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Graph Analytics

Graph analytics, or network analysis, involves studying relationships among entities represented as nodes and edges in a graph. It is used in various applications such as national security, compliance, fraud detection, and supply chain optimization, utilizing specific algorithms to analyze these relationships. Unlike regular analytics, which focuses on statistics and programming, graph analytics emphasizes the connections between entities.

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4 views7 pages

Graph Analytics

Graph analytics, or network analysis, involves studying relationships among entities represented as nodes and edges in a graph. It is used in various applications such as national security, compliance, fraud detection, and supply chain optimization, utilizing specific algorithms to analyze these relationships. Unlike regular analytics, which focuses on statistics and programming, graph analytics emphasizes the connections between entities.

Uploaded by

Kamalesh.S IT1007
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPT, PDF, TXT or read online on Scribd
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Graph Analytics

What is a graph?

Graph is a mathematical term and it represents


relationships between entities.

Two elements make up a graph: nodes or vertices


(representing entities) and edges or links (representing
relationships).

The study of graphs is also known as Graph Theory in


mathematics.
What is Graph Analytics?

Graph analytics, also called network analysis, is the analysis of


relations among entities such as customers, products,
operations, and devices.

Organizations leverage graph models to gain insights that can


be used in marketing or for example for analyzing social
networks.
What are the different types of graph analytics?

Analyzing the current graph


- Centrality analysis
- Community detection
- Connectivity analysis
- Path analysis

Predicting future changes


- Link Prediction
What are its use cases?

National security - graph analytics is being used by national intelligence


agencies to detect unlawful activity.

Compliance - Financial entities are required to prevent payments to


sanctioned entities and graph analytics are used to spot such
payments.
Fraud detection - In businesses that work with networks such as
telecom companies, e-commerce marketplaces or financial
institutions, graph analytics is used in fraud detection.

Supply Chain Optimization - Graph analytics algorithms such as


shortest path and partitioning are tools to optimize routes in airlines,
transportation networks, and supply chain networks.
How is it different than regular analytics?

Regular analytics relies on statistics, computer programming and


operations research to uncover insights.

Graph analytics uses graph specific algorithms to analyze


relationships between entities.
Research Areas - Graph Analytics:

Graph Neural Networks - hot areas in ML

Computer Vision - Scene Graphs - a set of objects present in the image


together with the relationships they have. Scene graphs have found
applications in image retrieval, understanding and reasoning,
captioning, visual question answering, and image generation, showing
that it can greatly improve the model’s performance

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