Analysis of Market
Analysis of Market
• DEMAND
• SUPPLY
• EQUILIBRIUM
• EFFICIENCY
• GOVERNMENT INTERVENTIONS
DEMAND – Law of Demand
D0
Keeping other things constant, when
price changes there is a movement
B along the demand curve (movement
from A to B)
When other factors change, the demand
curve shifts (change in demand with the
QUANTITY shift from D0 to D1
DEMAND – Factors Influencing Demand
Example:
PRICE Consider the demand for coffee (in Tonnes):
=12000 - 3+4-1+2
Where is the amount of Coffee (in Tonnes)
demanded in a year, is the Price of Coffee (in
Rs./Kg), is the Price of Tea (in Rs./Kg), is the
average annual income of the individuals in the
country, and is the number of minutes of Coffee
D0
Advertisements shown in the TV in a year
S0
Input Prices
Number of Firms
Producer Expectations
Example:
PRICE
Consider the supply of Burgers in a month (in
lakhs):
=2000 + 4-2
Where is the amount of Burgers (in lakhs)
S0
supplied in a month, is the Price of Burger (in
Rs.), is the Price of Wheat Flour (in Rs./Kg)
QUANTITY
If the price of wheat becomes Rs.50 per
kg, what is the price at which the supply
will remain the same as above?
EQUILIBRIUM – Movement along a Curve
PE E
At a price higher than this one (PH ), firms
would want to supply more than what the
I consumers demand and this will create a
PL
surplus (Qc-QA ). Prices will reduce in
H
D response to this surplus
QA QB QE QC QD
At a price lower than this one (PL ),
QUANTITY consumers will demand more good than what
will be supplied by the firms and this will
create a shortage (QD-QB ). Prices will
increase in response to this shortage
EQUILIBRIUM – Shift of a Curve
S
PRICE S
A Supply Equals Demand at Equilibrium PRICE
A
and the Total Surplus is Maximum at B J G
P E
this Equilibrium
E
C
H
D
D
F
At other points, the producer surplus I
QH QB QL
QUANTITY
or consumer surplus could be higher, E
QH
but the total surplus will be lesser
QB
QUANTITY
EQUILIBRIUM
causing deadweight loss DEADWEIGHT LOSS
S
PRICE
S
PRICE
PD
J
Government interventions like price PF
F G
H
D
equity purposes and also at times D
Externalities QA QE QC
QUANTITY
QB QE QD
QUANTITY
E
At point B, the consumer surplus is
A(ABJ), producer surplus is A(IEBJ) and
C
H the deadweight loss to society is A(EIJ)
D
I
F
At point C, the consumer surplus is
QH QB
QUANTITY A(CAGH), the producer surplus is A(FCH)
and the deadweight loss to society is
A(EGH)
GOVERNMENT INTERVENTION – Price Ceiling