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Organisational Communication

Organizational communication is defined as the process through which organizations are created and shape events. It involves the exchange of meanings among members and serves important functions like control, motivation, emotional expression, and sharing information. The communication process involves a source encoding a message that is sent through a channel and decoded by the receiver, who can provide feedback. Methods of communication in organizations include oral, written, and nonverbal forms. Communication can flow downward, upward, laterally, or diagonally within an organization. The objectives of communication are to develop understanding, provide motivation, discourage rumors, prepare for changes, and improve relations. Guidelines for effective communication include clarifying ideas, supporting actions with instructions, considering the situation, using simple language, listening

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393 views22 pages

Organisational Communication

Organizational communication is defined as the process through which organizations are created and shape events. It involves the exchange of meanings among members and serves important functions like control, motivation, emotional expression, and sharing information. The communication process involves a source encoding a message that is sent through a channel and decoded by the receiver, who can provide feedback. Methods of communication in organizations include oral, written, and nonverbal forms. Communication can flow downward, upward, laterally, or diagonally within an organization. The objectives of communication are to develop understanding, provide motivation, discourage rumors, prepare for changes, and improve relations. Guidelines for effective communication include clarifying ideas, supporting actions with instructions, considering the situation, using simple language, listening

Uploaded by

mysterium610
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPT, PDF, TXT or read online on Scribd
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ORGANISATIONAL

COMMUNICATION
What is Communication?

Communication is the chain of understanding which


permeates an organization from top to bottom, from
bottom to top, and from side to side, and which moves the
organization ahead towards its stated objectives. It is the
cohesive force which holds the group together.

Organizational Communication can be defined as a process


through which organizations are created and in turn create
and shape events. The process can be understood as a
combination of process, people, message, meaning and
purpose.
  It is the means by which a manager ensures co-operation of
subordinates.

It is the exchange of meanings among members of an


organization.

It is the “glue” which binds the elements of an organization


together.

• It builds the very structure of an organization i.e. who


communicates with whom about what.
FUNCTIONS OF COMMUNICATION:

Communication serves four major functions within a group or


organization:

•Control

•Motivation

•Emotional expression

• Information.
THE COMMUNICATION PROCESS

SOURCE ENCODING MESSAGE CHANNEL

FEEDBACK RECIEVER DECODING

This model is made up of seven parts: (1) the


communication source, (2) encoding, (3) the message, (4)
the channel, (5) decoding, (6) the receiver, and (7)
feedback.
METHODS OF COMMUNICATION

•Oral Communication

•Written Communication

•Non – verbal
Written Communication

•Employees’ Handbook

•House Magazines and Newspapers

•Financial Reports

•Bulletin Boards

•Notice Boards

•Suggestion Systems

•Communication with the public and government


Nonverbal Communication:

•body language

•the intonations or emphasis we give to words

•facial expressions

•physical distance between the sender and receiver


COMMUNICATION TYPES:

•FORMAL

•INFORMAL

•Internal/Organizational Communication

•External communications
Internal Communication: External Communication
•Team briefings
•Letters
•Notices
•Faxes
•Reports
•Direct Mail
•Memos
•Internet , websites
•Face to Face
•Video
•Emails
•Telephone

•Advertising
DIRECTION OF COMMUNICATION:

•Downward – from higher level to lower

•Upward – from lower level to higher

•Lateral – between persons at same level

•Diagonal Communication –between persons from


different parts\departments
STYLES OF COMMUNICATION

•The Controller Style of Communication

•The Withdrawn Communicator

•The Relinquisher Communicator

•The Developmentor Communicator


The Controller Style
•Manager has high concern for himself and low concern for
employees

•Unbalanced exchange

•“I am O.K . You are not O.K”

•Example: A production oriented manager who expects


loyalty from workers in exchange for money
The Withdrawn Communicator:

Avoidance of interaction

Communicator has least concern , both for himself and others

“I am not O.K. You are not O.K”


The Relinquished Communicator

•Communicator takes up a receptive rather than directive


approach

•He is passive in an interchange

•Believes he has nothing worthwhile to contribute

•“I am not O.K , You are O.K”


The Developmentor Communicator

Ideal type of communicator

High concern for both – himself and others

Adaptable social type who acts according to the situation

“I am O.K , You are O.K”


OBJECTIVES OF COMMUNICATION

1.To develop information and understanding which are


necessary for group effort

2.To provide an attitude which is necessary for motivation, co-


operation and job satisfaction

3. To discourage the spread of misinformation, rumors, gossip,


‘and to release the emotional tensions of workers

4.To prepare workers for a change by giving them the necessary


information in advance.
• To encourage ideas, suggestions from subordinates for an improvement
in the product and work conditions, for a reduction in time or cost
involved and for the avoidance of the waste of raw material.

•To improve labor-management relations by keeping both in contact with


each other.

•To satisfy the basic human needs like recognition, self-importance and
sense of participation.

•To serve auxiliary functions such as entertainment and the maintenance


of social relations among human beings.
Guidelines to improve communication
•Seek to clarify your ideas before communicating.

•Be sure your actions support your instructions.

•Consider the total physical and human situations whenever you


give instructions.

•Do not over communicate but just enough for the purpose in
view.

•Listen attentively and develop the skill of listening, be a good


listener.

•Use simple language as understood by the receiver.


•Follow-up on your communication: get feedback.

•Concentrate on the problem rather than the people involved.

•When people are being emotional, other people should try to be


rational.

•When people are misunderstanding and getting confused, others


should try to be sympathetic and understanding.

•Consult everyone affected, even though they are not concentrating at


present (because they will resent not being consulted afterwards).

•When people are being manipulative or deceptive, this can be openly


acknowledged, but others should be honest and open rather than
trying to pay them back in their own coin.
CONCLUSION:

The purpose of communication is to establish asocial


environment that supports effective interaction and to ensure that
the workforce has the skills to share information and co-ordinate
their achievements efficiently.
THANKYOU

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