RM Question A Ire Final
RM Question A Ire Final
Institute of Management Studies (G.N.I.M.S) and we are doing a survey on buying behavior of laptops by students. We are now wholeheartedly requesting you to take part in our survey. Please fill the following questionnaire. The data would only be used for education purpose. * Required
Demographic Information Some basic information about you NAME: ______________________ AGE: ___________ Are you a management student? Yes No
______________________________________________________________________________ Top of Form Students Buying Behavioral information 1. On a scale 1-5, rank the importance of laptop for your course? * 1 2 3 4 5 Low Hig h
2. For your course you use? * (Select one option) Laptop Desktop Both
3. In a day how often do you use your laptop? 0- 1 hour 1 - 2 hours. 2 - 3 hours More than 3 hours 4. Do you have Internet access on your laptop? Yes No 5. Is your laptop virus protected? Yes (Please specify Antivirus) _____________________ No
6. Which brand of laptop do you currently own? HP Lenovo Sony Apple Dell HCL Others (Please specify): 7. In what price band does your laptop fall? *(In Indian Rupees)? 15000-25000 25001-35000 35001-45000 More than 45000
8. Why did you choose this model? * (You can select multiple options if required) Low price Functions/ Features Popular Model/ Brand Size, weight & Looks Better After Sales Service Facility Celebrity Promotions/ Advertisements Others (Please specify): 9. Identify the most important reason that you remain with your current laptop. * (Select one option) Price Battery Life Features/Functions Better after sale service Brand Others (Please specify): 10. What is the order of priorities while you choose your laptop? *(choose on scale 1-4 where 1first priority and so on) Size, Weight Price Brand image Features & Looks 1 2 3 4
11. How often do you change (or plan to change) your laptop? * 0-1 year 2-4 years More than 4 years 12. Would you be open for buying a brand that is totally new to the market? * (Select one option) Yes No May be Thank you for your co-operation & valuable inputs. Your personal information will be kept confidential.