Textile Merchandising (TAM)
Textile Merchandising (TAM)
What is the current position of Bangladesh in garments export? Discuss on current status of
Bangladesh garments sector based on updated information.
Bangladesh's ready-made garment (RMG) sector is growing, but faces challenges such as labor unrest and supply
chain issues.
Growth
In 2024, RMG exports grew by 7.23% to $38.48 billion.
Bangladesh is a global hub for apparel sourcing.
Bangladesh is the world leader in green garment manufacturing.
Challenges Labor unrest, Reduced purchase orders, Supply chain disruptions, and International market prices
have declined due to lower demand from consumers.
Other developments
The RMG industry has over four thousand factories.
Bangladesh exports a wide variety of knitwear and woven garments, including shirts, trousers, jackets, sweaters,
and denim.
Bangladesh is the third-largest apparel exporter to the US.
Bangladesh has made efforts to improve working conditions, end forced labor, and provide safe and high-quality
products.
Illustrate the flow chart for merchandising activities from order receiving to shipment
Marketing Sampling Fabric Trims
Development sample Receive color standards Source suppliers
Buyer Request
sample preparation L/D or Y/D booking Develop
Pricing-costing
and send to buyer trims/accessories
Order Receipt & confirmation for approval L/D or Y/D preparation
and send to buyer for Trims/accessories
Order execution through Proto sample Approval preparation and send to
coordinationg following steps buyer for approval
as per TNA sample preparation Fabric quality send
and send to buyer to buyer for approval Trims/accessorie s
Start Production
for approval Fabric/Yarn dyeing booking
Arrange Inspection after booking
Production PP sample In-house
1st Bulk dyed fabric trims/accessories
Vessel Booking (about 15 days sample preparation send to buyer for shade
prior to inspection) and send to buyer approval
for approval
Export documentation &
logistics continue dyeing
Production sample
sample preparation
and send to buyer
for approval.
What is 'T & A'?
Normally merchandisers prepare a plan of the order in a spreadsheet by listing down the key processes in first
column and planned date of action for each process in the next column. This planning sheet is popularly known
as time and action calendar (TNA). Once TNA calendar is made, then it can be easy for merchandiser list down
their daily 'to do list' and taking it one by one.
Write the factors Considered for preparing IMPORTANCE OF (TNA)
'T&A • It helps to streamline the pre-production
• Production capacity of plant activities.
• Style type of merchandise • Easy understanding of order processing.
• Festivals of manufacturing country • Clear understanding of timelines given by
• Holidays buyer.
• Shipment details • It gives the clear idea about the minor or sub
• Festivals of country from where raw material is activities that need to perform during order
imported processing at different level.
• Logistics facilities • TNA gives the idea about the status of running
• Lead time estimated by buyer order and talks about delay or deviation, if any
• Style complications • TNA gives the dates at which raw material need
• Fabric and trims manufacturing complications to be sourced, in a way it helps to optimize the
• Buffer required from each department inventory.
• Political stability of the country • TNA also reduces the risk of delivery delay.
• Flexibility of freight forwarder
• Response time from buyer at different stages
• Lead times of various activities like L/C
payment, custom clearance, etc
• Cut off dates for shipments M
•Style originates with the lower class and gains approval by upper class or the fashion elite.
•Ripped jeans, leather jackets
Trickle-across theory (Horizontal flow theory): The assumption that fashion moves horizontally through groups at similar
social levels from fashion leaders to followers.
• Its the notion that the adoption of a particular fashion will spread horizontally within several
socioeconomic classes at the same time.
•Each social group has own fashion leaders.
•Members of each social group look at the leaders of their own group for fashion trends.
•Example: Designer fashions are copied quickly for mass production, providing similar styles at most
price ranges.
However, they don’t become popular until the fashion leaders of each group have accepted them.
Rise:
The second stage of the fashion cycle when consumer interest grows and the fashion becomes more readily
accepted by consumers.
• Mass production brings down the price of the fashion, which results in more sales.
• Styles are manufactured in less expensive materials and in lower quality construction than the original style.
• Promotional efforts are increased in high fashion magazines to heighten/raise consumer awareness.
• Retail buyers order items in quantity.
Costing?
Costing is a system of computing cost of production or of running a business, by allocating expenditures to various stages of
production or to different operations of a firm.
Sampling
What is garment 'sample and sampling
Sample: A few item or goods taken from a large number of similar goods are called sample.
Sampling: Sampling is the most technical feature of the merchandiser's job. This involves developing new
products or taking some existing products to the new customer to meet the customer demands.
SAMPLING PROCESS:
1.Getting buyer requirement:
On reception of the request from the
buyer, merchandiser evaluates the request.
-Clarify the sample specifications with the help of R&D people.
-Checking possibility:
•If not possible, buyer should be informed instantly.
•If possible, its completion and dispatch date is to be confirmed to the buyer ASAP
keeping in view all processes time.
2.Sample Preparation:
After doing the necessary calculations, merchandiser first checks whether such sample in
stocks or not?
• In case of sample already present in finished stocks in the right quantity and quality,
then he can inform the buyer about the dispatch date in this regards
• In case, Merchandiser does not have any sample available, he will forward the sample
request (sample booking) to the relevant department.
Evaluating results:
merchandiser gets the results from the Quality Control lab and compares it with the standards specified
by the buyers. If the sample results are consistent with the desired results, then it can be sent to the
buyer
Sample packing and dispatch:
the sample is properly packed for its safe arrival at the destination. For the sample dispatch, the merchandiser
sends the sample via courier and puts complete detail along- with the sample for buyer reference.
Seeking buyer's comments:
Once the sample reaches the buyer, merchandiser gets the comments from the buyer and keeps records of it.
-If sample is approved, then he go for bulk production or next processes.
-If rejected, requires rework according to buyer comments.
Apparel Production Planning & Control
Production control guides and directs flow of production so that products are manufactured in a best way and
conform to a planned schedule and are of the right quality. Control facilitates the task of manufacturing and see
that every theme goes as per the plan.
Production Planning and Control is the co-ordination of series of functions according to a plan which will
economically utilize the plant facilities and regulate the orderly movement of goods through the entire
manufacturing cycle from the procurement of all materials to the shipping of finished goods at a predetermined
rate.
The Pre-Planning Phase The Planning Phase consists The Controlling Phase
consists of- of consists of- -
- product development, • planning of the 4 M's follow up, inspecting, and -
- sales forecasting, (methods, materials, men evaluating.
-factory or plant layout, and machines),
- equipment selection policy, and • routing,
preplanning of production just • estimating,
prior to large scale production. • scheduling, and -Amin,
• despatching.
Sourcing Strategy
What is Sourcing
Sourcing is the proactive management of a supply market (suppliers) to ensure access to adequate resources
required for the long term needs of the firm: understand market characteristics, identify relevant potential
suppliers, define a strategy for the firm, and set the objectives for any market shaping effort.
JIT means producing the right part in right quantity, at the right time,thus reducing manufacturing waste. The
objective is to produce acontinuous flow of value so that the customer can pull. JIT supportsquick response to
customer, better sense of take time and abnormalitycontrol.
JIT is a management idea, a tool that enables the internal process of acompany and adapt to sudden changes in
demand pattern.
Benefits of JIT
• No big storage areas are required, avoiding building costs.
• No additional security personnel to guard these reducing labor costs.
• No excessive buying leading to less capital investment
• No excessive production leading to time & labor cost saving.
• Reduced overheads & scrap
• Reduced WIP as a result of production against demand
• Storage costs & damages during storage are totally avoided.
• Strong supplier/customer relationships
• Enhanced competitive position in the market
• Improved worker & equipment efficiency
• Increased team work & flexibility
• Reduction in paperwork & follow-ups involved there-in
Define 'MRP
Material requirements planning (MRP) is a production planning, scheduling, and inventory control system used
to manage manufacturing processes. Most MRP systems are software-based, but it is possible to conduct MRP
by handas well.
Objective of MRP
• Ensure materials are available for production and products are available for delivery to customers.
• Maintain the lowest possible material and product levels in store
• Plan manufacturing activities, delivery schedules and purchasing activities.
Mention the skills of a good sourcing Manager?
• The remarkable traits or skills you must have to succeed as a
• sourcing manager includeExcellent communication skills
• Negotiations kills
• Ability to prioritize
• Integrity
• A positive attitude
• Networking capabilities
• Able to respondquickly
How to Reach the Buyer?
Depends on your product range, your specialty.
• Choose your trade fair
• Network
• Direct Marketing: Newsletter, samples, phone, mail
• Get publicity on a fashion community, or fashionjournal
• Advertising Amin
• Sales office/agent
• Personal visits: 2nd phase
• Free publicity: Certifications-articles
• Internet forum
• Approach online stores Lecturer, that TFD, offer SRTEC special collections
1. Market Research – One of the crucial part of Strategic Sourcing is having a clear understanding
of the market and available resources. Market research is critical not only for the procurement of
new goods and services but also for the consolidation of vendors who may have overlapping
offerings.
2. Analytics – Analytics plays an important role in strategic sourcing analysis. Elements of the
sourcing strategy and associated operations require periodic assessment. Continued analysis of
the spending strategy is one of the defining element of Strategic Sourcing.
3. Forecasting – Forecasting is an essential component of Strategic Sourcing. It involves planning
the procurement and delivery of goods and services to the required address. Forecasting is
generally done periodically and reassessed frequently to monitor performance against the plan.
4. Category Management – For strategic sourcing, it is always essential to categorize all goods or
services based on similar characteristics. Strategic sourcing analysis includes the categorization
of goods and services as well as defining the budget centers for different departments.
5. Supplier Management – While procurement generally handles the tactical, day-to-day
encounters with suppliers (purchase order management, for instance), Strategic Sourcing is
generally responsible for the management of suppliers at the macro level. Categorizing,
consolidating, negotiating, etc.
State the differences between local sourcing & global sourcing
Local sourcing global sourcing
Geographic Local sourcing focuses on domestic while global sourcing looks to international
Scope: suppliers within the same country, suppliers across different countries.
Delivery Time: Local sourcing usually results in quicker Slowly
deliveries due to closer proximity to
suppliers.
Cost: Global sourcing can often offer lower costs
due to access to cheaper labor markets in
other countries, but might incur higher
shipping costs.
Communication: Local sourcing generally allows for easier Difficult
communication and collaboration with
suppliers.
Supply Chain Local sourcing often leads to a simpler Difficult
Complexity: supply chain with less logistical
challenges.
Impact on Local Local sourcing directly supports the local indirect
Economy: economy by buying from nearby
businesses.
When to use local • Need for quick delivery times • Access to specialized products or lower
sourcing: • Supporting local businesses and cost materials not available locally
communities • Need to diversify suppliers and mitigate
• High level of quality control risk
required due to close proximity • Ability to scale production by accessing
larger supplier networks
Types of L/C
Revocable L/C • Advance Payment (Red Clause) L/C
• Irrevocable L/C • Import/export L/C
• Unconfirmed L/C • Restricted L/C
• Confirmed L/C • Unrestricted L/C
• Transferable L/C • Deferred L/C
• Untransferable L/C • At Sight L/C
• Back-to-Back L/C • Standby L/C
FCA - FREE CARRIER (... named place of delivery): The Seller delivers the goods, cleared for export, to the
carrier selected by the Buyer. The Seller loads the goods if the carrier pickup is at the Seller's premises. From that
point, the Buyer bears the costs and risks of moving the goods to destination.
CIP - CARRIAGE AND INSURANCE PAID TO (... named place of destination): The Seller pays for moving the
goods to destination. From the time the goods are transferred to the first carrier, the Buyer bears the risks of
loss or damage. The Seller, however, purchases the cargo insurance.
DDP - DELIVERED DUTY PAID (... named place): The Seller delivers the goods -cleared for import - to the
Buyer at destination. The Seller bears all costs and risks of moving the goods to destination, including the
payment of Customs duties and taxes
FOB - FREE ON BOARD (... named port of shipment): The Seller delivers the goods on board the ship and
clears the goods for export. From that point, the Buyer bears all costs and risks of loss or damage.
CIF - COST INSURANCE AND FREIGHT (... named port of destination): The Seller clears the goods for export
and pays the costs of moving the goods to the port of destination. The Buyer bears all risks of loss or damage.
The Seller, however, purchases the cargo insurance.
• A bill of lading (sometimes abbreviated as B/L or BoL) is one of the most important documents in the shipping
process. To ship any goods, a bill of lading is required and acts as a receipt and a
contract.
• A completed BOL legally shows that the carrier has received the freight as described and is obligated to deliver
that freight in good condition to the consignee.
• Bill of lading is used for any sea shipment and Airway bill is used for air shipment.
Combined BY,
Md:Ratul Hossain
Barishal Textile Engineering College
10TH Batch
Note Bene: without math