Colour Theory: For Fashion Design
Colour Theory: For Fashion Design
www.schools.utah.gov/cte/documents/marketing/.../fashion/FMB.ppt
Hue, Value and Intensity
Hue:
• Is the name given to a color, such as red, yellow,
green, or violet. It distinguishes one color from
another
Value:
• Is the lightness or darkness of a color. The values
of colors range on a gradation scale from almost
white to almost black.
Intensity:
• Is the brightness or dullness of a color. Very
strong, bright colors are said to have high
intensity.
www.schools.utah.gov/cte/documents/marketing/.../fashion/FMB.ppt
Colour Categories
Primary colors:
• Red, yellow, and blue
Secondary colors:
• Orange, green, and violet (purple). They are made by mixing equal
amounts of two primary hues together.
Intermediate colors:
• Result when equal amounts of adjoining primary and secondary colors
are combined. (Yellow-green, red-orange…)
Neutral
• White, black, gray
www.schools.utah.gov/cte/documents/marketing/.../fashion/FMB.ppt
5 Basic Colour Schemes
• Monochromatic color scheme
A one-color plan that uses different tints shades, and intensities. A navy
blue pair of pants, with a light blue shirt is monochromatic. Same
“color” different shades.
• Analogous color scheme
Uses neighboring, or adjacent, colors on the wheel. It is sometimes
called a related color scheme since two or three “related” colors are
used.
• Complementary color scheme
Uses opposite hues on the color wheel. Complementary colors are
across from each other on the wheel
• Triad color scheme
Combines three colors equidistant on the wheel. Examples are red,
yellow, and blue.
www.schools.utah.gov/cte/documents/marketing/.../fashion/FMB.ppt
Triadic and Complementary
www.schools.utah.gov/cte/documents/marketing/.../fashion/FMB.ppt
Colour Terminology
Accented Neutral
• A color scheme that combines white, black, or gray with a
bright color accent.
Analogous
• A color scheme using two or three adjacent or “related”
colors on the color wheel
Cool colors
• Hues, such as green, blue, and violet, that serve as
reminders of water or sky.
Complementary
• A color scheme using hues across from each other on the
color wheel
Hue
• The name given to a color
Colour
Intensity
Terminology cont’d
• The brightness or dullness of a color
Monochromatic
• A color scheme that uses different tints, shades and
intensities
Split-complementary
• A color scheme that uses one color with the two colors
on each side of its complement on the color wheel
Value
• The lightness or darkness of a color between almost
white to almost black
Warm colors
• Hues, such as red, orange, and yellow, that appear to
be hot like the sun or fire.
Colour and Fashion
http://fashionbombdaily.com/2010/04/16/the-color-wheel-how-to-combine-colors-wardrobe-
accessories/tolula-adeyemi-2/
1. Colors directly next to each other (i.e.
yellow and yellow-orange; yellow and yellow- What works
green; violet and blue-violet, etc.)
2. Colors that form right (90 degree) angles together!
with each other (i.e. yellow and red-orange;
blue and violet-red; green and orange, etc.)
3. Colors directly across from each other
(i.e. yellow and violet; blue and orange; red
and green, etc.)
4. Colors that form a T (i.e. blue, orange, and
violet-red; yellow, violet, and red-orange;
yellow, blue-green, and red-orange, etc.)
5. Colors that form an X (i.e. blue, orange,
violet-red, and yellow, violet, blue-green, and
red-orange, etc.)
http://fashionbombdaily.com/2010/04/16/the-color-wheel-how-to-combine-colors-wardrobe-
accessories/tolula-adeyemi-2/
Neutrals
These neutrals work well with all colours:
Brown
Black
White
Denim
Grey
Colour families work too
Substitute red with pink
and will work with blues
(right angles)
http://fashionbombdaily.com/2010/04/16/the-color-wheel-how-to-combine-colors-wardrobe-
accessories/tolula-adeyemi-2/