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Presented By: V SOWMYA - 181270 K SAIKIRAN - 181242

Dr. Reddy's Laboratories is an Indian pharmaceutical company founded in 1984 by Anji Reddy and based in Hyderabad. It manufactures over 190 medications and 60 active pharmaceutical ingredients. The company started in branded formulations in 1986 and began targeting the US generic market in 1994. It offers generics, OTC medications, biologics, differentiated formulations, and custom pharma services. Future plans include reducing emissions and implementing sustainable practices.

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Venki Kanduri
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102 views9 pages

Presented By: V SOWMYA - 181270 K SAIKIRAN - 181242

Dr. Reddy's Laboratories is an Indian pharmaceutical company founded in 1984 by Anji Reddy and based in Hyderabad. It manufactures over 190 medications and 60 active pharmaceutical ingredients. The company started in branded formulations in 1986 and began targeting the US generic market in 1994. It offers generics, OTC medications, biologics, differentiated formulations, and custom pharma services. Future plans include reducing emissions and implementing sustainable practices.

Uploaded by

Venki Kanduri
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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PRESENTED BY:

V SOWMYA - 181270
K SAIKIRAN - 181242
INCEPTION AND FOUNDERS

• Dr. Reddy's Laboratories is an Indian multinational pharmaceutical


company based in Hyderabad, Telangana, India.
• The company was founded by Anji Reddy in 1984.
• Dr. Reddy's manufactures and markets a wide range of
pharmaceuticals in India and overseas.
• The company has over 190 medications, 60 active pharmaceutical
ingredients (APIs) for drug manufacture, diagnostic kits, critical
care, and biotechnology products.
GROWTH OVER YEARS

• In 1986, Reddy's started operations on branded formulations.


• In 1987, Reddy's started to transform itself from a supplier of
pharmaceutical ingredients to other manufacturers into a
manufacturer of pharmaceutical products.
• In 1992, Reddy’s took first international move to Russia.
• In 1994, Reddy's started targeting the US generic market by building
state of art manufacturing facility.
PRODUCTS AND SERVICES

• GENERICS - Bringing expensive medicines within reach.


• OVER THE COUNTER - Improving access to everyday medicines.
• BIOLOGICS - Large molecule protein therapies for an effective
treatment that may have fewer side effects.
• DIFFERENTIATED FORMULATIONS - Addressing unmet patient
needs.
• CUSTOM PHARMA SERVICES - CPS support pharmaceutical
companies across the value chain from development to
manufacturing and from intermediates and drug substances to drug
products.
SWOT ANALYSIS
STRENGTHS :
• Strong distribution
• Successful track record of developing new products
• High level of customer satisfaction
• Good Returns on Capital Expenditure

WEAKNESS :
• Limited success outside core business
• High attrition rate in work force
• Not highly successful at integrating firms with different work culture
• Days inventory is high compare to the competitors
OPPURTUNITIES :
• Opening up of new markets because of government agreement
• Lower inflation rate
• New environmental policies
• New customers from online channel

THREATS :
• Rising raw material can pose a threat to the Dr. Reddy's Laboratories
Limited profitability.
• The company can face lawsuits in various markets given - different laws
and continuous fluctuations regarding product standards in those
markets.
• The company can face lawsuits in various markets regarding product
standards.
COMPETITORS

• Glenmark is Dr Reddy’s one of biggest rivals, Glenmark has 10,024


fewer employees.
• Zydus Cadila is a top competitor of Dr.Reddy’s, Compared to
Dr.Reddy's, Zydus Cadila has 11,297 fewer employees.
• Intas Pharmaceuticals is perceived as Dr.Reddy's biggest rivals, they
have highest rating compared to Dr.Reddy’s.
INDUSTRY TRENDS AND FUTURE SCOPE

• Prioritize and implement actions to reduce greenhouse gas


emissions.
• Complete Rain Water Harvesting projects and provide Wastewater
recycling facility.
• Making upcoming Special Economic Zones world class and
sustainable by incorporating learnings and industry best practices
in terms of automation, water conservation, GHG emissions
reduction and green products & processes.

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