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Lesson 2: From Wriyings On The Wall To Signals Traveling in The Airwaves: A Historical Overview of Communications

The document provides a historical overview of communications from early drawings on cave walls to the modern internet. It discusses how communication evolved from papyrus to the printed book with Johannes Gutenberg's invention of the movable type printing press in the 15th century. Newspapers first emerged in 17th century England and represented the rise of an adversarial press that could argue with governments. The Philippines saw its first newspaper, La Esperanza, in 1846. New technologies like film, radio, television and the internet further transformed media over time.

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Valerie AriesVirgo
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262 views10 pages

Lesson 2: From Wriyings On The Wall To Signals Traveling in The Airwaves: A Historical Overview of Communications

The document provides a historical overview of communications from early drawings on cave walls to the modern internet. It discusses how communication evolved from papyrus to the printed book with Johannes Gutenberg's invention of the movable type printing press in the 15th century. Newspapers first emerged in 17th century England and represented the rise of an adversarial press that could argue with governments. The Philippines saw its first newspaper, La Esperanza, in 1846. New technologies like film, radio, television and the internet further transformed media over time.

Uploaded by

Valerie AriesVirgo
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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LESSON 2

FROM WRIYINGS ON THE WALL TO SIGNALS TRAVELING IN THE


AIRWAVES: A HISTORICAL OVERVIEW OF COMMUNICATIONS
Communication began as drawings on the wall and caves,
carvings on the barks on trees, and, later on papyrus and parchment.
Each of this illustrated man`s capacity and desire to interact, link up,
and build up connections.
FROM PAPYRUS TO PAPER
The Christians invented the codex, a document which is prototype of
the book in AD 100. Papyrus pages are bounded together instead of rolled up
for easy reading by flipping the pages.
In 15th century the technology was called a paper and a revolution in
printing took place where the printed book was produced. Johann
Gutenburg (1394-1460) invented the movable type machine, a printing
technology where moving letters came to be distinguishing feature of his
invention from the woodblock, which could only be used to create one
message at any point of time. The bible was one of Gutenburg’s earliest and
most famous creations.
In Philippines the Doctrina Christiana was believed the first printed
book by Fray Juan Plasencia, an Augustinian priest.
NATION-STATES AND THE RISE OF
NEWSPAPERS
The first newspapers was produced in England not earlier than 17th
century by the Gutenburg’s printing machine. The ruling monarchs were
apprehensive about newspapers and thus restricted their production. Only
the merchants patronized the first newspapers because they are interested
on what was going on in the various parts of the world.
In 1700, the idea of free press, independent from the control of the
government emerged as a strong rhetoric against authoritarian states.
McQuail (1983, 20-21) cites that newspapers is significant than innovation of
book because it catered to town-based business, and professional people, a
new class emerging in Western Europe .
Turow (2009, 300) notes the rise of an adversarial press a press
that had the ability to conduct dialogue and even argue with the
government and it was triggered by the imposition of taxes on paper by
British empire.
IN the Philippines the rise of newspapers came about in the first
decades of 19th century. In December 1,1846, La Esperanza was the the
first daily newspaper published in the country. Today, the newspaper as
a medium has evolved with the rise of Internet and digital technology.
Online newspapers are no longer confined to news on a daily basis but
would have to account for immediacy.
FROM STATIC TO MOVING IMAGES
Several inventions intersected and gave the rise of film as a mass
medium. Film was invented by George Eastman and built a company
named Kodak and Thomas Edison with his assistant William Dickson
turned the use of photographic film (now in a strip).
Furthermore, two Frenchmen, Louis and Augusto Lemiere
developed the technology of film projectors. The audiences was so
stunned with the images of waves crashing into the sea. It was
reported that they constantly pulling back into their seats, afraid that
they will get crashed by the waves.
Radio and television followed very closely. The word “television” was
already used in a magazine called Scientific American, in 1928 the first
telecast of a television program took place, transmitting from the
experimental studio of General Electric in New York City. In 1930 , electronic
scanning is introduced, a much improved technology from mechanical
scanning introduced earlier.
Commercial television is being used only in United States only in 1946.
In the Philippines, commercial television was launched in 1953 but in early
1946 there were already explorations on the technology of broadcasting and
an American engineer, James Lindenberg began assembling transmitters in
Bonilao, Panggasinan, he was not fully successful at first attempt but soon he
team up with Antonio Quirino and established the Alto Broadcasting System.
Their first official telecast was in October 23, 1953.
THE RISE OF NEW MEDIA
Traditional media refers to most common forms of media –
books, newspapers, magazine, sound recording, radio, television, and
film.
In 1950 the landscape of media information technology began to
change. The rise of modern electronics where invention of transistor
radio and integrated circuits a technology that will be critical in
development of the computer.
TIMELINE OF INTERNET IN THE PHIIPPINES
• 12 years ago, March 29,1994 the free and open World Wide Web was
launched in the Philippines.
• By 1987, inter-BSS connectivity was enabled through the Philippine
FidoNet exchange.
• By 1993, the government would figure as a major player, mostly of the role
discharged by the Department of Science and Technology (DOST)
• July 1993, with full funding from the DOST, the PhilNet project scaled up.
• November 1993, an additional grant of Php 12.5 M would flow to the
purchase of equipment and lease of communication lines.
• March 29, 1994, the Philippines was formally connected to the internet,
using the PLDT network center in Makati City.
Quiz
1. What document can be rightfully referred to as the prototype of a book?
2. What printing technology did Johann Gutenberg invented?
3. It is the paper that the Christians used to bound together which pages
facing one another?
4. It is believed that the first book printed in the Philippines?
5. It is an idea where independence from the control of the government,
emerged as a strong rhetoric against authoritarian states?
6. It is defined as a press that had the ability to conduct dialogue and even
argue with the government?
7. What is the first daily newspaper published in the Philippines?
8. What is the most popular newspaper in the history of the Philippines
which was published in Spain?
9. It is a mass medium invented by George Eastman?

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