Hide & Seek (Purple Kiss EP)

Hide & Seek
Hide & Seek
EP by Purple Kiss
Released	September 8, 2021
Recorded	2020–2021
Studio	RBW
Length	19:45
Label	RBW, Kakao
Producer	Jin-Woo Kim, Do-Hoon Kim (exec.)
Purple Kiss chronology
Singles from Hide & Seek
	"Zombie"; Released: September 8, 2021;

Hide & Seek is the second extended play by South Korean girl group Purple Kiss. It was released on September 8, 2021, by RBW.

Background and release

On August 23, 2021, RBW announced that Purple Kiss will release their second extended play titled Hide & Seek on September 8, 2021, along with a logo motion teaser.^[1]^{[non-primary source needed]} Later that day, the group's first concept photo was released.^[2]^{[non-primary source needed]}

Commercial performance

The album recorded 43,924 sales on the month of September, and peaked at number 5 on the 37th week of 2021.^[3]

Critical reception

In addition, Zombie has been listed as one of 'The Best K-Pop Tracks of 2021' by Dazed. Dazed stated "Led by solid funk and disco influences, “Zombie” utilises an isolated electric guitar riff as a punchy transition, airy strings on the chorus, and plenty of bass to keep it at a pacey clip. On paper, it’s straightforward but this is merely a reliable base camp from which to scale to greater heights. Its secret weapon is two-fold – run riot with a visual mash-up of concepts (horror, girl crush, cute) and unleash Purple Kiss vocally." ^[4]

Year-end lists

Critic/publication	List	Track	Rank	Ref.
Dazed	The Best K-Pop Tracks of 2021	"Zombie"	6	^[5]

Track listing

*Hide & Seek* track listing
No.	Title	Lyrics	Music	Arrangement	Length
1.	"Zombie"	Kim Do-hoon (RBW) Kang Ji-won Basick CyA Yuki	Kim Do-hoon (RBW) Kang Ji-won	Kim Do-hoon (RBW) Kang Ji-won	3:30
2.	"2am" (Korean: 새벽 2시; RR: Saebyeok 2si)	Purple Kiss Davve(RBW)	Davve (RBW) Kwon Seok-hong (RBW) Kim Hyeong-gyu (RBW) Na Go-eun Chae-in Doshi	Davve (RBW) Kwon Seok-hong (RBW) $ up Lee Joo-yong	3:09
3.	"Cast Pearls Before Swine" (Korean: 돼지 목에 진주 목걸이; RR: Dwaeji moge jinju mokkeori; lit. Pearl necklace on pig's neck)	Seo Yong-bae (RBW) Lee Hu-sang (RBW) Yuki	Seo Yong-bae (RBW) Lee Lee-sang	Lee Hu-sang (RBW)	3:08
4.	"So Why"	Chae-in Yuki	Chae-in	Lee Sang-ho (RBW) Davve (RBW)	3:36
5.	"Twinkle" (Korean: 눈물과 보석, 별 그리고 너; RR: Nunmulgwa boseok, byeol geurigo; lit. Tears and jewels, stars and you)	Seo Yong-bae (RBW) Lee Sang (RBW) Minky (RBW) Yuki	Soe Yong-bae (RBW) Lee Sang-sang (RBW) Minky (RBW)	Seo Yong-bae (RBW) Lee Hu-sang (RBW) Minky (RBW)	3:30
6.	"ZzZz"	Mospick Yuki	Mospick	Mospick	3:46
Total length:					19:45

Charts

Weekly chart performance for "Hide & Seek"
Chart (2021)	Peak position
South Korean Albums (Gaon)^[6]	5

Monthly charts


Chart (2021)	Peak position
South Korean Albums (Gaon)^[7]	16

Sales


Region	Certification	Certified units/sales
South Korea	—	43,924^[8]

Release history

Release history for *Hide & Seek*
Region	Date	Format	Label
Various	September 8, 2021	Digital download streaming	RBW Kakao
South Korea	September 8, 2021	CD	RBW Kakao

References

^ "Purple Kiss via Twitter".
^ "concept photo via Twitter".
^ "September 2021 Album Chart]. Gaon Music Chart (in Korean)".
^ Glasby, Taylor (December 20, 2021). "The best K-pop tracks of 2021". Dazed. Retrieved December 27, 2021.
^ Glasby, Taylor (December 20, 2021). "The best K-pop tracks of 2021". Dazed. Retrieved December 27, 2021.
^ "국내 대표 음악 차트 가온차트!". Gaon Chart.
^ "Gaon Album Chart – September 2021". Gaon Chart (in Korean). Retrieved September 8, 2021.
^ "국내 대표 음악 차트 가온차트!". Gaon Chart (in Korean). Retrieved September 8, 2021.

[1] "Purple Kiss via Twitter".

[2] "concept photo via Twitter".

[3] "September 2021 Album Chart]. Gaon Music Chart (in Korean)".

[4] Glasby, Taylor (December 20, 2021). "The best K-pop tracks of 2021". Dazed. Retrieved December 27, 2021.

[5] Glasby, Taylor (December 20, 2021). "The best K-pop tracks of 2021". Dazed. Retrieved December 27, 2021.

[6] "국내 대표 음악 차트 가온차트!". Gaon Chart.

[7] "Gaon Album Chart – September 2021". Gaon Chart (in Korean). Retrieved September 8, 2021.

[8] "국내 대표 음악 차트 가온차트!". Gaon Chart (in Korean). Retrieved September 8, 2021.

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