International Business Week 1 and 2
International Business Week 1 and 2
Drivers of Internationalization
Proposed by Adam Smith, the absolute advantage theory posits that countries
should produce and export goods they can produce more efficiently than others, and
import goods in which other countries have an advantage.
David Ricardo extended this with the comparative advantage theory, which shows
that even if a country lacks absolute advantage, it can benefit from trade by
specializing in products where it has the lowest opportunity cost. This principle
forms the foundation for free trade policies and supports global specialization.
Raymond Vernon’s Product Life Cycle (PLC) theory explains how a product’s
production location shifts over its lifecycle:
- Introduction: New products are developed and sold in the innovating country
(usually developed economies).
- Growth: As demand increases, the product is exported to other developed markets.
- Maturity: Standardization leads to production being outsourced to developing
countries to cut costs.
- Decline: The product becomes commoditized; production remains in low-cost
locations while innovators move on to new products.
This model highlights how innovation and cost dynamics affect global production
and trade patterns.
The OLI model helps explain why firms become multinational enterprises and how
they choose investment destinations.