The Lean Model Canvas

Team Leader's Name: Samiksha and Ananiya

Concept: Restructuring the Blockchain
Unique Value Prop.
Problem Solution Unfair Advantage Customer Segments
1. Accountabliity and transparency: The major 1. Accountability and transparency: An integrated app 1. Accountability and transparency: Each user will Exclusive Partnerships: Country wide partnerships Target Customers - Farmers, Food industries
problem resides in the daily exploitiation, opacity and which accomodates the blockchain from its basic level and have their own personal account to access the with various local government bodies (eg. Municipal Target Users - Farmers, Transportation companies,
corruption due to the low awareness among the gives each of its costumer with a facility to trace back to app/web portal. All these accounts will be managed by Corporation) for appropriate APMC waste use. Food manufacturing industries, Govt. Food regulatory
farmers and stakeholders in supply chain. each activity of their product from scratch through their a data management team, which inturn will increase Accessibility: Clients not having access to Bodies, Biofuel industries, organic fertilisers industries,
individual accounts which inturn enhances the consumer
2. Food Wastage and Security: Lack of proper employment in the country. smartphones can acess the web food supply/ block Normal people( Food consumers),
experience; for those who lack in the facility of owning
transportation system accountable for thermal smart technology can rely upon the facility provided by us in
2.Food Wastage and Security: A unique section chain through corner stores and post offices.
termperature reversiblity, temperature conditions at the venture with local government entities (post office, PCO providing the industries using by-products and organic Resource Management: Formation of farmers' union
warehouse, absence of transparency during the food Booths) and various corner shops. industries to track the waste products specially at basing upon the locality to train them towards
check. 2.Food Wastage and Security: The Corporate Segment APMC Mandis through the venture of Muncipal collective farming and provide them with the
3.Squandering of resources: Incomplete and obtuse can directly embed food wastage information in our app corporation which can be reused and inturn the incomplete or insufficient resources.
use of resources by the farmers in terms of lands, which can be viewed by various registered industries and products can be utilised towards eco friendly ventures.
cattles etc. emerged due to lack of knowledge and hence, would collect the low quality/ wasted food and utilize 3. Management of Resources: A completely devoted
communication gap within the famers' unions; reulting it for compost pits which inturn can be used as biofuel, agritech and advisory body responsible for the
in the complete disruption of food chain. organic fertilizers, etc. individual guidance of each farmer registered on the
3.Management of Resources- A seperate agritech team to app. Moreover, forming a farmers' union belonging to
guide the farmers towards a sustainable and strategical use the same locality where collective farming and
of resources to increase the food quality and production in a
fulfillment of incomplete resources can be managed.
eco friendly manner.

Existing Alternatives Key Metrics High-Level Concept Channels Early Adopters

Usage of Block chain and Cloud-based networks to Customer Order Cycle Time, Supply Chain Cycle Major Associates of the network: Retailers, 1. Small /large scale farmers 2. food retailers &
minimise opacity and increase transparency, E-Nam Time,Inventory Days of Supply,Inventory Turnover, Farmers, Agritech firms, Callcenters, Food distributers 3. food processing industries 4. end
website used as an online trading platform for Day Sales Outstanding, Average Payment Period for processing Industries, Distributors, Human product importers & exporters 5. Food Quality check
agricultural commodities in India (APMC), Introduction Production Materials, On Time Shipping Rate, Resources, (industries using the waste), industries (FSSAI Standards) 6. Collab with Food
of farm bill and capitalistic systems lining up for Inventory Turnover Ratio, Days of Supply, Governmental Entities. Broad classification: Corporation of India (Govt. of India)
reduction of middlemen involvement, Radio frequency Transportation cost per unit, Delivery Rate for an ideal Retailers- Small scale retailers:- Departmental stores,
identification technology (RFID)- a growing technology period of time, Cash to Cash Cycle Malls, Speciality and Convenience stores; Large scale
that aims at increasing cooperation of the supply chain retailers:- Wholesale traders, Supermarket, APMC
partners by real-time information visibility pertaining to Mandis, E-commerce stores. Governmental Entities-
transportation and product checks. MC, Food Safety and Standards Authority of India,
Ministry of Health & Family Welfare, Import Division,
HR Division, Standards Division, ICAR. Byproducts
using industries- Biomass industries, Alcohol
Industry, Organic industries.

Cost Structure Revenue Streams

List your fixed and variable costs. Fixed Costs - Human resources (Call centre, Logistics, Tracking Equipments , Database Management, Revenue Model: For this particular brainstormed formulation a perfect blend of various types of model is required. This will include Ad-
technical team, agritech team) Based with Affliliated revenue model and Subscription Revenue Model. Estimation of Customer Lifetime Value will be variable depending
Customer acquisition costs -- upon the sales, marketing, product development, and customer support.Revenue from Monthly/Annual Subscription to our BlockChain
Distribution costs -- Network, Annual Maintainence Charge from users (amount based on the type of industy and their business through our blockchain),As the
Hosting -- blockchain of food supply chain will be translated over a Mobile application and Web Portal, revenue could be generated by allowing third
People party company to place ads on our high traffic channnels. Affliate revenue Model can work in conjustion with ads by collecting commission
Etc. on the sale of advertised products. Also the Subscription revenue model will be implemented which means the client willing to connect on
the blockchain we have to pay subscription amount (will vary depending upon the type of industry, sector). Once the network is well settled,
scope of Direct sale and Channel sales can be administered. On large exapnsion Retail sales under the company's authority can be worked
upon. Services offered to connected stakeholders and client can be charged (Eg: Charge on providing strategies to farmers, charges on
providing platform for resource sharing ) The gross margin will be variable initially depending on the competetion, sales for an individual
product, competitors reducing the prices. Established network may fruit to higher Gross Margin. The gross margin of individual products
could indicate to management that some products should be promoted more aggressively and some products should be phased out.