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Chapter 15

1) Unilever pushed toward a unified global system by consolidating and simplifying its technology platform, reducing the number of SAP ERP systems from 250 to just 4 instances globally. 2) The company transitioned to running its worldwide business on SAP's in-memory platform HANA to support its business strategy of saving costs and time while enabling innovation for marketing. 3) Unilever's new systems using SAP HANA improved operations and management decision making by reducing month-end closing time from 3 days to 1, enabling faster raw material cost analysis and product pricing, and accelerating all ERP transactions to improve data quality.

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0% found this document useful (0 votes)
2K views15 pages

Chapter 15

1) Unilever pushed toward a unified global system by consolidating and simplifying its technology platform, reducing the number of SAP ERP systems from 250 to just 4 instances globally. 2) The company transitioned to running its worldwide business on SAP's in-memory platform HANA to support its business strategy of saving costs and time while enabling innovation for marketing. 3) Unilever's new systems using SAP HANA improved operations and management decision making by reducing month-end closing time from 3 days to 1, enabling faster raw material cost analysis and product pricing, and accelerating all ERP transactions to improve data quality.

Uploaded by

Velia Monica
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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You are on page 1/ 15

Unilever push

toward unified
global system

Rahayu Iga Mawardi


Velia Monica
Chetrin Desti Ekowati
Brands of Unilever
Two Separate Holding
Companies of Unilever

Unilever PLC (public limited company), Unilever N.V., headquartered in


headquartered in London, United Rotterdam,
Kingdom The Netherlands

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and profitable volume
Dutchman Paul Polman growth to yield sustained
focuses on using cost
Business Model growth, lowered
leveraging and cost innovation in marketing and environmental impact, and
efficiencies marketing investment positive social impact

Marc Bechet Business


Model : ERP
Every transaction for each order it
receives, material it produces, item it
ships, and invoice it issues runs through
Unilevers backbone ERP systems

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The ultimate Gartner ranked
goal of Unilever fourth
managing on its Supply
Unilever these Chain Top 25
transitioned to landscapes as list
running one global
its worldwide platform by revenue had
business on only
Support the four instances of 2015 increased 10
Unilever has company billion
been operating as a SAP ERP
consolidating single global entity
and simplifying
its technology
platform
HANA is an in-memory data platform that is
deployable as an on-premise appliance, or in
the cloud.

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1. reduced the number of days to produce the month-end close from three to just
one

2. the ability to input raw material costs and quickly calculate product price
15-12 What management problems typical of global
systems was Unilever experiencing? What
management, organization, and technology factors
were responsible for those problems?

1 Management
2 Organization 3 Technology

Unilever is organized Unilevers Compass First system use


as two separate strategy SAP-ERP with 250
holding companies Save cost different enterprise
resource planning
Save time
(ERP) systems
Innovation for
marketing Second system use
SAP-HANA
Give positif social
impact
15-13 How did Unilevers new systems and use of SAP
HANA support its business strategy? How effective was
the solution chosen by the company?

Effectiveness of solution are


highlighted by these facts
- Month-end financial analysis produced in just one day
as opposed to three previously.
- Ability to input raw material costs and quickly calculate
product price was vastly improved.
- Understanding its marginsthe percent profit after all
costs have been deductedenabled Unilever to
analyze ways to improve them.
- All ERP transaction systems were accelerated,
simplified, and harmonized so that data fed into its
global EDW was of the highest quality

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UNILEVER

SAP
SAP CO-PA SAP Cash Business
Modernization Business
Accelelator Forecasting Driver Suite

11 hours to 6,7 Minimize Inovation Trade Promotion Powered by HANA


hours liquidity risk Growth Planned, Fast-track raw
reports 10 times Maximize the use SAP business budgeted,executed material
more quickly of working suite Alocated of the sourcing
Reduced runtime capital and cash SCM stock Price analysis
for for period- Product Cost EPM Time decline 80%
end closing Planning ( CO- APO
reports PC-PCP)
From 7 minutes
to 30 seconds
for Product Cost
Forecast
SAP HANA

Fulfill ambitions for


growth, social
impact and
Supports
managerial environmental
decision making goals.
( improve
efficiency and
reduce
Improve enviromental
understanding impact )
of Supply
Chain
Improved
performance,
reporting
Minimize
liquidity risk Modernization
Maximize the 1 2 Inovation
use of working
capital and Growth
cash Add HANA in-
memory of
Product Cost Unilevers SAP
Planning ( CO- business suite
PC-PCP) SAP Cash Optimize SCM
From 7 minutes

to 30 seconds Forecasting function EPM
for Product APO
Cost Forecast

15-14. How did Unilevers new systems improve operations and


management decision making?
15-15 What influence does the global business
environment have on firms like Unilever and how does
that affect its choice of systems?

Global Communication and transportation Global Markets


technologies
Global Production and operations
Development of global culture
Global Coordination
Emergence of global social norms
Global workforce
Political stability
Global Economic of Scale
Global knowledge base

General Cultures Factors Spesific Business Factors


Global business environment affect the choice of the system
Thats all. Thank you very much!

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