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Is The Digital Online Catalog For The Book Industry, With Over 70,000 Active Titles Across 700 Publishers and Imprints Added Over The Past 18 Months

Edelweiss is a digital online catalog for the book industry that contains over 70,000 titles across 700 publishers. It is used by 12 of the top 13 publishers in the US to market titles to book professionals. The American Booksellers Association endorses Edelweiss as the preferred e-catalog solution. In 2010, Edelweiss provided the official online catalog for BookExpo America. The registered user base has grown to nearly 2,000 professionals in addition to 18,000 unregistered users. Edelweiss goes beyond PDF catalogs by offering features such as keyword search, filters, and title collections. A new program called Serendipity allows small publishers to utilize Edelweiss' features to

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Mark Evans
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48 views10 pages

Is The Digital Online Catalog For The Book Industry, With Over 70,000 Active Titles Across 700 Publishers and Imprints Added Over The Past 18 Months

Edelweiss is a digital online catalog for the book industry that contains over 70,000 titles across 700 publishers. It is used by 12 of the top 13 publishers in the US to market titles to book professionals. The American Booksellers Association endorses Edelweiss as the preferred e-catalog solution. In 2010, Edelweiss provided the official online catalog for BookExpo America. The registered user base has grown to nearly 2,000 professionals in addition to 18,000 unregistered users. Edelweiss goes beyond PDF catalogs by offering features such as keyword search, filters, and title collections. A new program called Serendipity allows small publishers to utilize Edelweiss' features to

Uploaded by

Mark Evans
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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 is the digital online catalog for the book

industry, with over 70,000 active titles across 700


publishers and imprints added over the past 18 months.
 12 of the 13 largest publishers in the United States use
to market titles to book industry
professionals such as indie booksellers, librarians, national
chains, specialty retailers, wholesalers, reviewers,
bloggers, professors, and others.
 is endorsed by the American Booksellers
Association as the preferred e-catalog solution for its
members.
 In 2010, provided the official online
product catalog for BookExpo America, the country’s
biggest trade show for the publishing and bookselling
industry.
1,846 Users as of
July 28nd, 2010

 The registered user base has grown rapidly


to nearly 2,000 non-publisher book industry professionals,
in addition to 18,000 more unregistered users who have
used the site via shared hyperlinks
Formal launch of
Edelweiss at Book
Expo America 2009
 With features such as keyword search, filters, file
export, email distribution, dedicated URLs for linking,
contact management, annotated catalogs, tags,
geosearch, and title collections, goes far
beyond a simple posted PDF to provide a selling tool that
cannot be matched by hard copy catalogs.
 Introducing a new way for small publishers to utilize the
power and reach of :
 is the catalog for small
publishers who don’t need or want a stand-alone catalog
within but want to use its features to market
titles to book industry professionals.
 Market your titles to book industry professionals – booksellers, librarians, bloggers,
reviewers, and others using the power and reach of Edelweiss
 Collect and manage your title metadata in one place, using book industry coding standards,
and presented in the Edelweiss format
 Link to or share (Twitter, Facebook) your complete title information or your
author/publisher profile
 Print or share title information via PDF flyers and sell sheets
 Send emails to target customers with formatted title information and embedded notes
 Provide clear, industry-standard sourcing information, contact information, and terms
 Placement in next edition of Serendipity Online Catalog within Edelweiss
 Appear in search results within Edelweiss – keyword or GeoSearch
 New titles pushed to local registered Edelweiss users via weekly email based on author
residence or hometown

$20/month first title $10/month each additional title


Select from the topics above to
learn more about Serendipity.

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