Edited Operation Management
Edited Operation Management
Manufacturing cost 10 6 8
as % of sales
Chapter Three
Design of The Operation System
3.1 Product and service design
3.1.1 Introduction
• Before products can flow into a market, we must design and invest
in the facilities and organization to produce them.
What is design?
Design is the process of imagining and planning the creation of
objects and system
Design concerned with:
• aesthetic design refers to external shape, colour texture and shape
• Performance design refers to efficiency
• Product or service design is concerned with:
• the functional and aesthetic requirement
• necessary to meet the demand of market the place
and achieve an acceptable rate of return.
• Inputs into product or service design decisions come
from
• marketing,
• engineering, and
• production.
3.1.2 Reasons for Product or Service Design and
Redesign
Reasons Include Design
• competitive by offering new products or services.
• to make the business grow and increase profits.
• alternative to downsizing
Product or service Redesign.
Reasons
• customer complaints, accidents or injuries, excessive
warranty claims, or low demand.
3.1.3. Objective of products or services design
Products or services design intended to achieve the
following objectives
• To bring new or revised products or services to the
market place as fast as possible
• To design products and service that have customer appeal
• To increase the level of customer satisfaction
• To increase quality
• To reduce cost
3.1.4. Trends in product and service design
Over the last few years, the designing of products and services has
increased emphasis on a number of aspects of design.
Among them are the following:
1. Increased emphasis on customer satisfaction and increased pressure
to be competitive.
2. Increased emphasis on reducing the time needed to introduce a new
product or service
3. Greater attention to environmental concerns, including waste
minimization, recycling parts, and disposal of worn-out products
4. Increased emphasis on designing products and services that is user-
friendly.
5. Increased effort to use less material for products (e.g., concentrated
liquid detergents) and less packaging.
3.1.5 Sources of ideas for new or redesigned products and
services
Internal sources for the organization are as follows
1. Employees:-
including
– those who make products or deliver service to customers,
– sales people, and
– purchasing agent, can be a rich source of ideas, if they are motivated
to offer suggestions.
2. Marketing and research and development departments:-
– these two departments are the primary source of ideas for product
and service design.
– Marketing people are often sources of ideas based on their studies of
markets, buying patterns, and familiarity with demographics.
External sources of product or service design ideas
Customer:
• Customers suggestion
• Quality function deployment, which seeks to
incorporate the “voice of the customer” into product
or and service design.
• Customer complaint
• product failures and warranty claims
Competitors
• By studying a competitor’s products or services and how the
competitors operate (pricing policies, return policies,
warranties, location strategies, etc), an organization can glean
many ideas.
• Reverse engineering. This is when companies purchase a
competitor’s product and then carefully dismantle and inspect
it, searching for ways to improve their own product.
3.1.6. Strategies for New-Product Introduction
There are three fundamentally different ways to introduce
new products.
Market pull-
• Argue that the market is the primary basis for
determining the products a firm should make, with little
regard to existing technology.
– A firm should make what it can sell.
– The customer needs are determined, and processes needed to
supply the customer.
– The market will “pull” through the products that are made.
Technology push- In this view, technology is the primary determinant
of the products that the firm should make, with little regard for the
market.
• This approach suggests that “you should sell what you can make”.
• The firm should pursue a technology based advantage by
developing superior technologies and products.
• The products are then pushed into the market, and the marketing’s
job is to create demand for these superior products.
• Since the products have superior technology, they will have a
natural advantage in the market and the customers will want to buy
them.
3. Inter-functional View-
• Argues that the product should not only fit the market needs
but have a technical advantage as well.
• To accomplish this, all functions (e.g., marketing,
engineering, operations, and finance) should cooperate to
design the new products needed by the firm.
• This is the most appealing of the three views but also the most
difficult to implement.
• Cross-functional rivalry and friction must be overcome to
achieve the degree of cooperation required for inter functional
product development to succeed.
3.1.7. The Design Process
The design process begins with the motivation for design.
For a new business or a new product, to achieve the goals
of the organization.
• For an existing business, there are more specific
factors(motivating factors) to consider, such as:
– government regulations, competitive pressures, customer
needs, and the appearance of new technologies that have
product or process applications.
Product Design Process
Generally, product design and development as iterative
process involves the following steps.
• Generating ideas from both internal and external
sources
• Concept development
• Conducting market, financial and technical feasibility
• Developing prototype of the product
• Test marketing
• Final design and full scale production
• The team approach of designing products and
processes is an interactive process.
• It is called concurrent or simultaneous engineering.
• Concurrent or simultaneous engineering is such an
approach (team approach) where:
– product design proceeds at the same time while process
design is in progress with continuous iteration.
– Designing products and processes is strategic function in
operation management
the design is guided by one or more of the following
concepts.
• Design for quality
• Design for ease of production
• Design for manufacturing
• Design for testability
• Design for supply chain management
Design for quality
• Has impact on the quality of the final product.
• Therefore, we need to incorporate the quality dimensions
including:
– performance, reliability, feature, serviceability,
appearance, durability, safety and customer service.
Design for ease of production
• The aim at designing product includes
• have fewer parts,
• can be assembled quickly and easily
• can reduce sources of error and improve overall product
quality and cost
There are three strategies association to designing for ease
production
1. Specification:
– detailed description of material, part or product including
their basic dimensions
– It provides production department with precise information
about:
• the characteristics of the product to be produced. One
form of such specification is to allow both ease of
assembly and effective function of the finished product.
2. Standardization: producing uniform products, where there is little or
no variety or customization for the customers.
3. Simplification: is related to eliminating unnecessary part which
would have the impact of raising the cost of producing the product.
3.1.8 Product Design tools
Approaches to product design including
• Product life cycles,
• Manufacturing design,
• Remanufacturing,
• Robust design,
• Concurrent engineering,
• Computer aided design,
• Quality function deployment,
• Value analysis (value engineering),
• Taguchi method,
1. Product Life Cycle
• Many new products go through a product life cycle in terms of
demand.
• In the last stage of a life cycle, firms adopt a defensive research
posture
• Defensive research posture refers to where by firms attempt to
prolong the useful life of a product or service
– by improving its reliability, reducing costs of producing it (and,
hence, the price), redesigning it, or changing the packaging.
2. Manufacturing Design(DFM)
• Used to indicate product design is compatible with an organization’s
capabilities.
Also related with:
• Design for assembly (DFA).
• DFA suggest that good design must take into how product will be
assembled.
• DFA focuses on reducing the number of parts in an assembly, the
assembly methods and sequence that will be employed.
• Design For Recycling (DFR). Raised from Environmental regulations and
recycling issue.
• the focus is on designing products to allow for:
– disassembly of used products
– for the purpose of recovering components and
– materials for reuse.
3. Remanufacturing
• Refers to removing some of the components of old products
and reusing them in new products.
Robust Design : This is when products perform as designed over
a much broader range of conditions.
• The more robust a product, the less likely it will fail due to a
change in the environment in which it is used or in which it is
performed.
• The Taguchi method is one of the most popular tools used in
robust design.
4. Taguchi’s approach is based on three principles:
i. when the value of a product attribute, such as:
• shape or length, deviates from its target value,
the cost to society (consumers and producers) in
terms of lower quality increases more than
linearly (increases at an increasing rate).
ii. The design features of the product and the production
process together determine the amount of variation in
the product attributes.
iii. Using experimentation, on those product and
process characteristics that affect product
attributes
– by manipulating these characteristics, products can
be designed to reduce the attribute variations that
result from normal production variations.
5. Concurrent Engineering
• This refers to using simultaneous development, or
concurrent engineering.
– means bringing design and manufacturing engineering people
together early in the design phase to simultaneously develop
the product and the processes for creating the product.
– We include people from Operations, Purchasing, and
Marketing.
– Customers and suppliers are also invited to participate in
certain stages of development.
– The purpose is to achieve product designs that reflect
customer wants as well as manufacturing capabilities.
Concurrent Engineering : benefits
• Operations personnel contribute early on to avoid
trial and errors and adapt the product to our
capabilities.
• New Equipment can be ordered more quickly and
reduce the time to market.
• Early consideration of the technical feasibility of a
particular design or a portion of a design.
• Approach is based on problem resolution as opposed
to conflict resolutions.
Potential difficulties:-
• Long-standing existing boundaries between design and
manufacturing can be difficult to overcome.
• extra communication and flexibility
6. Computer-Aided Design (CAD)
• Computer-aided design (CAD) uses computer graphics for
product design.
• A major benefit of CAD is the increased productivity of
designers.
• No longer is it necessary to laboriously prepare mechanical
drawings of products or parts and revise them repeatedly to
correct errors or incorporate revisions.
Benefits of CAD/CAM
• Product quality
• CAD provides an opportunity for the designer to investigate
more alternatives, potential problems and dangers.
• Shorter design time :- Since time is money, the shorter the
design phase, the lower the cost
• Production cost reductions :- Faster implementation of design
changes lowers costs
• Database availability
• Consolidating product data so everyone is operating
from the same information results in dramatic cost
reductions
• New range of capabilities
• CAD/CAM removes substantial detail work, allow in
designer to concentrate on the conceptual and
imaginative aspects of their task.
– This is indeed a major benefit of CAD/CAM
7. Quality function deployment
• Developed by professor Yoji Akao
• The method is based on completing a series of
matrices and then combining them into
comprehensive table referred to as the house of
quality.
Steps of preparing the matrix
• Identify customer wants
• Identify how the good/service will satisfy customer
wants
• Relate customer wants to product how’s
• Identify relationships between the firm’s how’s
• Develop importance ratings
• Evaluate competing products
• Compare performance to desirable technical
attributes
8. Value analysis/value engineering (VA/VE)
• Is a design methodology developed by Lawrence Miles in the late
1940s
• Focuses on the function of the product, rather than on its structure or
form, and tries to maximize the economic value of a product or
component relative to its cost.
• Three important aspects of value analysis are:
i. the use of multidisciplinary teams,
ii. a systematic procedure for evaluating product functionality and
value, and
iii. a focus on product simplification.
• The purpose of Value analysis/value engineering (VA/VE) is
• to simplify product and processes.
• Its objective is to achieve:
– equivalent or better performance at a lower cost while
maintaining all functional and aesthetic requirements defined
by the customer.
• VA/VE is the method for improving the product without
increasing its cost or reducing cost without reducing the
usefulness of the product for the customer.
• It can result in cost saving or a better product for the customer
or both.
• VA/VE does this by identifying and eliminating product feature
which will raise unnecessary cost without adding value to
customer.
• Value is defined as the ratio of usefulness to cost.
• Cost is an absolute term and measure the amount of
resources used to produce the product.
• Usefulness, on the other hand is a relative term describing
the functionality that the customer ascribes to the product.
• VA and VE are similar in terms of their purpose and
objective,
• Technically, VA deals with:
– Products already in production processes and used to
analyse product specification and requirements as
shown in production documents and purchase requests.
Benefits of value analysis/value engineering
• Reduced complexity of products.
• Improved functional aspects of product.
• Improved maintainability of the product.
• Lower costs
• Lower inventories
• Less labor required (simpler flows, easier tasks)
• Higher quality:
• Simple, easy-to-make products means fewer
opportunities to make mistakes
9. Modular Design
• Enable to have relatively high product variety and low component variety at the
same time.
• The basic idea is:
• to develop a series of basic product components, or modules that can be
assembled into a large number of different products.
• To the customer,
– it appears there are a great number of different products.
• To operations,
• there are only a limited number of basic components and processes.
• Modular design offers a fundamental way to change
product design thinking.
– Instead of designing each product separately, the company
designs products around standard component modules and
standard processes.
10. Product Variety
From marketing point of view
– the advantage of a large number of products is the
ability to offer customer more choices.
From operations point of view
– high product variety is seen as leading to higher
cost, greater complexity, and more difficulty in
specializing equipment and people.
Basic principles of designing products for production.
The overriding principle of product design is “Make it simple!”
Simplicity of design and simplicity of the production process can be
promoted by using the following
principles:
1. Minimize the number of parts
2. Use common components and processes
3. Use standard components and tools
4. Simplify assembly
5. Use modularity to obtain variety
6. Make product specifications and tolerances reasonable
7. Design products to be robust
3.1.10. Service Operations Design
• Service is an act, something that is done to or for a customer
(client, patient, etc.
• In the industrialized world today, service is the dominant
economic force.
• Yet, service production receives far too little emphasis in
operations Management.
Aspect of Service
– Simultaneous production and consumption
– Meaning, the customer must be in the production system
while production takes place
• This indicates that service cannot be stored or
transported; it must be produced at the point of
consumption.
Types of Services
• professional services Involves medicine, law,
education and architecture;
• capital-intensive services; such as airlines, electric
utilities;
• mass services such as retailing, wholesale, and fast
food.
Framework for Services
The framework assumes there are four elements,
which must be considered in producing services:
a. the customer,
b. people,
c. strategy, and
d. the system.
Service design:
• is the process of establishing all the characteristics of
service including physical, sensual and psychological
benefits.
Service Design Process
Phases in services design process
• Conceptualization
– Service concept
• Desired service experience
• Target customer
• Identify service package component
– Physical items
– Sensual benefits
• Performance specification
• Customer requirements
• Customer expectations
• Design specification
– Activities
– Facilities
– Provider skills
– Cost and time estimates
• Delivery specification
– Schedule
– Deliverable
– Location
Design guidelines
• Have a single, unifying theme, such as convenience
or speed.
– This will help personnel to work together rather than at
cross-purposes.
• Make sure the system has the capability to handle
any expected variability in service requirements,
• Include design features and checks to ensure that
service will be reliable and will provide consistently
high quality.
• Design the system to be user-friendly. This is
especially true for self-service systems.
Seven characteristics of well – designed
service system
• Each element of the service system is
consistent with the operating focus of the firm.
• It is use friendly
• It is robust
• It is structured consistent performance by its
people and system is easily maintained.
• It provides effective links between the back
office and the front office so that nothing falls
between the cracks.
– In football parlance, there should be “no fumbled
handoffs.”
• It manages the evidence of service quality in
such a way that customers see the value of the
service provided.
• It is cost effective.
Service–product bundle
• Most services come bundled with facilitating goods in a service-
goods package.
– For example when customers go to a restaurant, they receive not
only the food but the service, which they hope:
– is fast, courteous, and pleasant.
The service product bundle consists of three elements:
1. The physical goods (facilitating goods)
2. The sensual service provided (explicit service)
3. The psychological service (implicit service)
Service recovery
• Service recovery is an important part of the
product design.
• When there is a service failure, service recovery
is the ability to quickly compensate for the
failure and restore, if possible, the service
required by the customer.
Service guarantees
• Service as a way to define service and ensure its
satisfactory delivery to the customer.
• A service guarantee is like the product guarantee,
• except for one thing: the customer cannot return
the service if he or she does not like it.
• The advantage of a service guarantee is it builds
customer loyalty and clarifies exactly what the
service process must provide.
Cycle of service
• Every service is delivered in a cycle of service
• Each contact with a service system can be defined as a moment
of truth.
• A moment of truth is any time that the customer comes in
contact with the service system
• It is the cumulative effect of all of the moments of truth
that defines the service provided.
• A bad moment of truth can cancel out many positive
moments
• Perceived service = f (all previous moments of
truth).
Degree of Customer Contact
Low customer contact:
• it is possible to buffer the customer from the actual process
of production
• allows for more efficiency and greater standardization of
processes.
High customer contact
– lead to inefficient production process.
– High-contact systems can lead to a loss of efficiency as follows:
– Potential inefficiency =f (degree of customer contact)
– A highly efficient system is one with no customer contact,
where the order can be processed away from the customer.
Service-System Design Matrix
Characteristics of high-and low-contact services:
• Low-contact services are used when face-to-face interaction
is not required.
• High-contact operations are used for changing or uncertain
customer demand.
• Low-contact services require employees with technical
skills, efficient processing routines, and standardization of the
product and process.
• High-contact services require employees who are flexible,
personable, and willing to work with the costumer (the smile
factor).
• High-contact services generally require higher prices and
more customization due to the variable nature of the service
required.
Service delivery system design
• The design of the service delivery system addresses the
question of “how” the service concept is delivered to target
customers.
• Differing Service Designs
• There is no one model of successful service design. The
design selected should support the
• company’s service concept and provide the features of the
service package that the target
• customers want.
• Different service designs have proved successful in different
environments.
A. Substitute Technology for People
B. Get the Customer Involved
C. High Customer Attention Approach
Service Blueprint/ Service Mapping
• A method used in service design to describe
and analyse a proposed service
• is a technique used for service innovation.
– shows processes within the company,
• divided into different components which are
separated by lines
Service Blueprint Components
1. Customer Actions
• contains all of the steps that customers take as part of the
service delivery
• is always on top of the service blueprint.
2. Onstage / Visible Contact Employee Actions
• is separated from the customer actions by a ‘line of
interaction’.
• These actions are
• face-to-face actions between employees and customers.
3. Backstage / Invisible Contact Employee Actions
• The ‘line of visibility’ separates the Onstage from the
Backstage actions.
• Everything that appears above the line of visibility
can be seen by the customers, while everything under
the line of visibility is invisible for the customers.
• example of an action in this element, is a telephone
call; this is an action between an employee and a
customer, but they don’t see each other.
4. Support Processes
• The ‘internal line of interaction’ separates the contact
employees from the support processes.
• These are all the activities carried out by individuals
and units within the company who are not contact
employees.
• These activities need to happen in order for the
service to be delivered.
5. Physical Evidence
• These are all the tangibles that customers are exposed to that
can influence their quality perceptions.
Building a blueprint
• The process of structuring a blueprint involves six steps:
• The identification of the service process, that is supposed to
be blueprinted
• The identification of the customer segment or the customers
that are supposed to experience the service
• Picturing the service from the customer’s
perspective
• Picturing the actions of the contact employee
(onstage and backstage), and/or technology
actions
• Linking the contact activities to the needed
support functions
• Adding the evidence of service for every
customer action step
3.2. Process choice design decision/Process Selection
What is a process?
“Process” is defined as all operations or activities that
consume significant resources.
• Resources include:
• The utilization of materials,
• Labor,
• Energy, and
• Facility or plant capacity
Major Process Decisions
The five key decisions in process management are:
• Process Choice: Determines how processes are
designed relative to the kinds of resources needed,
how resources are partitioned between them, and
their key characteristics.
• Vertical Integration: The more processes in the
supply chain that the more vertically integrated it
are.
• If it doesn't perform some processes itself, it must
rely on outsourcing,
• Resource Flexibility: is the ease with which employees and
equipment can handle a wide variety of products, output
levels, duties, and functions.
• Customer Involvement: refers to the ways in which customers
become part of the process and the extent of their
participation.
• Capital intensity is the mix of equipment and human skills in a
process.
Process Strategies
• It Involves determining how best to produce a product or
provide a service
• The ultimate Objective of every process strategies are the
following
• Meet or exceed customer requirements
• Meet cost & managerial goals
Types of Process Strategies
• Virtually every good or service is made by using
some variation of one of four process strategies:
1. Process focus,
2. Repetitive focus,
3. Product focus and
4. Mass customization.
1. Process focus/ Intermittent Operations/JOB SHOP
• Devoted to making low-volume, high variety
products in place called “job shops”.
• organized around specific activities of processes.
• provide high degree of product flexibility as product
move intermittently between processes.
• Each process is designed to perform a wide variety of
activities and handle frequent changes.
• A job shop is a conversion process in which units for different
orders follow different sequences through the resource centres
grouped by function to satisfy special customer needs for
products or services.
• Facilities are organized by process; similar processes are
together
• Low volume, high variety products, Jumbled flow
Advantages
• Greater product flexibility-allows more customization
• More general purpose equipment
• Lower initial capital investment
Disadvantages
• More highly trained personnel
• More difficult production planning & control
• Low equipment utilization (5% to 25%)
• high variable cost
2. Repetitive Focus
• falls between the product and process focuses.
• Use modules. Modules are parts or components previously
prepared often in a continuous process.
• Facilities often organized by assembly lines
• More structured than process focused, less structured than
product focused
• Enables quasi-customization
• Using modules, it enjoys economic advantage of continuous
process and custom advantage of low-volume, high variety
model.
• Example Fast food firms
3. Product Focus/ Line flow production/Continuous production
• High volume, low variety processes are product focused.
• The facilities are organized around products.
• They are also called continuous processes, because they have
very long, continuous production runs.
• Products such as glass, paper, light bulbs, beers and tin sheets
are made via a continuous process.
• A flow shop is a conversion process in which successive
units of output undergo the same sequence of operations
with specialized equipment, usually positioned along a
product line.
• Product focused facility produces high volume and low-
Advantages
• Lower variable cost per unit
• Lower but more specialized labor skills
• Easier production planning and control
• Higher equipment utilization (70% to 90%)
Disadvantages
• Lower product flexibility
• More specialized equipment
• Usually higher capital investment
4. Mass customization
• Mass customization is rapid, low cost production of goods and
services that fulfil increasingly unique customer desires.
Other specialized types of process strategies
A. Project processes are used to make one-of-a-kind products
exactly to customer specifications.
B. Batch processes are used to produce small quantities of
products in groups or batches based on customer orders or
product specifications.
C. Line processes are designed to produce a large volume of a
standardized product for mass production.
• They are also known as flow shops, flow lines, or assembly
lines.
D. Continuous processes operate continually to produce a very
high volume of a fully standardized product.
• Examples include oil refineries, water treatment plants, and
certain paint facilities.
• They usually have a single input and a limited number of
outputs.
• Also, these facilities are usually highly capital intensive and
automated
Comparison Of The Two Major And Most Commonly Used Process
Strategies.
Decision Intermittent Operations Repetitive Operation
(process focused) (product focused)
Product variety Great Small
1 400 5 2,000
2 300 8 2,400
3 700 2 1,400
5,800
Required: What is Processing Requirement
Solution
Processing Requirement= 5,800 Hours/2,000 hour/machine= 2.9
machines.
• Cost-Volume Analysis, Cost-volume analysis focuses on
relationships between cost, revenue, and volume of output.
Purpose
• To estimate the income of an organization under different
operating conditions.
• It is particularly useful as a tool for comparing capacity
alternatives.
Involves
• FC= Fixed cost
• VC= Variable cost per unit
• TC= Total cost
• TR= Total revenue
• R= Revenue per unit
• Q= Quantity or volume of output
• QBEP= Break-even quantity
• P= Profit
The volume at which total cost and total revenue are equal is
referred to as the break-even point (BEP).
QBEP=FC/ R-VC
Example:
• The owner of Old-Fashioned Berry Pies, S. Simon, is
contemplating adding a new line of pies, which will require
leasing new equipment for a monthly payment of $6,000.
Variable costs would be $2.00 per pie, and pies would retail for
$7.00 each.
a. How many pies must be sold in order to break even?
b. What would the profit (loss) be if 1,000 pies are made and sold in
a month?
c. How many pies must be sold to realize a profit of $4,000?
3.4. Facility Location & Layout
Demand
forecast 1,800 1500 1100 900 1100 1600
8,000
Number of
working days 22 19 21 21 22 20 125
Marginal cost of stock out $ 5.00/unit/month
Average + 3
standard
Average -3
standard
• Histogram: a distribution showing the frequency of
occurrences between the high and low range of data.
• Pareto analysis: a coordinated approach for identifying,
ranking, and working to Permanently eliminate defects.
Focuses on important error sources
• Check sheet: an organized method for recording data.
• PDCA: another tool is the PDCA (plan – Do- Check-Act)
cycle or often called the Deming Wheel,
• which conveys the sequential and continual nature of the CI
process.
• ISO 9000 ISO 9000 is s series of standards agreed up on by
the International Organization for Standardization (ISO) and
adopted in 1987.
• More than 100 countries now recognize the 9000 series for
quality standards and certification for international trade.
Employee Empowerment
Getting employees involved in product & process improvements
Techniques
Support workers
Let workers make decisions
Build teams & quality circles
• Quality Circles Group of employees from same work area
meet regularly to solve quality-related problems.
• Facilitator trains & helps with meetings.
Benchmarking
Selecting best practices to use as a standard for performance
Determine what to benchmark
Form a benchmark team
Identify benchmarking partners
Collect and analyze benchmarking information
Take action to match or exceed the benchmark
Just- In- Time
• Just-In-Time (JIT) Manufacturing is a philosophy rather than a technique.
• By eliminating all waste and seeking continuous improvement, it aims at
creating manufacturing system that is response to the market needs.
• According to Voss, JIT is viewed as a “Production methodology which aims to
improve overall productivity through elimination of waste and which leads to
improved quality”.
• JIT provides an efficient production in an organization and delivery of only
the necessary parts in the right quantity, at the right time and place while using
the minimum facilities”.
Relationship to quality:
• JIT cuts cost of quality
• JIT improves quality
• Better quality means less inventory and better, easier-to-employ JIT system
Six Sigma
• Six sigma: Is a philosophy and methods companies use to
eliminate defects in their products & services.
• A measurement denoting near perfection, representing six
standard Deviations or 3.4 defects per million operations; the
ideal against which actual performance is measured.
• It seeks to reduce the variation in the processes that lead to
defects
• Six Sigma was born in Motorola and developed by Mikel J. Harry.
Motorola won Malcolm Baldridge Quality Award in 1987.
Benefits of Six Sigma
It allows managers:
• To readily describe the performance of a process in terms of its
variability.
• To compare different processes using a common metric. This metric is
defects per million opportunities- DPMO (defect per million
opportunities).
This calculation requires three pieces of data:
• Unit: the item produced/ being serviced.
• Defect: Any item/event that does not meet the customer’s requirements.
• Opportunity: a chance for defects
• The higher the sigma level, the lower the defect rate.
• The lower the defect rate, the higher the quality.
Example: ‘Y’ department performed 535 specific operations last
month. Of these, 43 were defective (they fell outside the
acceptable range of outcomes). This means that 492 of the
operations were successful. The yield was: 492 ÷ 535 = 91.9%
Sigma somewhere between 2.5 and 3.
Six Sigma is carried out as projects and mostly uses a
standard approach called DMAIC (define, measure, analyze,
improve and control) cycle-developed by General Electric.
5.8 Statistical Quality Controlcan be divided into acceptance
sampling and process
control.
Acceptance sampling: involves testing a random sample of
existing goods and deciding whether to
accept an entire lot based on the quality of the random sample.
Statistical process control (SPC): involves testing a random
sample of output from a process to
determine whether the process is producing items within a pre-
selected range.
• When the tested output exceeds that range, it a signal to
adjust the production process to force the output back into
the acceptable range.
• This is accomplished by adjusting the process itself.
Acceptance sampling is frequently used in purchasing or
receiving situations, while process control is in a
production situation of any type.
• Quality control for both acceptance sampling and process
control measures either attributes or variables.
• Goods or services may be observed to be either good or
bad, or functioning or malfunctioning.