Business Letters Types
Business Letters Types
WRITING
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LETTER
2
THINGS TO CONSIDER WHILE
WRITING LETTER
3
FORMAL STYLE IS INFORMAL STYLE IS
APPROPRIATE APPRPOPRIATE
A story
Contractions
There’s something else I’ve got to tell
you
Informal set phrases
Thank you for your letter
Informal greetings in letters
Dear Sam
Incomplete sentences
Great news about your brother
Phrasal verbs
‘go on’ instead of continue’
Informal connecting words
Well, I think that’s all I wanted to say
No contractions
I do not think there is an excuse for the treatment I received
Formal set phrases
I look forward to hearing from you
Formal greetings
Dear Sir, Madam, Dear Mr/Mrs
Complete sentences
We should consider redoing the shop window display
Use of passive voice
The local sport centers were opened in the last ten years
Formal connecting words
In addition to this, many people feel that the police are
underfunded
STANDARAD ELEMENTS OF A
LETTER
1. Letter Head/ Heading.
2. Reference.
3. Date.
4. Receiver’s Name and Address. (Inside Address)
5. Salutation.
6. Subject
7. Main Body.
8. Complementary Close.
9. Signature.
10.Sender’s Name and Designation.
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INFORMAL LETTER
1. Attention Line.
2. Identification Line.
3. Enclosure.
4. Carbon Copies.
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TYPES OF LETTER
1. Formal Letters. Tone is formal such as
Business Letters.
2. Semi-Formal Letters. Tone and style is formal
and meant for relatives. Invitation Letters.
3. Informal Letters. Tone and style is relaxed. It
is written to relatives, friends, etc. Friendly
letters do not require an inside address and
the writer’s printed name. Closing is also
informal.
4. Form Letters. Preprinted. Administration
form, Application Form, etc. 12
BUSINESS LETTERS
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TYPES OF BUSINESS LETTERS
1. Application letter.
2. Complaint letter.
3. Request letter.
4. Order letter.
5. Sales letter.
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PURPOSES OF BUSINESS
LETTERS
1. Requesting and providing information.
(Information, Sales Covering Letters).
2. Ordering goods or services. (Order Letters).
3. Acknowledging the order. (Acknowledgment
Letter).
4. Confirming information or arrangement.
(Confirmation Letter).
5. Expressing thanks or congratulations. (Good
News).
6. Conveying bad news. (Bad news, messages).
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PURPOSES OF BUSINESS
LETTERS (Continued)
7. Complaining about the products or services.
(Complaint Letter).
8. Answering a complaint. (Adjustment Letters).
9. Introduction and explaining products or
services. (Purchase Covering).
10.Recommending someone for a job or post.
(Recommendation Letter).
11.Persuading the receiver to do something.
(Collection Letter).
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CHECK LIST FOR WRITING
LETTERS
1. THINKING STEPS
• Is situation a problem, issue or opportunity?
• Express as question. What are the most widely
used business letter formats and their
components?
• Have I produced ideas to solve the particular
situation?
• Have I examined, checked for ethics, revised
and selected?
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CHECK LIST FOR WRITING
LETTERS (Continued)
2. PLANNING STEP
• Function of writing. Expressive/ Poetic/
Transactional
• Informative/ Ask
• Specific function. Goodwill/Action
• Audience. Primary/Secondary
• Main Idea. Focused/Diffused.
• Organization Plan. Direct/Indirect
• Pattern. Space/Time/Logic
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CHECK LIST FOR WRITING
LETTERS (Continued)
• Open punctuation.
• Begins from left side.
• Indenting is not required.
• One line is left between paragraphs.
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SEMI-BLOCK FORMAT
• Unindented paragraphs.
• Date and Complimentary Close are on the
right side.
• Reference is on left side in line with the date.
• Inside address, subject and enclosure are on
left side of the margin.
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MODIFIED BLOCK FORMAT
• Indentation
• Double space between paragraphs.
• Date, Complimentary Close and Signatures are
right of center.
• Inside address, subject and enclosure are
aligned to the left of margin.
• Open punctuation.
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DIFFERENCE BETWEEN SEMI-BLOCK AND
MODIFIED BLOCK FORM
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SIMPLIFIED FORMAT
• Unindented paragraphs.
• Salutation and Complimentary Close are omitted.
• Full Block Style.
• Open punctuatation.
• Not widely used.
• Subject Line is in Capital Case and the word
subject is omitted.
• Printed Name is in Capital Case.
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MEMO FORMAT