Energy

Health and Safety Conservation

Economic
Initiatives

Renewable Energy Product

Generation Stewardship
Health and Safety

₹ 170 million spent in ensuring engineering control through health and safety CAPEX in FY2018-19.

• Occupational Health and Wellness.

• People management through IOT

• Safety training through virtual reality.

• Sensor Based Lidding Machine

• Anti collision sensors in forklifts.

Energy • Energy conservation in disperser equipment In Rohtak factory, by
changing process and implementing logics optimization in DCS.

conservation
• Installation of air-cooled energy-efficient air compressor at
Sriperumbudur factory which reduced power consumption by 44 %.

• Control over utilities operation At the Khandala factory, utilities

optimization was implemented to save power.

• Installation of small diameter cowl disc in dispersion equipment at

Sriperumbudur, Rohtak and Khandala factories helped save significant
amount of power .
Renewable Energy generation

• As part of the Renewable Energy Strategy “ RE 36”

investments have been made in the installation and
commissioning of new rooftop solar and windmill
projects.

• Solar power generation at Fiji Unit 78 kWp grid-on solar

power plant having capacity 179.5 MWh has resulted in
savings of 71,590 (FJD) .
Product Stewardship
Developing sustainable products and solutions

• Nilaya Naturals ( 2019 – 2020 ) is a paint that is one of its kind which is earth-safe and formulated with over 95% natural
materials or materials of natural origin. At the end of the paint’s life, these return to the earth, unaltered, keeping the
environment unharmed.

• Apcolite Rust Shield Enamel (2018-2019) is the First enamel in the country to offer a 2-year warranty for rust protection. Other
than being highly resource efficient it also enhances life of metal substrate through super adhesion.

• Royal Health Shield ( 2017) First paint in India recommended by the Indian Medical Association (IMA), compliant with LEED IV
emission criteria that ensures creation of healthier indoors and kills 99 % of infection causing bacteria.
Social values:
Education
Gyan Shakti program for school adoption:
• Remedial education in Mathematics, other Science subjects and
English
• Technology-oriented learning experiences
• 21st century skills focusing on communication, creativity,
collaboration, critical thinking and digital literacy
 Naya Savera: TABLAB
• 6 Month long programme aimed at transforming • Tablet-based, plug-and-play, digital learning
the lives of school dropouts by providing them laboratory for government schools
life skills , vocational skills • The platform guides students to explore regional
• Provides job placement services language and English

Project Udaan:
• Focuses on providing career and skill courses in
IT, MS WORD , MS EXCEL for 10th, 12th grade
school dropouts
Static Clinics
4 static clinics near their manufacturing locations in Mysore, Patancheru, Kasna an Khandala in association
with Piramal Swasthya

20,900 Beneficiaries in FY20

Reproductive & Maternal

Communicable Diseases

Non-Communicable Diseases

Newborn & Child Health

Eye Care

General OPD

Free Laboratory Examination

 Safar
Health awareness & correcting lifestyle habits of truckers.
Mobile Medical Units (MMUs) Unique mass communication techniques like Nukkad natak (street
plays), games & films, etc
6 MMUs across Kasna, Rohtak, Patancheru, Sriperumbudur,
Visakhapatnam, Khandala, Mysuru
Treated 32000 truckers & reached out to 78800
beneficiaries

1,54,000 treatments

Free Medicines Basic Diagnostics

Project Drishyam

At Ankleshwari, this project is catering to diseases related to

Awareness Sessions Consultation eyesight & distributing spectacles
Working in 8 villages near the plant locations & treated over
1000 patients in the year
 Enhancing Vocational Skills
Colour Academy
Upskilling Plumbers and Carpenters
• Initiated the upskill training of plumbers and
carpenters
• Over 250 candidates completing the training during
the year

Helping Jail Inmates Reclaim Life

• Connects with inmates at Belgaum Prison to provide
Basic Painting Course (BPC)
• Will enable the convicts to start a life of dignity
Project NEW
• Under project NEW, factory heads implement
initiatives across all factories
• Quarterly reviews with management ensure rapid
and effective deployment across all factories
 Natural Resource Conservation
• Desilting • Integrated Watershed • Undertook nala deepening work
Management
• Zari Village, Gujarat : Integrated
watershed was developed • Under CSR initiative selected 12
including desilting of lake, villagers to resolve water scarcity
construction of earthen dam & a through water shed activity
waste weir
• Built the Cement Nala Bhandara
• Sigam Village, Gujarat : Desilted (CNB) and repaired the existing
two lakes, ensured year-round CNB by the Khandala Factory
water availability for villagers team

• Ulta Chhata - : A Sustainable Outdoor Shade • Creating Rainwater • Project Dhan : Reutilization of
Harvesting Potential water bodies
• Cooler Shading
• Initiated Project Refill & Project
Dhan at Sriperumbudur to
• Solar Lighting System increase water availability

• Harvesting Rainwater • Project Refill : Building a rainwater

harvesting structure
 Emission Reduction
Emissions reduction • Enhanced RE Portfolio
• Increased use of alternate fuel
• Improved the energy efficiency

From a Linear to Circular Economy

Extended producer responsibility for
plastic waste
Wooden pallet to block board

Usage of treated effluent water

 Waste Reduction
Wastewater management • Effluent Reduction Hazardous Waste Management • Cleaned Penta & Phthalic jumbo
bags using caustic soda
• Steps to reduce polythene waste
in paint packing operations
• Effluent Treatment Plant (ETP)
water reuse • Commissioned PLF machine in RH
house to reduce waste filter aid
generation

Horticulture Waste • Benefit : Generation capacity at Non-Hazardous Waste • Project Dhan : Reutilization of
Management Sriperumbudur factory is Management water bodies
140kgs/bin of vermicompost in a
• Vermicomposting faster than month • Initiated Project Refill & Project
Traditional composting. Dhan at Sriperumbudur to
increase water availability
• Using Bacteria & Earthworms to
breakdown organic waste. • Project Refill : Building a rainwater
harvesting structure
 Building Green Infrastructure

• Won CII-ITC Sustainability Award for ‘Conversation and Sustainable

Management of Biodiversity & Ecosystem
Biodiversity
• Steps towards environmental stewardship such as native tree plantation,
butterfly garden, farm pond, herbal garden etc
• Biodiversity Index Score of 51/100 at Sriperumbudur factory
Kansai Nerolac
paints Ltd.

Social initiatives
Health
• Financial Support to the Society for the Vocational Rehabilitation of the mentally challenged adults in Mumbai
• Financial support to Multiple Sclerosis Society of India (MSSI)
Education
• Assistance to Akshaya Patra Foundation
• Financial Support to ASEEMA Charitable Trust
Community development
• Installation of Water Borewell
• Financial support to Prayas
Kansai Nerolac
paints Ltd.

Economic initiatives
• Kansai Nerolac has worked on removing hazardous heavy metals from their paints

Environmental initiatives
• Green Belt Development
• Financial Support to Bombay Natural History Society
Berger Paints India Ltd.
Market Capitalization of 81,253.69 cr.

Economic initiatives
• Donations have been given to the charitable institutions and social welfare organizations working for the cause
of the upliftment of the poor and downtrodden

Social initiatives
• Participation in Polio Immunization Program for the eradication of polio
• Partnering with organizations for sponsoring under privileged and destitute children
• Sponsorship of education of children who come from poor financial background
• Infrastructure development at the vicinity of the various manufacturing locations
• iTrain, plays a critical role in the training of unskilled and semi-skilled persons in painting, water-proofing and
polishing.

Environmental initiative
• Initiatives for a cleaner environment through the awareness programs, plantations and green belt development
programs
 Comparison

Economic initiatives Social initiative Environmental initiative

 Comparison

Basis Asian Paints Kansai Nerolac Paints Berger Paints

Community Development • Gyan Shakti Program • Navjyoti India • Sponsorship of
Foundation education of children

Health & Safety • Emloyee assistance • Medical Camps across • Polio Immunisation
program  different locations Program
• Happniess index kiosk

Environment • Integrated water-shed • Bombay Natural History • Green Belt

management society  Development
• Ulta chaata program 
 Positive Impacts Negative Impacts
Pollutant free paint Hazardous waste disposal

Sustainable Value Creation

Sustainable Customer Responsible
Sustainable Partners Key activity Sustainable Value Relation Customer
Paint manufacturing Proposition
Who? Customer First Campaign Magic Bus Programme
• Employees Enabling technology
Which Problem?
• Suppliers • Zero Discharge Facilities
Customer concern
• Government Bodies • Co-processing and OWC
regarding impact of
• NGOs paints on their health
• Community Sustainable Tech Resources
Representatives
Sustainable Channels End of Life
Reduction in VOC
Which?
How? Water, Energy, Chemicals, Packaging Packaging Materials Not Applicable for paints
What Value?
Whistle Blower Policy materials, Paper • Lead declaration
Greater customer
• Green Assure
Substitutes
satisfaction and loyalty
Framework
Renewable energy sources, Water
based paints, Pneumatic tankers, ICT

Cost Structure & Additional Costs Revenue & Sustainability Premium

R&D Expense for air purifying paint, Pneumatic tankers, ICT Asian Paints Royale Atmos