public Sector Enterprises: These are businesses owned and operated by the government. The aim
is to provide services to the public, rather than to make a profit. It includes utilities, transportation,
and public health services.
1. Single Ownership: One person owns and controls the entire business.
2. Unlimited Liability: The owner is personally responsible for all the business's debts and legal
actions. If the business goes into debt, the owner’s personal assets (like house or car) could be used to
pay it off.
3. Full Control: The owner makes all the decisions and has complete control over the business
operations.
4. Profit & Loss: The owner keeps all the profits but also faces all the risks and losses alone.
5. Simple to Start: It’s easy and inexpensive to set up compared to other types of businesses with
fewer legal requirements.
6. Limited Lifespan: The business usually ends if the owner dies or decides to stop operating.
1. Shared Resources: Partners can combine their money, skills, and knowledge, which can help the
business grow faster.
2. Shared Responsibility: The workload and decision-making are shared, so no single person is
overwhelmed.
3. More Capital: With multiple partners, it’s easier to raise more money to invest in the business.
4. Tax Benefits: Partnerships often enjoy simpler tax rules where profits are taxed as personal income
of the partners (no corporate taxes).
5. Flexibility: Partners can agree on how to run the business, split profits, and handle different roles.
Disadvantages of Partnership:
1. Unlimited Liability: In most partnerships, if the business loses money, the partners are personally
responsible, risking their personal assets.
2. Shared Profits: The profits must be divided among the partners, so each gets a smaller share
compared to a sole proprietor.
3. Disagreement: Partners may have different ideas or ways of running the business, which can lead to
conflicts.
4. Unstable: If a partner leaves, becomes ill, or dies, it can disrupt or even end the partnership unless
agreed otherwise.
5. Limited Life: The partnership usually ends if one partner leaves, unless the others agree to continue.
Many sellers
freedom of entry and exit
Product differentiation
some control over prices
No price competition
customer choice
UNIT-4
Conventions:
1. Full Discipline:
Following all the established rules, principles, and standards of accounting consistently and accurately
while recording and reporting financial transactions.
2. Materiality:
Record only significant financial information that affects decisions.
Ex: A small stationery purchase may not be recorded separately.
3. Consistency Concept:
Use the same accounting methods over time.
Ex: If depreciation is calculated using the straight-line method, continue using it every year.
4. Conservatism Concept:
Record potential losses but not unrealized gains.
Ex: Record expected bad debts, but don't record future profits.
2. Ledger:
A Ledger is a book which contains various accounts and summary statement of all transactions
relating to a personal, real and nominal account.
Characteristic:
1. It is a permanent record of business.
2. It provides means of easy references.
3. It provides final balances of the accounts.
3. Trail Balance:
The statement of debit and credit balances called trail balance. All debit should be equal to the credit
in the trail balance.