Learning Competencies

Computer Science II
• Identify multimedia elements in various forms (graphics,
animation, sound,Sir Jeric
video, etc.)C. Calleja and used in daily
as encountered
life (entertainment, education, business, etc.) SSP_TLE-CT8MB-
Ia-b-1.1
Introduction of Multimedia
Learning Competencies
• Identify multimedia elements in various forms (graphics,
animation, sound, video, etc.) as encountered and used in daily
life (entertainment, education, business, etc.) SSP_TLE-CT8MB-
Ia-b-1.1
 Derived from the word “Multi” and “Media”

• Multi
-Many, Multiple,

• Media
-Meduim of Communication & information presentation – text,
graphic, voice, images, music and etc
What is Multimedia
Multimedia is a combination of text, graphics,
sound, animation and video, to effectively
communicate ideas to users.
• In a multimedia application, basically the
elements are divided into two:
1. dynamic (objects that move or change)

2. static (objects that do not move).

Five main elements of multimedia
Static Dynamic
elements elements

Text Video

Graphics Audio

Animation
 5 Elements of Multimedia
A broad term for something that
contains words to express something.
1. Text
Text is the most basic element of
multimedia.

A good choice of words could help

convey the intended message to the
users (keywords).

Used in contents, menus, navigational

buttons
• To produce an effective multimedia
program there are three things that need
to be considered. They are:
The position of the text on the screen.

The length of the message

Legibility of the text

• In multimedia application, other media screen can

be linked through the use of text. This what you
called HYPERTEXT
2. Graphics/Images
 The oldest form of media

 Two-dimensional figure or illustration

and make the multimedia application
attractive.
 Used in multimedia to show more clearly
what a particular information is all about
and illustrate ideas through still pictures

 Could be produced manually (by

drawing, painting, carving, etc.) or by
computer graphics technology.
2. Graphics/Images

 There are two types of graphics used:

Bitmaps and Vectors

 Bitmap images are real images that can be

captured from devices such as cameras.

 Vector graphics are created using software

in the computer .

 Various file formats of images

are .jpg, .png, .gif etc.
 3. Audio

• Produced by vibration, as
perceived by the sense of hearing.
• In multimedia, audio could come
in the form of speech, sound
effects and also music score which
makes it easier for people to
understand.

There are two basic types of audio

or sound: analog and digital audio.
• Analog audio refers to the original sound signal.
Digital audio refers to the digital sampling of the
actual sound.

• We can record analog audio file. We can use special

audio editors like Sound Forge to convert analog
audio files into digital audio files.

 Various audio software include VLC media

player, real player, etc.
 Video
● Is the technology of capturing, recording,
processing, transmitting, and reconstructing
moving pictures.
● Video is more towards photo
realistic image sequence / live
recording as in comparison to
animation.
● Video enhances, dramatizes, and
gives impact to your multimedia
application to effectively convey
great deal of information.
 ANIMATION
 Animation is the rapid display of a
sequence of images of 2-D or 3-D artwork
or model positions in order to create an
illusion of movement.
 The effect is an optical illusion of
motion due to the phenomenon of
persistence of vision.
 Animation adds visual impact to the
multimedia project.
 Animation are used in cartoons,
scientific visualization.
• 2D animation refers to creating movements in basic
objects. These objects are put into various
situations or positions and have movement on the
screen.
• 3D animation refers to creating movements to three
dimensional digital objects from photographs.
Movements like spinning and flying across the
screen are some samples of animations.
 Control
One final component of multimedia is the
amount of control afforded to the user. At a
minimum the user should be able to start and
stop the program. In more advanced programs
there may be a multitude of navigation options
available to take users through the program.
 Control
The various multimedia elements used in
multimedia can be produced by different
application programs, such as
•Graphics/Drawing programs
•Animation programs
•Word Processing
•Image capture - digital cameras, scanners
•Digital Video editing
•Sound recording and editing programs.
 Standard File Formats
• Each of the five elements mentioned has
various standard file formats. A file format is
a particular way to store information in a
computer. The formats will allow you to make
decisions of the type of text, graphic, audio,
video and animation to use when developing
your own multimedia program.
Standard File Formats of Each Element

1. Text
2. Graphic
3. Audio
4. Video
5. Animation
 Linear VS Non-Linear
LINEAR
• A Multimedia Project is identified as Linear when:
– It is not interactive
– User have no control over the content
that is being showed to them.
• Example:
– A movie
– A non-interactive lecture / demo show
 Linear VS Non-Linear
NON- LINEAR
• A Multimedia Project is identified as Non-Linear when:
– It is interactive
– Users have control over the content that is being
showed to them.
–Users are given navigational control
Example:
• – Games computer programs or other material
– Courseware designed for use in an educational or
– Web sites( Socialtraining course.
Media ,Educational Site)
INTERACTIVITY
 Interactivity can be termed as the dialog that occurs
between an individual and a computer program.
 Interactive multimedia refers to the multimedia
applications that allow users to actively participate
rather than being passive recipients of information.
 Technologies such as DVDs and digital TV are classic
examples of interactive media devices, where a user
can control what they watch and when.
 IMPORTANCE OF MULTIMEDIA

 “Tell me and I will forget; show me and I

may remember; involve me and I will
understand” (Chinese proverb)
 Each person learns differently and each
person is inspired by something different.
The use of multimedia allows developers to
tap into these differences.
 IMPORTANCE OF MULTIMEDIA

https://medium.com/@iDashboards_UK/on-average-people-remember-only-20-of-w
hat-they-read-but-80-of-what-they-see-8411224769e2
 BENEFITS OF MULTIMEDIA
 Addresses multiple learning styles
 Provides an excellent way to convey content
 Uses a variety of media elements to reinforce
one idea
 Activates multiple senses creating rich
experiences Gives life to flat information
 Enables users to control Web experience
 Enhance user enjoyment improves retention
 Use of Multimedia
• There are a number of fields where
multimedia could be of use. Examples are:-
– Business
– Education
– Entertainment
– Home
– Public Places
 WHERE DO WE USE
MULTIMEDIA?
Education
– Use and Applications
• Courseware / Simulations
• E-Learning / Distance Learning
• Information Searching
https://www.google.com.ph/search?
q=multimedia+in+education+philippines&tbm=isch&ved=2ahUKEwiEi4vmoeTyAhUGbJQKHbXuAT8Q2-
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bY0QS13Yf4Aw&bih=635&biw=1349&hl=en#imgrc=KVQW8iMuwZ3cFM

https://www.google.com.ph/search?q=google+classroom&tbm=isch&ved=2ahUKEwigzfegouTyAhWPwYsBHaLeA8gQ2- https://www.google.com.ph/search?q=multimedia+in+education&tbm=isch&ved=2ahUKEwjsy5LWoeTyAhXXAaYKHXk6DW0Q2-
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 WHERE DO WE USE
MULTIMEDIA?
Business
– Use and Applications
• Sales / Marketing Presentation
• Trade show production
• Staff Training Application
• Company Kiosk

https://www.google.com.ph/search? https://www.google.com.ph/search?
q=business+presentation&tbm=isch&ved=2ahUKEwi6jqCWoOTyAhW-zYsBHf0SB_IQ2- q=globe+sim+trade+show+events&tbm=isch&ved=2ahUKEwjD0bP4n-
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 WHERE DO WE USE MULTIMEDIA?
Entertainment
 Multimedia is heavily used in the
entertainment industry, especially
to develop special effects in
movies and animations.

 Multimedia games are also

very popular.
https://www.google.com.ph/search?q=games+PNG&tbm=isch&ved=2ahUKEwjAsLbQmuTyAhVDNqYKHePGCHwQ2-
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 WHERE DO WE USE MULTIMEDIA?
Home
-From cooking to gardening, home design to repair,
indeed multimedia has made itself useful at home. It
enables you to convert your video to digital format, store
your pictures in a compact disc, and many more.

https://www.google.com.ph/search?
https://www.google.com.ph/search? q=vlogging+while+gardening&tbm=isch&ved=2ahUKEwiC9butpOTyAhVvEqYKHV8
q=pinoy+watching+news&tbm=isch&ved=2ahUKEwjpvZmDpOTyAhVCEKYKHSp4Bt0Q2- RAHYQ2-
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 WHERE DO WE USE MULTIMEDIA?
Public Places
Multimedia is present in standalone terminals, or kiosks,
in airport terminals, hotels, mall, train stations, museums,
grocery stores, and more. It provides us information and
help about a particular place. Interactive kiosks enables
you to make a transaction without talking to a sales
agent.

https://www.google.com.ph/search?
q=sm+cashier+counter&tbm=isch&ved=2ahUKEwiHqMmGp
eTyAhVgwIsBHVdsACkQ2-
cCegQIABAA&oq=sm+cashier+counter&gs_lcp=CgNpbWcQ
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CONCLUSION
 Multimedia and graphics can be a very effective tool to
communicate, educate, compel, and convince you
and/or your audience.
 Multimedia can help to gain and hold attention,
make points clearer, stimulate discussion, and in
general, enhance the learning process, if it also
includes the appropriate human elements.
THE END