Scribd
Upload
35 views18 pages

Unit 2 Creativity and Innovation

The document discusses creativity, innovation, and idea generation. It defines creativity as the ability to develop new ideas and look at problems from new perspectives. Innovation is the process of transforming creative ideas into useful applications. The creative process involves preparation, investigation, incubation, illumination, transformation, and verification. Techniques for the creative process discussed include brainstorming, mind mapping, and rapid prototyping. Brainstorming involves a group generating many novel ideas within a set time limit. Mind mapping visually displays relationships between ideas branching out from a central topic. Rapid prototyping transforms ideas into models to identify flaws early.

Uploaded by

Raushan Kumar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
35 views18 pages

Unit 2 Creativity and Innovation

The document discusses creativity, innovation, and idea generation. It defines creativity as the ability to develop new ideas and look at problems from new perspectives. Innovation is the process of transforming creative ideas into useful applications. The creative process involves preparation, investigation, incubation, illumination, transformation, and verification. Techniques for the creative process discussed include brainstorming, mind mapping, and rapid prototyping. Brainstorming involves a group generating many novel ideas within a set time limit. Mind mapping visually displays relationships between ideas branching out from a central topic. Rapid prototyping transforms ideas into models to identify flaws early.

Uploaded by

Raushan Kumar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 18

Sumitra Joshi/Shrestha

Sumitra Joshi/Shrestha
Creativity, Innovation and Ideas
generation

Sumitra Joshi/Shrestha
Creativity
◦ Ability to develop new ideas and to discover new ways
of looking at problem and opportunities
◦ Thinking new things, Not the activity
◦ Pre-requisite to innovation
◦ Characteristics of creative people
◦ Self confident and independent
◦ Curiosity
◦ Approach to problem

Sumitra Joshi/Shrestha
The Creative Process
Preparation Investigation Transformation

Incubation Illumination Verification

Implementation

Sumitra Joshi/Shrestha
Innovation

◦ Invention
◦ only produce ideas that is not useful until it converts into
commercial use
◦ Process of doing new things, results in new products,
services or processes
◦ Innovation
◦ Transformation of creative ideas or resources into useful
application
◦ Convertion of commercial Use

Sumitra Joshi/Shrestha
Steps of Innovation
Translation of creative idea into a useful application

Analytical Organizing Commercial


resources Implementation application
Planning

To obtain: To accomplish:
To identify: To provide:
Material Organization
Product design Value to customer
Technology Product design
Market strategy Rewards for employees
HR Manufacturing
Financial need Revenues for inventers
Capital services Satisfaction for founders

Sumitra Joshi/Shrestha
Techniques for the Creative Process

1. Brainstorming
2. Mind-Mapping
3. Rapid Prototyping

Sumitra Joshi/Shrestha
Problems on sustainable development

1. G
2. O
3. W
4. a
5. b
6. c
7. d
8. Now a days there is a problem for the people in Kathmandu due to traffic Jam ( who have to
travel by bus and taxi ). They couldn’t reach their destination at time. Due to that people has
to face different type of loses. Find out the business ideas to solve the problem who travel by
bus or taxi.
9. In Kathmandu, the customers are cheated by taxi driver by charging high price tampering the
meter. Find out business idea to solve the customer’s problems. Don’t evaluate to possibilities
and not possibilities of business ideas.

Sumitra Joshi/Shrestha
Brainstorming

◦ Best known techniques


◦ A modern method for organized ideation first
employed in the West by Alex Osborne in 1938
◦ Creative conference, ideally of 8 to 12 people meeting
for less than an hour to develop a long list of 50 or
more ideas
◦ A small group of people interact with very little
structure
◦ with goal of producing a large quantity of novel and
imaginative ideas.
Sumitra Joshi/Shrestha
Brainstorming
Guidelines for brainstorming:
◦ Keep the group small
◦ Have a well defined problem
◦ Limit the session to 40 to 60 minutes
◦ Team should be from equal ground
◦ Should record all ideas
◦ Circular or U shape sheet arrangement to encourage
communication and interaction
◦ Encourage all ideas from the team, even wild and
extreme one
Sumitra Joshi/Shrestha
Mind-mapping

Cellulose Cell Lines


High pulp yielding Herbs and Herbal
bamboo Products
Animal Biotech
Plant tissue
Equipment and
culture
Reagent Supply
Diary
Agricultural
Technology
Biotechnology
Software Proteomics Biotechnology Food Biotech Food
and Genomics Concentrate
Gene bank
Molecular Biotech Beverage

Primers Beer Wine

Bio process
Plant Biotech

Secondary Tissue Culture Horticulture


metabolites

Sumitra Joshi/Shrestha
Mind-mapping

◦ A sketching, diagramming or graphical technique


◦ that encourages thinking on both sides of the brain
◦ visually displays relationships among ideas
◦ and improves the ability to see a problem from many sides.

Sumitra Joshi/Shrestha
Mind-mapping

◦ The mind-mapping process:


1. Start your mind map by writing down sketching a picture symbolizing
the problem or the main topic in a center of a large piece of blank paper
2. Think about what main factors, ideas, concepts, or components are
directly related to your topic. Write down the most important factors as
the main branches of the concept. connect each idea to the central
picture or main topic
3. Now concentrate on one of these headings or main ideas. Identify the
factors or issues related to this particular idea. Additional branches and
details can be added if needed. Use key words, not phrases, if at all
possible, to keep the map uncluttered
4. When the flow of ideas slows to a trickle, stop! Don’t try to force
creativity
5. Allow your mind to rest for a few minutes and then begin to integrate
the ideas on the page into a mind map

Sumitra Joshi/Shrestha
Rapid prototyping

◦ Transforming an idea into an actual model


◦ that will point out flaws and lead to design improvements.
◦ Model do not have to be perfect
◦ Perfecting a model is a waste of time

Sumitra Joshi/Shrestha
What business?

1. Find out the solution by using brainstorming, mind mapping or Rapid


prototyping on your group.
Problem 1..................
Solutions
2. a
3. b
4. c
5. d
6. e

Sumitra Joshi/Shrestha

You might also like

pFad - Phonifier reborn

Pfad - The Proxy pFad of © 2024 Garber Painting. All rights reserved.

Note: This service is not intended for secure transactions such as banking, social media, email, or purchasing. Use at your own risk. We assume no liability whatsoever for broken pages.


Alternative Proxies:

Alternative Proxy

pFad Proxy

pFad v3 Proxy

pFad v4 Proxy