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Tiktok Presentation

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DAVID MARTINEZ
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40 views17 pages

Tiktok Presentation

Uploaded by

DAVID MARTINEZ
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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TikTok

About Us
TikTok, known in China as Douyin, is a short-form video hosting service owned by the
Chinese company ByteDance. It hosts a variety of user-submitted videos, from content such
as pranks, stunts, tricks, jokes and dance, with durations from 15 seconds to ten minutes.

Both amateur and professional artists can cooperate on content and make split-screen duet
videos even if they are in separate locations. They can also add effects like filters,
background music, and stickers to their videos

2.8M 110K
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Key Metrics on Tiktok

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@profile
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enim ad minim a veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip

2.8M 125K 1.6M


Following Followers Views

Follow
Some Facts about TikTok
• 1 in 4 TikTok users are under 20 years old • The social media platform’s appeal to a young audience has
• TikTok has more Gen Z users than Instagram taken TikTok (37.3 million) above Instagram (33.3 million) in
• The majority of TikTok creators are aged 18 to 24
terms of popularity among Gen Z users.
• 57% of TikTok users are female
• The US has the single largest TikTok audience with over 135
• The US has the largest TikTok audience (over 135 million)
million users. That’s approximately 38% more than second-
• Almost 90% of Saudi Arabian adults use TikTok
placed Indonesia’s 99 million users.
• The average age of the top 10 TikTok creators is 24 years old
• Saudi Arabia leads the way with around 9 in 10 (87.9%) in
• Each of 2021’s top seven TikTok earners was 25-years-old or younger
Tiktok penetration
Worldwide Quarterly Spending on Tiktok

Lucas Savage Helen Bowman


Product Manager Communications

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Albert Tyler Andrea Obrien


Finance Officer Legal Head
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Tiktok Timeline

September 2017 April 2020


ByteDance brings Douyin outside of China's TikTok surpasses 2 billion downloads and
Great Firewall under the name of TikTok sets the record for quarterly downloads.

2012 2017 2018 2020 2021

March 2012 October 2018 December 2021


Internet entrepreneur Zhang Yiming founds ByteDance achieves a record $75 billion TikTok overtakes Google as the most-visited
ByteDance in Beijing. valuation, making it the world's biggest website on the internet.
privately backed startup.
TikTok has 1Billion active users worldwide
TikTok Users By Age Most Popular TikTok Creators
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SWOT

Strength Weakness
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Opportunities Threats
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Worldwide Quarterly Spending on Tiktok
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TikTok Gender Demographics

46.21% 53.79%
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v/s

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Map of Countries with most users
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Gallery
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