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Digital Marketing Presentation 2

The document discusses online marketing and branding. It provides tips on focusing on customers, building a brand story, utilizing content marketing, and using search engine optimization. Graphics show trends in online users, documents created, and designs made. A checklist is presented for building a marketing strategy.

Uploaded by

Blessing Atsanan
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We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
86 views10 pages

Digital Marketing Presentation 2

The document discusses online marketing and branding. It provides tips on focusing on customers, building a brand story, utilizing content marketing, and using search engine optimization. Graphics show trends in online users, documents created, and designs made. A checklist is presented for building a marketing strategy.

Uploaded by

Blessing Atsanan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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online

marketing
Your fonts, logos,

01
colors and images
form a visual
identity for your
brand.
50

40
marketing
(noun)
30

the action or business of


20
promoting and selling
10
products or services,
including market research
0
Team 1 Team 2 Team 3 Team 4 Team 5 and advertising.
what works best?
1. FOCUS ON YOUR 2. BUILD YOUR
CUSTOMERS BRAND'S STORY
Build your marketing strategy Storytelling is one of the most
around your customers. powerful marketing tools.

3. UTILIZE CONTENT 4. GET YOUR BUSINESS


MARKETING FOUND USING SEO
Through creating quality Search engines can connect you
content, you build customer to new and relevant audiences.
trust.
marketing

02 strategy
&
brand identity
A brand identity is the face ofꢀ
your business.ꢀ
Determine key business goals.
Your brand identity should help
fulfill them.
Identify your customers.
how the model translates

social media traditional


online
marketing marketing
how the numbers are looking

Internetlivestat.com
ACTIVE USERS DOCUMENTS DESIGNS MADE
THIS YEAR CREATED AND EDITED

JANUARY JULY NOVEMBER


checklist
Building a strategy
Brand awareness campaign
Demographic andꢀ
Developing a mission statement
Building audience personas
Framework for your content plan
thank you.
we look forward to seeing you on the
INTERNET (our global village).

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