Business Statistics: Course Description
Business Statistics: Course Description
Learning Outcomes
This course prepares students to describe, gather, and analyze data using statistical tools to make
effective decisions. The course aims to provide a sound foundation in analysis, integrates theory
and practice. It further provides firm foundation of research focus in areas of research methods
and methodology. At the end of this course, students should be able;
1. To understand and appreciate the role of statistics in business and other related fields
2. To equip students with statistical concepts useful in credible decision-making and
improve the students’ knowledge of describing and interpreting historical empirical
records.
3. To use analytical techniques and tools in situations of certainty, risk and uncertainty
situations.
4. To summarize different types of data using appropriate statistical methods.
5. To calculate and interpret various measures of statistical data.
6. To analyse data and interpret results using computer applications.
7. To estimate models, make informed decisions, derive policy implications, budgets, plans
and strategies based on facts.
8. Software Packages Statistical package for social scientists (SPSS) and Microsoft office
Excel
1 Definitions of Statistics, 3 1
Introduction Descriptive and Inferential statistics,
Basic concepts and Role and limitations of Statistics in
data classification business and other sectors.
Basic concepts; Population, sample,
parameter, statistic, variable and
Types of variables,
4 Tabular, e.g. Univariate frequency 3 4
Data presentation distributions, Simple frequency
distribution, Grouped frequency
distribution.
Graphical e.g. Histogram, Frequency
polygon, Cumulative frequency
distribution.
Kurtosis
7 Probability theory Key concepts, 6 7
Probability of an event,
Rules of probability,
Probability distributions such as
Normal distributions,
Binomial distributions and
Poisson distributions
8 Sampling Sample mean, properties and standard errors, 6 8
Distribution Confidence intervals, central limit theorem
Hypothesis testing Null and alternative hypothesis, Steps in
hypothesis testing, Meaning of the p-values,
Type I and type II errors, One –and Two-
Tailed Tests
9 Correlation and Correlation analysis; correlation 6 9
Regressions measures such as Pearson, spearman
analysis etc.
Linear regression analysis,
Qualitative Vs Quantitative
forecasting approaches
Challenges of forecasting
10 Time series data vs Linear stationary time series models, 3 10
time series analysis
Components of time series
and forecasting
Decomposition of time series
Models assumptions of decomposing
time series
Estimation of trend line using coding
and least square method
Delivery Methods
Straight lectures
Group discussions and presentations
Practical
Tutorials
Case studies
Assessment Methods
CA 30
Final Examination 70%
Total 100%
Recommended Reading List
1. Andre Francis (2008): Business Mathematics and Statistics, Sixth edition, south western
Cengage Learning
2. Andy Field (2005):Discovering statistics using SPSS, Second edition, SAGE publications
India
3. David R. Anderson, Dennis J. Sweeney, Thomas A.William, Mik Wisniewski (2009): An
Introduction to Management Science: Quantitative Approaches to Decision Making,
11thedition,South western Cengage Learning.
4. Douglas A., William G., Marchal, Samuel A., Walter (2008): Basic Statistics for
Businessand economics, sixth edition, Mc graw-Hill.
5. Kaberuka .W (2003); Statistical techniques: Basic course for Social scientists, Makerere
University- Uganda.
6. Lind, D.A, Marchal, W.G & Wathen, S.A (2011). Statistical Techniques in Business and
Economics. 15th Revised Edition, McGraw Hill Higher Education.
7. Hijazi, R. & Zoubeidi, T. (2017). State of business statistics education in MENA region:
A comparative study with best practices. Journal of International Education in Business,
Vol: 10: 1
8. Current and relevant Journal in Business Statistics