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Bingo Smart June10

Talk 'N Text aims to partner with non-government organizations to hold a day-long BINGO event called "BINGO Pabongga" in town fiestas across the Philippines, where TNT SIM cards and load will be used as currency to buy BINGO cards and entry to win prizes, in order to directly target customers and create lasting brand exposure for Talk 'N Text in these communities. The event also aims to benefit partner organizations through SIM sales and help fund community projects like buildings, facilities, and infrastructure.

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89 views21 pages

Bingo Smart June10

Talk 'N Text aims to partner with non-government organizations to hold a day-long BINGO event called "BINGO Pabongga" in town fiestas across the Philippines, where TNT SIM cards and load will be used as currency to buy BINGO cards and entry to win prizes, in order to directly target customers and create lasting brand exposure for Talk 'N Text in these communities. The event also aims to benefit partner organizations through SIM sales and help fund community projects like buildings, facilities, and infrastructure.

Uploaded by

api-3750714
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPT, PDF, TXT or read online on Scribd
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BINGO PABONGGA

Event Plan
Every year, hundreds of festivals and fiestas are celebrated in
the 7,107 islands in the Philippines.
Every year, hundreds of festivals and fiestas are celebrated in
the 7,107 islands in the Philippines.
In major festivals, advertising materials flood the eyes
and minds of the target market.

Creating a barrier in effectively communicating the


brand’s message and adhering to the essence of the
celebration.
This year, we aim to take a different route…by
going straight to the heart of town fiestas

to target the real Talk ‘N Text market


to ensure uncluttered and lasting merchandising
…and create offerings that Filipinos enjoy and
love.
Please
Palarong kasiyahan para sa kaunlaran
modify
Talk ‘N Text B.I.N.G.O Pabongga! is a
whole-day BINGO activity which will utilize
TNT SIM and Load as main mode of
currency. It would visit town fiestas in the
Philippines with a promise of fun, prizes and
entertainment.

Talk ‘N Text B.I.N.G.O Pabongga! would


be made possible through a strong and
mutually beneficial partnership with non-
government agencies which will ensure
sales and grand merchandising in visited
areas.
Win-Win Partnership

TALK ‘N TEXT NGO

 Sponsorship Commitment to NGO  Sales of 5,000 TNT SIM Packs---to be


used as passport to BINGO Event.
 Production of Merchandising Materials
 Logistical Assistance: Venue Permits,
Manpower and Mobilization.

 Merchandising: Wall Paintings,


Streamers, Banderitas, Fiesta Center
Presenter Status.

Social Responsibility: Sponsorship to be


utilized in building Church, Schools,
Health Center, Sheds, Terminals, Day-
Care Center or supporting other projects.
Winning Combination

B Certainty of 5,000
SIM Pack Sold I Tapping of target
market through
grassroots
N Strategic
merchandising
via utilization of
available
implementation. locations and
spots.
Eventual
Additional gain by ownership of
selling LOAD to fiestas and Long-term
already TNT similar merchandising
Subscribers to activation. via visibility of
join the BINGO brand in town’s
Event. prime locations.

Addressing total

G O
corporate
commitment to Fostering long
Community term alliances
Service and with both
Social government and
Responsibility non-government
leading. agencies.
O pportunities

Talk ‘N Text will sponsor


P200,000.00 in exchange of
merchandising venues and an
opportunity to help as well as own
the local “fiesta” market.

Kick-Off: Sipocot (Camarines Sur)


Roll-Out: Quezon, Laguna,
Pampanga, Dagupan
B uilding the Community
Waiting Sheds
Talk ‘N Text
sponsorship will help
build town
infrastructures and
facilities.

Day-Care Centers Town Hall


B uilding the Community
Talk ‘N Text
sponsorship will
likewise pave the
road for terminals,
education facilities
and Church
building.
B randing Benefits
Talk ‘N Text
Branding will be
prominently
integrated in
signages of
completed projects.
Branding Opportunities
During the fiesta, Talk ‘N text
will maximize merchandising
through Banderitas,
Streamers and Venue Dress-
up.
Building the Business

NGO will be
tasked to sell
5,000 units of
TNT SIM Packs.
•TNT SIM Pack will entitle the
buyer five (5) BINGO Cards.

•TNT Load worth P30 may also


be purchased to get five (5)
BINGO Cards.
Game Mechanics

 Ten (10) BINGO Games will be played.


 Participants need to purchase TNT SIM or Load.
 Announcer will call number one by one.
 The first participant to get the prescribed combination, wins.

Some of the winning combinations:

T T N O X
P rizes
Prizes to be chosen will include appliances, dinnerware set,
commodities and other things that our target market may need in
their daily lives.
Layout
Lucky 8 (Reg this was not part of
the brief pero just in case
kailangan)
 Bawat card na
mafoform ay may
karagdagang
premyo na palaki
ng palaki
hanggang umabot
sa grand prize!
 Lucky 8 Game
 Gumawa ng kopya
ng isang card.
 Pumili ng 8
numero sa original
na card.
 Ikopya ang mga
numerong pinili sa
kopya ng card.
Bingo Game Mechanics
 Ihulog sa drop
box ang original
na card.
 Isulat sa kopya
ang numero ng
drop box na
pinaghulugan ng
original na card.
 Maghintay sa
numerong
tinatawag ng
announcer.
 Ang unang
makakuha ng
kumpleto ang
mga numerong
pinili ay panalo!

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