Chapter 10: Decision-Making - Cost-Volume-Profit (CVP) Analysis 1 Introduction To CVP Analysis
Chapter 10: Decision-Making - Cost-Volume-Profit (CVP) Analysis 1 Introduction To CVP Analysis
• Costs are classified as fixed (e.g., rent) or variable (e.g., coffee beans).
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• Sales
• = Contribution Margin
• = Operating Income
Example (Vargo Electronics):
• Selling price: $500/smartphone
• Variable costs: $300/unit (direct materials $185, labor $75, commissions $15, admin $25)
• Fixed costs: $200,000/month (manufacturing $40,000, sales salaries $10,000, CEO salary
$150,000)
Description Amount
Sales $800,000
Variable costs $480,000
Contribution Margin $320,000
Fixed costs $200,000
Operating Income $120,000
• CM Ratio: $200 ÷ $500 = 40% (40% of each sales dollar covers fixed costs/profit).
• Meaning: Represents the profit per unit after covering variable costs, contributing to
fixed costs and profit.
• Improvement: Include semi-variable costs (e.g., utilities with a fixed base plus variable
usage) by estimating their variable portion. Use historical data to refine variable cost
estimates.
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• Example: If a bakery sells cakes for $20 each with $12 variable costs (ingredients, pack-
aging), CM per unit = $20 - $12 = $8. If flour prices rise, update variable costs for accuracy.
• Formula: CM per Unit ÷ Selling Price per Unit OR Total CM ÷ Total Sales
• Meaning: Indicates the percentage of each sales dollar that contributes to covering fixed
costs and generating profit.
• When Used: To evaluate the impact of sales changes on profitability or calculate break-
even in dollars.
• Example: For Vargo Electronics, CM ratio = $200 ÷ $500 = 40%. If selling multiple products
(e.g., smartphones and tablets), calculate weighted CM ratio based on sales mix.