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Western Kentucky University Master of Business Administration Rank II or Rank I Business and Marketing Grades 5-12, Program

The document summarizes a Master of Business Administration (MBA) program at Western Kentucky University that provides an alternative route for teachers to obtain Rank II or Rank I certification. The MBA program focuses on business content knowledge as well as pedagogical skills aligned with the university's conceptual framework. Teachers in the program gain supervised teaching experience and create a portfolio demonstrating the conceptual framework and teaching standards. Course syllabi illustrate how content integrates the conceptual framework's focus on lifelong learning, critical thinking, adult learning principles, and more.

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100% found this document useful (1 vote)
2K views48 pages

Western Kentucky University Master of Business Administration Rank II or Rank I Business and Marketing Grades 5-12, Program

The document summarizes a Master of Business Administration (MBA) program at Western Kentucky University that provides an alternative route for teachers to obtain Rank II or Rank I certification. The MBA program focuses on business content knowledge as well as pedagogical skills aligned with the university's conceptual framework. Teachers in the program gain supervised teaching experience and create a portfolio demonstrating the conceptual framework and teaching standards. Course syllabi illustrate how content integrates the conceptual framework's focus on lifelong learning, critical thinking, adult learning principles, and more.

Uploaded by

nitinvasu
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
You are on page 1/ 48

WESTERN KENTUCKY UNIVERSITY

Master of Business Administration Rank


II or Rank I Business and Marketing
Grades 5-12, Program

February 2002
I.A. Conceptual Framework

The graduate education programs at Western Kentucky University help teachers


improve and refine their knowledge base and teaching skills about grades 5-12. To
achieve this goal, teachers must be prepared to address the problems which face them
daily in all of their professional responsibilities. The teacher preparation programs at
Western Kentucky are closely aligned with the day-to-day realities of schooling and the
expectations of the Kentucky Education Reform Act (KERA). The programs focus on
what teachers must know and act upon as successful practitioners incorporating the
standards of the Kentucky Education Professional Standards Board.

Teacher education programs at Western Kentucky University prepare educators as


lifelong learners who can lead all students to success. The beliefs which are the
underpinnings of the graduate programs are to:
A. Focus on improving the learning of children and young people,
B. Focus on in-depth understanding of content and pedagogy and the integration of
both content and pedagogy in the teaching/learning process,
C. Model effective teaching for diverse students,
D. Reflect on practice from the bases of theory and research,
E. Self-assess progress toward meeting individual professional development goals,
F. Foster leadership and collaboration, and
G. Embody adult learning principles.

While the specified criteria for each of Kentucky=s Experienced Teacher Standards are
effective performance indicators, five basic themes within the standards and indicators
have been identified as critical to the success of continued professional development.
Considered fundamental to the candidate=s success, the programmatic themes of
A. Diversity
B. Collaboration
C. Communication
D. Problem solving/inquiring
E. Integration of knowledge, skills, and processes
are emphasized throughout the graduate level teacher education programs to
help candidates develop their capacity to
A. Develop professional leadership
B. Demonstrate knowledge of content
C. Design and plan instruction
D. Create and maintain a supportive learning climate
E. Implement and manage instruction
F. Assess and communicate learning results
G. Reflect on and evaluate teaching and learning
H. Collaborate with colleagues, parents, and others
I. Engage in professional development

While helping candidates achieve these capacities, the instructional programs are also
designed to prepare teachers who clearly visualize their roles, actively greet complexity

1
with reflective and creative thinking, constructively confront challenges, securely meet
the demands of innovation and change, and truly value learning as a lifelong process.
Therefore, instruction in these programs is designed so that the student is very active in
the learning process and faculty members assist, guide, and lead (rather than direct)
students. Candidates in the programs are responsible and accountable for their own
professional development, while faculty and administration are responsible and
accountable for providing sequential, viable, and supportive instructional opportunities
for improvement and refinement of teaching skills. Instructional opportunities are
provided through a collaboratively identified content that links Kentucky=s program of
study, content competency exams, and learned society guidelines within specific
certification areas. Field experiences are required to exhibit candidates= abilities and
provide contextual teaching/learning opportunities. Individuals admitted to these
programs are certified in the specific areas and employed as teachers. Entry and exit
requirements will be monitored through courses designed for that purpose. Candidate
success indicators are performance based and are evaluated by use of authentic
assessment devices.

I.B. Program Relationship to Conceptual Framework

Master in Business Administration, Rank II or Rank I or Rank I Business and Marketing,


Grades 5-12, Program

The Master of Business Administration (MBA) program requires a minimum of 30


semester hours. A minimum of 24 hours must be from the Business College and up to
six hours from a related field. Rank II or Rank I students are encouraged to select
electives from education related course topics. The MBA, Rank II or Rank I, Business
and Marketing 5-12, Program provides an alternative route for teachers to acquire the
specialization content which is the essence of Standard 2 of the Kentucky Experienced
Teacher Standards while also fulfilling the principles of the Conceptual Framework for
the graduate education programs of Western Kentucky University. In order to achieve
Rank II or Rank I certification with the MBA degree, the candidate must fulfill additional
requirements.

1. The candidate will have teaching responsibilities for a minimum of one semester
that are closely supervised to insure that the student is actively involved in
practices that uphold the beliefs of the graduate program, the programmatic
themes, and the Kentucky Experienced Teacher Standards. The teaching
responsibilities may take one of two forms:
A. The teacher who is already employed will be supervised by the MBA
Director as well as a person appointed by the school system (a principal,
supervisor, mentor, etc.).
B. A candidate who is working as a graduate teaching assistant in the
College of Business will be supervised by the MBA Director as well as a
senior faculty mentor from the supervising department or discipline.
Graduate Teaching Assistants may have responsibility for teaching 100
and 200 level courses in Business Management, Business Technology,

2
and Office Systems Technology. The teaching assistants have the same
responsibilities as a regular instructor, but they are closely supervised by
a senior faculty member who confers with the teaching assistants weekly
or biweekly, approves their tests, and observes their teaching.

2. The two supervisors will work with candidates to improve their teaching and to
produce a teaching portfolio that will reflect the objectives outlined in the
Conceptual Framework and mastery of the Experienced Teacher Standards.
The portfolio will follow a format similar to that described in the Kentucky
Teacher Internship Program (KTIP) Training Manual.

The practical experiences provided by this program will allow the candidate to learn
new Business content while focusing on pedagogical issues. The teaching component
will provide opportunities for collaboration and reflection for the candidates. In addition,
candidates will "learn by doing" as they are actively involved in the teaching process.

The MBA courses, by nature, focus on some of the ideas outlined in the Conceptual
Framework. Besides broadening the content knowledge base for candidates in the
core areas of Accounting, Economics, Finance, Information Systems, Management,
and Marketing, the courses promote lifelong learning, stimulate critical thinking,
embody adult learning principles, foster communication, promote problem
solving/inquiry, and require the integration of knowledge, skills, and processes.

I.C Syllabi that Illustrate the Integration of the Conceptual Framework

COURSE:
BA 511/ECON 502: Applied Microeconomic Theory
DESCRIPTION:
EA 511/ECON 502: Applied Microeconomic Theory is
the advanced analysis of the behavior of individual economic

units and well-defined groups. Topics for this course include


the theory of consumer behavior, the theory of firm behavior,
and economic welfare.
TEXT:

Mark Hirschey. Managerial Economics, Revised Edition, The Dryden Press


and/or Harcourt College Publishers, 2000.

3
GRADES:

For students in EA 511/ECON 502 Applied Microeconomic

Theory grades are based on the scores on tests. Tests are

given as indicated in the outline.

OFFICE FOR STUDENT DISABILITY SERVICES:


"Students with disabilities who require accommodations (academic adjustments and/or
auxiliary aids or services) for this course must contact the Office for Student Disability
Services, Room 445, Potter Hall. The OFSDS telephone number is (270) 745-5004
V/TDD.

Please DO NOT request accommodations directly from the professor or instructor


without a letter of accommodation from the Office for student Disability Services.,,
OUTLINE:

I. Introduction
Chapters 1, 2, and 3
(Note that the section in Chapter 2,
"Marginal Analysis in Decision Making", can be skipped, except for students in ECON
502, without loss of continuity.)

II. Theory of Consumer Behavior

A. Utility and Utility Maximization


Chapter 4

(Make sure that the section in


Chapter 4, "Consumer Choice", is more than just well read before the first class
meeting.)

B. The Concept of Full Cost

For BA 511/ECON 502:


M. Borland and R. Pulsinelli, "Household Commodity Production and Social
Harassment Costs", Southern Economic Journal, v. 56, Oct. 1989, pp. 291-301.

For students in ECON 502 only:


R. Willig, "Consumer's Surplus without Apology", American Economic Review, v.

4
66, Sept. 1976, pp. 589-597.

J. Hausman, "Exact Consumer's Surplus and Deadweight Loss", American


Economic Review, v. 71, Sept. 1981, pp. 662- 676.

TEST I

VI. Theory of Firm Behavior

IV A. Production and Cost of Production

Chapters 7 and 8

OUTLINE (cont'd)

B. Profit Maximization: Perfect Competition, Imperfect Competition, and


Pricing Practices

Chapters 10, 11, and 12

C. Alternative Variable Maximization

For BA 511/ECON 502:


M. Borland and R. Howsen, "Student Academic Achievement
and the Degree of Market Concentration in Education", Economics of Education
Review, v. 11, n. 1, 1992, pp. 31-39.

TEST 2

IV. Extentions of the Theory of Economic Behavior


For students in ECON 502:
M. Borland and J. Wassom, "Rules Versus Discretion in the Conduct of
Monetary Policy: Welfare Loss under the Condition
of Uncertainty with Respect to the Real Rate of Interest", Public Budgeting and
Financial Management, v. 1, n. 1, 1989,
pp. 55-66.

FINAL TEST

5
II. Program Experiences

A list of courses appears in Table 1: courses for the MBA.

A. Relationship to Experienced Teacher Standards

Coursework in business will relate primarily to Standards 1, 2, and 8, and


indirectly to other standards. Students will demonstrate professional leadership,
especially in the communication of ideas, as they present papers and projects in their
courses. Content Knowledge will be measured in many ways throughout the
coursework. Coursework will also relate to other standards such as collaborating with
others and the use of technology, and problem solving and critical thinking.

The other standards will relate more closely to the teaching component.
Candidates will schedule regular meetings with both the MBA Director and their
school supervisor or the Coordinator of Graduate Teaching Assistants. The
school supervisor or senior faculty member from the supervising department or
discipline will observe classes, confer with the candidates about the quality of
their teaching, and make at least one written report concerning the candidate=s
teaching. The MBA Director will help the student with various tasks related to
the Experienced Teaching Standards and preparation of the portfolio. In order to
better understood portfolio preparation, it is recommended that students seeking
Rank II or Rank I select EDU501 Seminar: Designing Professional Development
Plan and EDU 598 Seminar: Evaluation of Professional Development Plan as
electives. The candidate will supply a sample of lesson plans. The MBA
Director will help the candidate to arrange videotaping of at least two classes,
will help the candidate to reflect on those lessons, and will confer with the
student concerning his/her portfolio. The candidate will be responsible for
his/her own development activities and for preparing the portfolio that shows
how he/she has met the Experienced Teacher Standards.

B. Incorporation of NCATE-approved learned society guidelines

There are no learned society guidelines for advanced teacher preparation in


business.

C. Integration of KERA Initiatives

The proposed program directly addresses Kentucky Learning Goals 1, 2, 5, and


6. Candidates receive instruction that will enable them to help students use
communication and business skills, apply core concepts and principles from
business, develop abilities to think and solve problems, and connect and
integrate experiences from all subject matter fields and acquire new information
through various media sources. Refer to Matrix I (page 17) for relationship of

6
courses to experience teaching standard which directly relate to Kentucky
Learning Goals and Academic Expectations for grades 5-12.

The content courses will not only enhance candidates= abilities to implement
the Program of Studies (and therefore prepare for the assessment of Core
Content), but will also help candidates to see beyond the high school curriculum
so that they can be better teachers and can answer questions concerning why
certain business concepts are important.

D. Program of Studies Grades 5-12

Business Education studies are an essential component of the high school


curriculum. Courses in Business Education meet the accountability goals
established by Kentucky=s educational system and enhance the opportunity for
students to have a successful transition to post-secondary education, the work
place, and the military. High quality, content rich business education courses,
that are integrated with quality academic programs, produce students that
understand real-world problems and that meet the demands of their future
employers.

E. Core Content for Assessment/Accountability Testing System

CORE CONTENT FOR BUSINESS EDUCATION STUDIES


MIDDLE SCHOOL
Jobs/careers Reflect Both Individual and Societal Needs.
People work to provide for their wants and needs and often for personal satisfaction; Work is
important to society because it provides necessary goods and services for individuals and groups;
Job and career opportunity vary between and among communities and regions, based in part on
available resources; New jobs and careers emerge and others are deleted due to needs of society.

MBA Courses with content integration: BA 510, BA 511, BA 512, BA 513, BA 590
Many Factors Need to Be Considered When Selecting and Preparing for a Career Path.
Career planning needs to be based on interests, abilities, and learning styles; Interests, aptitudes,
and abilities all provide information for selecting a career path; Interests, aptitudes, and abilities can
be identified through a variety of means; A career path should match not only what a person likes
and does well but also projected career information; Jobs and careers that require similar interests
and skills can be grouped into occupational clusters or areas of related jobs and careers; There are
different post-secondary options available after high school.

MBA Courses with content integration: BA 510, BA 513, BA 515, BA 517, BA 519
Good Work Habits Impact Success
Opportunities for individual success are enhanced by identifying weak or negative work habits and
developing a plan for improvement; Positive work habits lead to success both in school and on-job.

MBA Courses with content integration: BA 510, BA 590

7
Certain Skills are Needed for Success in the Work Place
Academic skills are important in any job or career; The use of various types of technology has
increased in the workplace; Both individual and team skills contribute to the successful completion of
a task.

MBA Courses with content integration: BA 510, BA 511, BA 513, BA 515, BA 517, BA
519
Communication Skills for Attaining Post-secondary Experience
A resume is a summary of a person=s educational background, job experiences, and qualifications.
This can be an important component in a portfolio; The following communication skills are needed
when seeking a job/career: (a) business letter writing, (b) non-verbal skills, (c) verbal skills, (d)
interview skills.
MBA Courses with content integration: BA 510, BA 590

CORE CONTENT FOR BUSINESS EDUCATION STUDIES


HIGH SCHOOL
Jobs/careers Reflect Both Individual and Societal Needs.
Career planning has an impact on future physical, mental, and emotional well-being; Work has
social, political, and economic impacts on the family and society; Job and career opportunities vary
at the state, national, and international levels based on available resources and government policies;
The job market changes as a result of scientific advancements and the increased use of technology.

MBA Courses with content integration: BA 510, BA 511, BA 512, BA 513, BA 590
Many Factors Need to Be Considered When Selecting and Preparing for a Career Path.
Educational requirements or occupational training are required and may change over time for most
jobs or careers; Short- and long-term career goals should be based on an individual=s interests,
abilities, aptitudes, and post-secondary opportunities; A plan for transition to post-secondary
opportunities should be based on career goals and academic strengths; The advantages and
disadvantages of jobs and careers in various occupational areas should be evaluated; Various jobs
and careers require different academic skills and levels of preparation.

MBA Courses with content integration: BA 510, BA 513, BA 515, BA 517, BA 519
Good Work Habits Impact Success
Work habits of an individual can impact the success of the group or organization; Positive and
negative work habits can result in different levels of success at school and in the workplace.

MBA Courses with content integration: BA 510, BA 590


Certain Skills are Needed for Success in the Work Place
Life long earning potential, job options, and job satisfaction are generally related to the amount and
kind of educational training of the worker; Different occupational areas or clusters use a variety of
technology types; Use of team skills is important in today=s workplace.

MBA Courses with content integration: BA 510, BA 511, BA 513, BA 515, BA 517, BA
519
A completed career portfolio should include the following: a resume, letters of reference,
certifications of training, samples of work; The following skills are needed for seeking jobs/careers

8
and post-secondary opportunities: writing a letter of application, completing an application, securing
a letter of reference, preparing a resume, knowing interview techniques, writing a follow-up letter,
developing a letter of resignation.

MBA Courses with content integration: BA 510, BA 590

BA 510 Organizational Theory BA 511 Applied Microeconomic Theory


BA 512 Problem Solving Data Modeling, &Managerial Decisions BA 513 Information Technology & Strategy
BA 515 Managerial Accounting Concepts & Applications BA 517 Advanced Marketing
BA 519 Advanced Managerial Finance BA 580 Contemporary Issues in Business
BA 590 Strategic Business Concepts & Applications

9
CONTENTS OF PROGRAM SUBMISSIONS -- PROGRAMS)

I. (C)

BA 510 Organizational Theory 3 hours


Prerequisite: BA 500 or equivalent
Contemporary theory and research on organizational structure and design that has relevance for
practical problems of design that has relevance for practical problems of designing and
managing organizations.

BA 511 Applied Microeconomic Theory 3 hours


Prerequisite: BA 501 or equivalent
Fundamental concepts useful for analysis of firm, public policy, and individual decisions.
Topics include demand and supply, revenue and costs, pricing, and information and uncertainty.

BA 512 Problem Solving, Data Modeling and Managerial Decisions 1.5 hours
An applications-oriented course designed to help students envision, design, conduct, interpret,
and report statistically oriented analyses applicable to managerial decision making. Topics such
as the design of data generation, modeling, regressions, process control and evaluation and
survey errors will be covered.

BA 513 Information Technology and Strategy 3 hours


Prerequisite: BA 503 or equivalent
A critical examination of the strategic uses of information systems technology; the resources
(computers, networks, software, data and people); and alternative approaches to managing them
effectively.

BA 515 Managerial Accounting Concepts and Applications 3 hours


Prerequisite: BA 505 or the equivalent
A review of the managerial accounting concepts and techniques used by managers in planning,
performance evaluations, and decision making. Emphasis on the application of concepts and
techniques in the analysis of cases.

BA 517 Advanced Marketing 3 hours


Prerequisite: BA 507 or equivalent
Marketing principles, policies, and operations; quantitative and behavioral sciences as related to
the theory, philosophy, and operation or integrated marketing systems.

BA 519 Advanced Managerial Finance 3 hours


Prerequisite: BA 509 or equivalent
Financing policies of corporate entities with emphasis on planning the capital structure,
measuring and controlling costs of alternate sources of funds, dividend policy, and capital
budgeting.

BA 590 Strategic Business Concepts and Applications 1.5 hours


Concepts and business strategies focusing on viewing the organization as an integrated whole.
Use of Integrated Management Exercises (IMEs) involving student teams working on a business
simulation or actual business project aimed at challenges and opportunities facing a business.

Descriptions of suggested electives are found in Appendix A.

III. Themes

The conceptual framework supports Western=s commitment to teacher education and


has already been articulated. Intellectual vitality is part of the entire program. Content
classes inspire further explorations and inquiry into business topics; the teaching
component encourages the candidate to explore new teaching techniques and to
engage in reflection. Professional development activities will help the candidate
revitalize his/her teaching. Many of the business courses utilize technology for either
exploration or problem solving activities. The candidate will be directly involved in the
evaluation of his/her own students as well as the evaluation of his/her own teaching.
Performance assessment is reflected in the various methods of assessment that are
employed throughout the program.

APPLICATION OF MBA COURSEWORK TO NCATE THEMES


Conceptual Framework: BA 510; BA 511, BA 513, BA 515, BA 517, BA 519
Diversity: BA 510, BA 511, BA 517
Intellectual Vitality: BA 510, BA 511, BA 512, BA 513, BA 515, BA 517,
BA 519, BA 590
Technology: BA 512, BA 513, BA 590
Professional Community: BA 511, BA 513, BA 515, BA 517, BA 519
Evaluation: BA 511, BA 512, BA 515, BA 517, BA 590
Performance Assessment: BA 511, BA 512, BA 517

BA 510 Organizational Theory BA 511 Applied Microeconomic Theory


BA 512 Problem Solving Data Modeling, &Managerial Decisions BA 513 Information Technology & Strategy
BA 515 Managerial Accounting Concepts & Applications BA 517 Advanced Marketing
BA 519 Advanced Managerial Finance BA 580 Contemporary Issues in Business
BA 590 Strategic Business Concepts & Applications
IV. Assessment

A. Mastery of Content
Please see Matrix I, On-going Assessment Strategies.

B. Assessment of Program

Candidates in the MBA program who are seeking Rank II or Rank I certification
will be required to complete a teaching component. This teaching component
will be supervised by the MBA Director and by either a person appointed by the
school system or the senior faculty member from the supervising department or
discipline. These candidates will be required to complete a portfolio using
guidelines similar to those for the KTIP portfolio, but using the Experienced
Teacher Standards rather than the New Teacher Standards.

The supervisor from the school or senior faculty member from the supervisory
department or discipline will observe candidates as they are teaching and will
hold conferences with the candidate to evaluate teaching performance. The
MBA Director will help the candidate to create the portfolio and will confer with
the candidate concerning lesson plans and videotapes of lessons. The MBA
Director will also discuss lessons with the candidate after he/she has reflected
on his/her own teaching.

The program will be assessed by the overall quality of student portfolios and by
written feedback from students involved in the program. Portfolios will be
assessed by techniques similar to those used in assessing KTIP portfolios. The
senior faculty member from the supervising department or discipline will also
confer with the MBA Director or school supervisor of each candidate to
determine their impressions of the quality of the program.

The Gordon Ford College of Business at Western Kentucky University is


accredited by the AACSB - The International Association for Management
Education. As a member of the AACSB, Western is required to perform a yearly
assessment. Each course is assessed by the students and faculty in the
program.

In addition to course assessment, BA590 Strategic Business and Applications


serves as an integration course. Students participate in a computer-based
strategic business simulation that integrates topics and applications from each of
the core courses. Teams of faculty participate in student evaluation to enhance
the integration process.

12
FORD COLLEGE OF BUSINESS GRADUATE FACULTY

Responsibilities in the Program: Relationship to WKU:


A = Instruction: Professional Component #1 = Full time to WKU and Program
B = Instruction: Specialization Component #2 = Full time to WKU and Part time to Program
C = Administration (over 2 time) #3 = Part time to WKU and Program
D = Program/Student Support (over 2 time)
E = Supervisor of Student Teachers

V. Program Faculty

Faculty Highest Rank Areas of Fall 2001 Spring 2002 Responsibilities Relations
Member Degree Specialization Courses Taught Courses Taught in the Program hip to
WKU
Aldridge, DBA Professor Accounting Acct 200 Acct 200 B 1
Charles R.
Atkinson, Information CIS 343, CIS 443 CIS 343, CIS 443 B 1
Kirk Systems
Blankinship, PhD Assistant Information BA 513 N/A B 1
Ray Professor Systems
Borland, PhD Professor Economics BA 511, Econ 202, Econ 202, B 1
Melvin V. Econ 302, Econ 410 Econ 302
Buntzman, PhD Associate Management BA 580, BA 590, Mgt 310, Mgt 498 B 1
Gabriel Professor Mgt 310
Butterfield, PhD Associate Information N/A N/A B 1
Jeff Professor Systems
Capps, Management BA 592 BA 580, BA 592, A,B 3
Randy Comm 551

13
FORD COLLEGE OF BUSINESS GRADUATE FACULTY

Responsibilities in the Program: Relationship to WKU:


A = Instruction: Professional Component #1 = Full time to WKU and Program
B = Instruction: Specialization Component #2 = Full time to WKU and Part time to Program
C = Administration (over 2 time) #3 = Part time to WKU and Program
D = Program/Student Support (over 2 time)
E = Supervisor of Student Teachers

Faculty Highest Rank Areas of Fall 2001 Spring 2002 Responsibilities Relations
Member Degree Specialization Courses Taught Courses Taught in the Program hip to
WKU
Carey, PhD Associate Economics BA 580, Econ 150, Econ 150, B 1
Catherine Professor Econ 380 Econ 203
Chhachhi, DBA Associate Finance Fin 440, Fin 449, BA 519, Fin 449, B 1
Indudeep Professor Fin 449G Fin 449G
Colbert, Janet PhD Meany- Accounting Acct 200, Acct 450, Acct 450, Acct B 1
Holland Acct 470 540
Professor
Davis, PhD Associate Economics Econ 202, Econ 385 Econ 150, Econ B 1
William Professor 386
Fugate, PhD Professor Marketing Mkt 321, Mkt 321, Mkt 321, Mkt B 1
Douglas Mkt 422 422, BA 517
Goff, Brian PhD Professor Economics Econ 206, B 1
Econ 306
Gotlieb, Jerry PhD Associate Marketing Mkt 321, Mkt 421 Mkt 321, Mkt 421 B 1
Professor

Hall, Jack O., PhD Professor Accounting Acct 409, Acct 499, Acct 403, Acct C 2
Jr. Acct 500 460, Acct 499

14
FORD COLLEGE OF BUSINESS GRADUATE FACULTY

Responsibilities in the Program: Relationship to WKU:


A = Instruction: Professional Component #1 = Full time to WKU and Program
B = Instruction: Specialization Component #2 = Full time to WKU and Part time to Program
C = Administration (over 2 time) #3 = Part time to WKU and Program
D = Program/Student Support (over 2 time)
E = Supervisor of Student Teachers

Faculty Highest Rank Areas of Fall 2001 Spring 2002 Responsibilities Relations
Member Degree Specialization Courses Taught Courses Taught in the Program hip to
WKU
Hays, PhD Professor Accounting Acct 200, Acct 301, Acct 200, Acct B 1
Charles T. Acct 431 431, Acct 530
House, Steve Management A,B 3
Howson, Roy PhD Professor Economics Econ 206, Econ 414 Econ 202, Econ B 1
206, Econ 414
Johnson, PhD Associate Information N/A N/A B 1
Linda Professor Systems
Kim, Youn PhD Professor Economics Econ 202 Econ 202, Econ B 1
203
Lee, Minwoo PhD Assistant Accounting Acct 201, Acct 315 Acct 201, Acct B 1
Professor 315, Acct 410
Lile, Stephen PhD Professor Economics Econ 203 Econ 203, Econ B 1
420, Econ 420G
Magner, DBA Professor Accounting BA 515, Acct 310 Acct 310, Acct B 1
Nace 520
Martin, Craig Marketing Mkt 320, Mkt 322 Mkt 320, Mkt 322 B 1
Milliman, DBA Professor Marketing N/A Mkt 320, Mkt B 1
Ronald 425, Mkt 490,

15
FORD COLLEGE OF BUSINESS GRADUATE FACULTY

Responsibilities in the Program: Relationship to WKU:


A = Instruction: Professional Component #1 = Full time to WKU and Program
B = Instruction: Specialization Component #2 = Full time to WKU and Part time to Program
C = Administration (over 2 time) #3 = Part time to WKU and Program
D = Program/Student Support (over 2 time)
E = Supervisor of Student Teachers

Faculty Highest Rank Areas of Fall 2001 Spring 2002 Responsibilities Relations
Member Degree Specialization Courses Taught Courses Taught in the Program hip to
WKU
Mkt 490G
Mohamed, DBA Associate Management Mgt 314 Mgt 313 B 1
Zubair Professor
Myers, PhD Associate Economics Econ 305 Econ 305, BA C 2
Daniel Professor 490, BA 490G
Noser, PhD Associate Economics Econ 206, Econ 306 Econ 206, Econ B 1
Thomas Professor 306
Philhours, PhD Professor Accounting Acct 200, Acct 430 Acct 200, Acct B 1
Joel 330, Acct 430,
Acct 480
Pulsinelli, PhD Professor Economics BA 501, Econ 150, Econ 150, Econ B 1
Robert Econ 303, Econ 501 303, Econ 390
Rahim, PhD Professor Management Mgt 310, Mgt 410 Mgt 310, BA 510 B 1
Afzalur
Reber, PhD Professor Management BA 490, Mgt 411, Mgt Mgt 414, Mgt B 1
Robert 490, Mgt 499 490, Mgt 499
Roberts, PhD Associate Economics Econ 202 Econ 203 B 1
Charles Professor

16
FORD COLLEGE OF BUSINESS GRADUATE FACULTY

Responsibilities in the Program: Relationship to WKU:


A = Instruction: Professional Component #1 = Full time to WKU and Program
B = Instruction: Specialization Component #2 = Full time to WKU and Part time to Program
C = Administration (over 2 time) #3 = Part time to WKU and Program
D = Program/Student Support (over 2 time)
E = Supervisor of Student Teachers

Faculty Highest Rank Areas of Fall 2001 Spring 2002 Responsibilities Relations
Member Degree Specialization Courses Taught Courses Taught in the Program hip to
WKU
Ross, Mark PhD Assistant Accounting Acct 300, Acct 401 Acct 300, Acct B 1
Professor 301
Snavely, Jean PhD Assistant Finance Fin 330, Fin 332, Fin 330, Fin 332, B 1
Professor Fin 442 Fin 439
Sullivan, PhD Associate Management Mgt 300, Mgt 410 Mgt 300, Mgt 410 B 1
Brian Professor
Thapa, PhD Associate Finance Fin 330, BA 509 Fin 330, Fin 436, B 1
Samanta Professor Fin 438
Trawick, Economics BA 540, Econ 202, N/A B 1
Michelle Econ 506
Turley, Louis DBA Associate Marketing Mkt 326 Mkt 323 B 1
Professor
Wassom, PhD Professor Economics Econ 300, Econ 490, Econ 300, Econ C 2
John Econ 499 499
White, PhD Associate Accounting Acct 312, Acct 510 Acct 201, Acct B 1
Steven Professor 312
Wisley, PhD Professor Economics BA 512, Econ 307, BA 512, Econ B 1
Thomas Econ 480, Econ 594 307, Econ 465

17
FORD COLLEGE OF BUSINESS GRADUATE FACULTY

Responsibilities in the Program: Relationship to WKU:


A = Instruction: Professional Component #1 = Full time to WKU and Program
B = Instruction: Specialization Component #2 = Full time to WKU and Part time to Program
C = Administration (over 2 time) #3 = Part time to WKU and Program
D = Program/Student Support (over 2 time)
E = Supervisor of Student Teachers

18
FORD COLLEGE OF BUSINESS GRADUATE FACULTY

Responsibilities in the Program: Relationship to WKU:


A = Instruction: Professional Component #1 = Full time to WKU and Program
B = Instruction: Specialization Component #2 = Full time to WKU and Part time to Program
C = Administration (over 2 time) #3 = Part time to WKU and Program
D = Program/Student Support (over 2 time)
E = Supervisor of Student Teachers

V. GRADUATE FACULTY MATRIX


For ELECTIVE SECONDARY EDUCATION COURSEWORK
Name/Rank Degree Area of Specialization Responsibilities to the Relationship to the Documentation of courses
Program Institution taught
Jim Berger Ph.D. Educational Technology, Teaching Full time to WKU & part- LTCY 444G
Visiting Assistant Young Adult Literature time to program
Professor
Sam Evans Ph.D. Curriculum and Teaching, Associate Full time to WKU & part- SEC 545
Professor Instruction Secondary Dean time to programs
Education and Social
Studies
Barbara Kacer Ph.D. Professional Teaching, Advising Full time to WKU & EDU 501, EDU 544
Associate Professor Development, Science program
John Kiraly Ph.D. Special Education Teaching Full time to WKU & part-
Professional in time to program EXED 516
Residence
John Moore Ed.D. Social Studies Education Unit head, teaching, Full time to WKU & SEC 580
Associate Professor advising program
Antony Norman Ph.D. Educational Psychology Teaching Full time to WKU & part- PSY 510,
Associate Professor Advising time to program
Pam Petty ABD Literacy Teaching Full time to WKU & part- LTCY 444G
Instructor time to program
Julia Roberts Ed.D. Gifted Education Teaching , Director of Full time to WKU & part- EDU 501, EDU 596
Professor Curriculum and Social Center for Gifted Studies time to program
Studies
Richard Roberts Ed.D. Science Education Teaching, Director of Full time to WKU & part- EDU 544

19
FORD COLLEGE OF BUSINESS GRADUATE FACULTY

Responsibilities in the Program: Relationship to WKU:


A = Instruction: Professional Component #1 = Full time to WKU and Program
B = Instruction: Specialization Component #2 = Full time to WKU and Part time to Program
C = Administration (over 2 time) #3 = Part time to WKU and Program
D = Program/Student Support (over 2 time)
E = Supervisor of Student Teachers

Professor Intern Program time to program


Jacqueline Schliefer Ed.D. Business Education Teaching, advising Full time to WKU & BA 544, BA 545, EDU 501,
Associate Professor program EDU 596
Wanda Weidemann Ed.D. Mathematics Teaching, advising Full time to WKU & part-
Associate Professor time to program
Molly Wilson Ed.D. Literacy Teaching Part time to WKU & part- LTCY 524
Adjunct Professor time to program

Terry Wilson Ph.D. Environmental Education Teaching Full time to WKU & ENVE 575, EDU 570
Professor program

VI. Contract Guidesheet

20
Western Kentucky University Form C
GRADUATE STUDIES PROGRAM FORM (Master=s, Rank II)
*** Name Social Security Number:
Last First Middle/Maiden
Student must attain a 3.0 grade point average in coursework.
Address:
Street
Student must meet all of the following minimum requirements for
admission:
City/State Zip Code Undergraduate GPA 2.5/4.0
GMAT score of 400
GPA x 200 plus GMAT score equal to 1050
TOEFL (when applicable) score 550
Degree: Master of Business Administration Portfolio Required
Certificate: Rank II B Grades 5-12, Business and Marketing
Instructions: GRE
For Office
Scoresuse
on only
File:
1. List Department and number for all courses to be taken. Yes ( )
2. If transfer work is included, place a check in the column marked TR. No ( )
3. If the course has been completed, fill in term and year completed under DATE. Leave column blank if the course has not been completed.
4. If applicable: list deficiencies, research tool, foreign language requirement.
5. This form must be signed by Advisor(s).
6. Please return copies as follows: Teachers seeking certification to the Certification Officer; all other students to the Graduate Studies and Research.
( ) MASTER=S PROGRAM
All coursework and degree requirements to be completed within 6 years
COURSES IN MAJOR HR FOR OFFICE USE DAT GRAD T COURSES IN MINOR HR FOR OFFICE USE DAT GRAD TR
S. ONLY E E R S. ONLY E E
BA 510 3
BA 511 3
BA 512 1.5
BA 513 3
BA 515 3
BA 517 3
BA 519 3
BA 580 1.5
BA 580 1.5
BA 1.5
ELECTIVES 6 SEE ELECTIVES ON PAGE 24
In addition to required and elective coursework, students must develop and submit a professional portfolio consistent with the Experienced Teacher Standards.

DEFICIENCIES HRS DATE TR ALL OTHER COURSES HRS DATE TR

RESEARCH TOOL HRS DATE TR FOREIGN LANGUAGE EXAM.

To Be Taken: ( ) Not Required: ( )

Date Completed: / /
PROGRAM APPROVAL:
Major Advisor Certification Officer
Date Date
Major Advisor Certification Officer
Date Date
Student Certification Officer
Date Date

Western Kentucky University Form B

21
GRADUATE STUDIES PROGRAM FORM (Master=s, Rank I)
*** Name Social Security Number:
Last First Middle/Maiden
Student must attain a 3.0 grade point average in coursework.
Address:
Street
Student must meet all of the following minimum requirements for
admission:
City/State Zip Code Undergraduate GPA 2.5/4.0
GMAT score of 400
GPA x 200 plus GMAT score equal to 1050
TOEFL (when applicable) score 550
is hereby advised to pursue the program which, as outlined, will lead to: Portfolio Required as part of the Degree Requirements
Degree: Master of Business Administration
Certificate: Rank I B Grades 5-12, Business and Marketing
Instructions: GRE
For Office
Scoresuse
on only
File:
1. List Department and number for all courses to be taken. Yes ( )
2. If transfer work is included, place a check in the column marked TR. No ( )
3. If the course has been completed, fill in term and year completed under DATE. Leave column blank if the course has not been
completed.
4. If applicable: list deficiencies, research tool, foreign language requirement.
5. This form must be signed by Advisor(s).
6. Please return copies as follows: Teachers seeking certification to the Certification Officer; all other students to the Graduate Studies and Research.
( ) MASTER=S PROGRAM
All coursework and degree requirements to be completed within 6 years
COURSES IN MAJOR HR FOR OFFICE DA GRA T COURSES IN MINOR HR FOR OFFICE DA GRA T
S. USE ONLY TE DE R S. USE ONLY TE DE R
BA 510 3
BA 511 3
BA 512 1.5
BA 513 3
BA 515 3
BA 517 3
BA 519 3
BA 580 1.5
BA 580 1.5
BA 1.5
ELECTIVES 6 SEE ELECTIVES ON PAGE 24

In addition to required and elective coursework, students must develop and submit a professional portfolio consistent with the Experienced Teacher Standards.

DEFICIENCIES HRS DATE TR ALL OTHER COURSES HRS DATE TR

RESEARCH TOOL HRS DATE TR FOREIGN LANGUAGE EXAM.

To Be Taken: ( ) Not Required: ( )

Date Completed: / /
PROGRAM APPROVAL:
Major Advisor Certification Officer
Date Date
Major Advisor Certification Officer
Date Date
Signature Certification Officer
Date Date

22
Table 1: Course for the Master of Business Administration,
Rank II or Rank I MBA Business and Marketing, Grades 5-12

Students pursuing the MBA must meet the requirements for admission to the Graduate
College. The student must have a bachelor=s degree from a college of university of
recognized standing and adequate preparation in Business. This qualification may be
met by completing Tier I courses prior to enrolling in the core courses in Tier II. In
addition, students pursuing the Rank II or Rank I Business and Marketing, Grades 5-12,
through an MBA must hold a Rank II or Rank II Certificate with certification in Business
education or a Rank II or Rank II Provisional Certificate with certification in Business
education.

Required Courses: Tier I courses are required unless the equivalent was completed at
the undergraduate level.

TIER I COURSES (21 CREDITS)


Course Number Hours Course Title
BA 500 3 Management Dynamics
BA 501 3 Survey of Economic Theory
BA 503 3 Information Systems & Decision Science
BA 505 3 Survey of Accounting Principles
BA 507 3 Marketing Management
BA 509 3 Managerial Finance
BA 540 3 Statistical Research Methods

TIER II COURSES (30 CREDITS)


Course Number Hours Course Title
BA 510 3 Organizational Theory
BA 511 3 Applied Microeconomic Theory
BA 512 1.5 Problem Solving Data Modeling, & Managerial
Decisions
BA 513 3 Information Technology & Strategy
BA 515 3 Managerial Accounting Concepts & Applications
BA 517 3 Advanced Marketing
BA 519 3 Advanced Managerial Finance
BA 580 3 Contemporary Issues in Business
(Students are required to complete a minimum of two
issues earning 1.5 semester hours each)
BA 590 1.5 Strategic Business Concepts & Applications
(BA 590 must be taken in the final semester)
Electives 6 Electives
Elective Courses: (If not included in a sequence above). Total hours must equal 30
with no more than 6 hours of the total in a related field. No more than 6 hours can be
at the 400G level.

SUGGESTED ELECTIVES FOR Rank II or Rank I STUDENTS


Course Number Hours Course Title
PSY 510 3 Advanced Educational Psychology
PSY 511 3 Psychology of Learning
BE 544 3 Current Problems in Business Education
BE 545 3 Principles of Business Education
SEC 580 3 The Curriculum
EDU 501 1 Seminar: Designing Professional Development Plan
EDU 544 3 Classroom Teaching Strategies
EDU 597 3 Organization and Supervision of Student Teaching
EDU 596 2 Seminar: Evaluation of Professional Development
Plan
EXED 516 3 Exceptional Child: Perspectives and Issues
EXED 518 3 Contemporary Issues in Special Education
EXED 531 3 Advanced Prescriptive Thinking
Matrix I: On-going Assessment Strategies
Program Title: Master of Business Administration, Rank II or Rank I Business, Grades 5-12, Program
MBA Required Courses
Experienced Teacher Standards

Courses ETS #1 ETS #2 ETS #3 ETS #4 ETS #5 ETS #6 ETS #7 ETS #8 ETS #9 ETS #10
Profess. Content Designs Learning Impl/Mngs. Assess & Reflects Collab. Profess. Implementing
Ldrshp. Knowledge Plans Climate Instruction Commun. Eval. w/others Develop Technology
BA 510 ACL ABCEH AL ABCHL AHL ACH ACH
BA 511 ACM ABCEH AHL AHL CJA
BA 512 ABCEHM B ABEHLM ACJE
BA 513 ACLM ABCEHLM ACHM ACJ
BA 515 ACM ABHJLM ABCHL AB AEJ
BA 517 ACM ACELM ACEJ ACHM CEJ
BA 519 ACM ABCEHM ACHM ACHM CHJ
BA 580
BA 590 ACM ACHJLM ACH ACH ACHEJ ACH ACHJ

Assessment Strategies:

A-Case Study D-Portfolio/PDP G-Reaction/Research Paper J-Application M-Use of Technologies


B-Cognitive Test E-Project H-Written Report K-Observation/Anecdotal Notes N-Written Report by supervisor
C-Group/Individual F-Reflective Journal I-Video Tape L-Written Assignments O-Conferences with supervisor/
Presentation Senior Faculty Member
Matrix II: On-going Assessment Strategies
Program Title: Master of Business Administration, Rank II or Rank I Business, Grades 5-12, Program
MBA Suggested Elective Courses
Experienced Teacher Standards

Courses Experienced Performance Teacher Standards


ETS # 1 ETS # 2 ETS # 3 ETS # 4 ETS # 5 ETS # 6 ETS # 7 ETS # 8 ETS # 9 ETS # 10
Profess Content Designs Learning Impl/Mngs Assessess & Reflects Collab. Profess. Tech.
Ldrshp. Knowldg Plans Climate Instruction Commun Eval. w/others Develop

PSY 510 BC BA AG BCA ABC GA E


PSY 511 CJK CJ J J CK
BE 544 BLM GH MC BLC BL BLC J FL
BE 545 FBL GH FBLM FBL FBL FBL FBL J FBL
EDU 544 EIC EI EI EI EI E
SEC 580 CE BCE BCE EG BCEG EG BCE CE BCE
EDU 597 BEFGIM BEGIM BEGIM BEGI BFGI BEGI BEGIM BFGIM BEGIM
EXED 516 B AG AG ACG D C D B
EDU 501 GHD D GHD GHD D D GHD D GHD D
EDU 596 MHID D D D D D FIMD D HIMD D
EXED 531 LB JLA JHLB LHB KB L
EXED 518 CDG CDG ID D

Assessment Strategies:
A-Case Study D-Portfolio/PDP G-Reaction/Research Paper J-Application M-Use of Technologies
B-Cognitive Test E-Project H-Written Report K-Observation/Anecdotal Notes N-Written Report by supervisor
C-Group/Individual F-Reflective Journal I-Video Tape L-Written Assignments O-Conferences with supervisor/
Presentation Senior Faculty Member
Appendix A: Course Descriptions for Suggested Electives:

EDU 501 Seminar: Designing Professional Development Plan


Study of relevant professional standards and applicability of those standards to a
formal professional development plan and portfolio development. Entry level
seminar taken during the first semester entering current certification program.

EDU 544 Classroom Teaching Strategies


Examination of alternative teaching strategies related to four major goal attainment
areas: fact/profess retention, information processing, social interaction, and
personal development.

EDU 596 Seminar: Evaluation of Professional Development Plan


An exit seminar requiring a presentation of a professional portfolio including
evidence of professional development.

SEC 580 The Curriculum


Philosophy, principles and practices of curriculum improvement.

EXED 516 Exceptional Child: Perspectives and Issues


Focus is on the characteristics, priorities, resources and issues of children who are
disable, delayed or gifted and their families. Emphasis is on current results of
research and perspectives on today’s children, families, schools and communities.
Descriptions, issues and techniques of each area of exceptionality including learning
disabilities, emotional/behavioral disorders, mentally challenged, autism, giftedness,
physically challenged, health concerns, communication disorders, hearing loss,
blindness or low vision, and traumatic brain injury will be included.

EXED 531 Advanced Prescriptive Teaching


Adapting the learning environment to the learner. The identification and
modification of various aspects of specialized learning environments are examined.

EXED 518 Seminar: Contemporary Issues in Special Education


Issues in special education. Classroom experiences to develop awareness and
sensitivity to educational needs.

PSY 510 Advanced Educational Psychology


Application of psychological and developmental theories to teaching and learning.
Examination of cognitive, social, and moral development, learner diversity, learning
theories, motivation, effective classroom management, productive instructional
practices, and assessment.

PSY 511 Psychology of Learning


Theories of learning including conditioning, social learning, reinforcement, problem
solving, motivation and structure of the learning situation.

BE 544 Current Problems in Business Education


Current problems and significant research. Also offered as independent study or
workshop.

BE 545 Principles of Business Education


Principles, practices, problems, and philosophy includes standards, guidance, and
curricula.

CONTENTS OF PROGRAM SUBMISSIONS -- (INITIAL AND ADVANCED PROGRAMS)

I. (C)

BA 510 Organizational Theory 3 hours


Prerequisite: BA 500 or equivalent
Contemporary theory and research on organizational structure and design that has relevance for practical problems
of design that has relevance for practical problems of designing and managing organizations.

BA 511 Applied Microeconomic Theory 3 hours


Prerequisite: BA 501 or equivalent
Fundamental concepts useful for analysis of firm, public policy, and individual decisions. Topics include demand
and supply, revenue and costs, pricing, and information and uncertainty.

BA 512 Problem Solving, Data Modeling and Managerial Decisions 1.5 hours
An applications-oriented course designed to help students envision, design, conduct, interpret, and report
statistically oriented analyses applicable to managerial decision making. Topics such as the design of data
generation, modeling, regressions, process control and evaluation and survey errors will be covered.

BA 513 Information Technology and Strategy 3 hours


Prerequisite: BA 503 or equivalent
A critical examination of the strategic uses of information systems technology; the resources (computers,
networks, software, data and people); and alternative approaches to managing them effectively.

BA 515 Managerial Accounting Concepts and Applications 3 hours


Prerequisite: BA 505 or the equivalent
A review of the managerial accounting concepts and techniques used by managers in planning, performance
evaluations, and decision making. Emphasis on the application of concepts and techniques in the analysis of cases.

BA 517 Advanced Marketing 3 hours


Prerequisite: BA 507 or equivalent
Marketing principles, policies, and operations; quantitative and behavioral sciences as related to the theory,
philosophy, and operation or integrated marketing systems.

BA 519 Advanced Managerial Finance 3 hours


Prerequisite: BA 509 or equivalent
Financing policies of corporate entities with emphasis on planning the capital structure, measuring and controlling
costs of alternate sources of funds, dividend policy, and capital budgeting.

BA 590 Strategic Business Concepts and Applications 1.5 hours


Concepts and business strategies focusing on viewing the organization as an integrated whole. Use of Integrated
Management Exercises (IMEs) involving student teams working on a business simulation or actual business
project aimed at challenges and opportunities facing a business.
WESTERN KENTUCKY UNIVERSITY
COLLEGE OF BUSINESS ADMINISTRATION
BA 519 - ADVANCED MANAGERIAL FINANCE
Dr. Indudeep S. Chhachhi Spring 2002
Department of Accounting & Finance
E-Mail: indudeep.chhachhi@wku.edu
Office & Office Hours: 321 Grise Hall, 745-2928
MW 9:00 - 11:00 a.m., and by appointment
#1: AFinance. Eat your spinach. Finance is at the core of so many successful companies that
no CEO aspirant can afford to avoid schooling in it... This will help you understand, among
other things, how your company raises and allocates capital. It will also make clear why
that new product your team has designed might not be launched, despite its sensational
showing in test markets: The numbers indicate that most likely the returns will never clear
the hurdle rate that will cover the cost of capital it requires and deliver a profit as well. @
B Really Important Things You Need to Know (to advance your career today), Fortune
Magazine, January 15, 1996, p. 36.
TEXTS AND CALCULATORS
REQUIRED
Stephen Ross, Randolph Westerfield, and Jeffrey Jaffe, Corporate Finance (6th ed.,
McGraw-Hill, Irwin, 2002). This book is available at the University Bookstore
packaged with the Student Solution Manual.
A Financial Calculator--PREFERABLY Texas Instruments' BA II Plus. HP-10B and
Sharp Electronics' EL-733A are also supported by the White Supplement (see below).
RECOMMENDED
Mark A. White, Financial Analysis with an Electronic Calculator (4th ed., Irwin,
2000).
COURSE OBJECTIVES
The objective of this class is to consolidate the student=s understanding of financial
management techniques, issues and concepts with an emphasis on integrating theory
and practical applications. The latter is accomplished by using practitioner oriented
readings, cases, and guest speaker(s). The readings and presentations will fill the gaps
between textbook treatments and practical issues in finance, while cases will give an
opportunity to apply the concepts of financial management of modern business
corporation in a more realistic setting. Topics covered will include risk and return,
valuation process, capital budgeting, capital structure, cost of capital, dividend policy,
financial policy, international financial management, and corporate restructuring.
PREREQUISITES
Admission to the MBA Program and completion or waiver of BA 509.
COURSE PREPARATION
BA 519 encompasses the basics of what I believe every general manager should know
about finance. The intent of this course is to equip you with skills necessary to
participate fully and creatively in the resolution of many financial issues facing your
organization. The first step in this process is to learn the relevant theory. Its only
after you have mastered the theoretical constructs that we can move on to the learning
of Apractical@ issues involved in managerial decision making. The theory coverage in
this class builds upon the foundation material that you covered in either BA 509 or
an equivalent course in your undergraduate business curriculum.
Due to the abstract nature of many of the topics in this course, it is relatively easy to
learn a little each day, and virtually impossible to learn a lot by cramming at the last
minute. You will learn more and get more out of the lectures if you have read the
assignments PRIOR TO COMING TO CLASS. In order to assist you in this process and
allow the class time to be used more productively in fostering thought and discussion,
I will be posting Power Point slides on the BA 519 web site prior to the class. You are
STRONGLY ENCOURAGED to print the slides and bring them to the class with you. This
will allow you to spend your time in absorbing and critically questioning the material
presented in class rather than trying to copy down the points shown on the slides. I
must point out, however, in the strongest term possible that the slides posted on the
web are NOT a substitute for attending the classes. Your learning and, thus the
final grade in the course, will be very adversely affected if you conclude otherwise.
As partial preparation for the exams, it is suggested that you work the end-of-chapter
problems in the textbook. Your package contains the solutions to these problems. In
addition, it is very helpful for students to form small study groups. Until students
have mastered the material, two or more heads are a lot better than one.
DROPPING THE COURSE
The last day to drop the course with a "W" is Thursday, February 7. No withdrawal
cards will be signed after this deadline.
LECTURES
Lectures will cover only the more difficult or highly mathematical parts of the text.
You will be responsible for reading all of the descriptive material, except where parts
of chapters are specifically omitted.
CASE DISCUSSIONS
A portion of the class-room instruction will be in the form of case discussions. These
cases will build upon the theoretical concepts learned in this course and will help you
develop your analytical skills in solving "real-life" problems. Two cases will be
discussed in class. To prepare, each group should read the case thoroughly. Identify
and analyze the principal issues raised in the case. Most cases are designed to
highlight a particular set of financial tools, which are presented in the assigned
readings. Use these tools to the best of your ability, and temper your analysis with
common sense. Each group needs to submit spreadsheet(s) on the day of the class
discussion. Your case grade will be based jointly on the contribution you make to the
class discussion and the spreadsheet(s) you submit.
In addition to class discussions, two comprehensive written reports (case
assignments), with a maximum of six double-spaced pages (excluding exhibits) are
required. Penalty will be assessed for late submissions and for exceeding the
maximum limit. Detailed guidelines for preparing and writing case assignments will
be provided later in the class. First case report is a group assignment while the second
is an individual one. The assigned cases will be kept in the reserve section (circulation
desk) of the Helm-Cravens Library for your perusal.
READINGS
I will introduce articles in the area of financial management with an attempt to
familiarize you with the practitioners= views on different theoretical concepts. You
will be responsible for the assigned readings for the exams.
PRESENTATIONS
Each group will be required to make a 15-20 minute class presentation. Articles
(readings) assigned for the presentations will bring you up to date with the latest
developments in the area of financial management and/or familiarize you with the
practitioners' views on different theoretical concepts. Besides the obvious emphasis on
content, this assignment will be carefully evaluated on the clarity of the presentation
and degree of professionalism.
CLASS PARTICIPATION
Class participation is a very important component of learning. Active participation is
required and will be expected every day. Each student should endeavor to bring
her/his insights from work or outside readings of financial publications (including, but
not limited to WSJ) as they relate to classroom discussions.
EXAMS AND GRADING
Grading Process
I see grades as serving three main functions. They provide: (i) an incentive to prepare;
(ii) a way to recognize superior performance; and (iii) information about how well
you are progressing. I hope you delight in the accomplishment of a good grade, and
respond to a poor grade by working to improve your learning procedures. If grade
anxiety becomes a problem, however, something is wrong and we should talk.
There is tremendous variation in the financial sophistication of the students in this
class. If you do not have the background of the treasurers and commercial bankers
around you, that=s o.k. You may struggle harder to master financial topics, and may
end up with a lower grade. But you may have climbed further up the financial
learning curve than someone who had started ahead of you. If, in contrast, you have a
background in the issues we discuss, please do not hesitate to add your knowledge to
the class discussion.
Your grade will be determined according to the following weighting scheme:
First exam - 250 points
Second exam - 175
Third (Final) exam - 175
Case discussions - 110
Group written case - 100
Individual final case - 110
Presentations - 60
Class participation - 20
Total 1000 points
Grading will be based on the following scale:
> 89% - A
77 - 89% - B
65 - 76.9% - C
55 - 64.9% - D
< 55% - F
No makeup exams will be given. A student who misses a mid-term exam for good
cause (documented serious illness/severe personal problem) will have the other exams
weighted accordingly. Failure to take all exams will result in an automatic "F", unless
the reason for missing the scheduled exam has been approved prior to the exam.
ACADEMIC OFFENSES
Academic Offenses-- including academic dishonesty, plagiarism, cheating and others
will be taken very seriously and dealt with consistent with University policies.
COURSE COVERAGE
You are responsible for the whole chapter, unless there are selected pages indicated
within parentheses, in which case you are responsible only for the indicated pages and
the related problems.
Schedule: Following is a tentative class schedule. This schedule may change as
deemed appropriate
We will take a 15-20 minute break around 10:30 a.m.
Date Topic Chapters
January 12 Introduction & 1
Overview of Financial Management
Accounting Statements and CFs (self) 2 (incl. app.)
Financial Markets and NPV 3
Time Value of Money 4
Bond & Stock Valuation 5
(pp. 102-119 & 123-124)
January 19 Capital Budgeting decision rules 6
NPV & Capital Budgeting and Review 7
AHow to Steal $500 million @ (Video)
January 26 FIRST EXAM 1 - 7
Capital Market Theory 9
Case 1
February 2 Review of First Exam
Return and Risk calculations & CAPM 10
Presentations Groups 1& 2
Case 2
February 9 Expected and Unexpected Returns 11
(pp. 285 - 288)
Cost of Equity Capital 12
Efficiency of Capital Markets 13
An Introduction to Long-Term Financing (self) 14
Case 3
February 14 (3:30 p.m.) GROUP WRITTEN CASE DUE (Dr. Chhachhi's Mailbox)
February 16 Cost of Capital Calculation 17
(pp. 471 - 472 & 476-478)
Mergers and Acquisitions 30
Presentations Groups 3, 4, 5, & 6
Capital Structure 15, 16
February 23 SECOND EXAM 9 - 14, 17
AWarren Buffett : The Ultimate Entrepreneur @ (Video)
Capital Structure 15, 16
Guidelines for Individual Written Case
March 2 Capital Structure 15, 16
Dividend Policy 18
Presentations Groups 7, 8, & 9
March 4 (3:30 p.m.) INDIVIDUAL WRITTEN CASE DUE (Dr. Chhachhi's Mailbox)
March 8 (5:00 p.m.) FINAL EXAM 4, 15, 16, 18, 30
INFORMATION TO BE E-MAILED TO ME BY JANUARY 9, 2002
1. Name (underline the name by which you like to be addressed); E-Mail address
2. Business classes completed in the MBA program
3. What other classes are you taking this semester? How many hours a week (on an
average) do you work?
4. Undergraduate graduation date and major.
5. When did you last take a Finance class?
6. Brief summary of your work experience over the last 3-5 years. Emphasize finance
related assignments, if any.
7. Rate your spreadsheet skills on a scale of 1-5 (1: don’t know anything; 5: very
conversant). Explain if necessary.
8. What are your expectations/fears from this class? Be candid.
9. Your preferences for group partners (in decreasing order of desirability). Write down at
least 4-5 names. Ideally, group partners should have complementary skills. Also, it
might be helpful if you can at least stand each other’s company!!!
COURSE SYLLABUS
BA550 – COMMERCIAL BANK MANAGEMENT

Fall 2001 – PROF. BROWN


BA550 – 001 6:00 – 8:45 M GH342

COURSE OBJECTIVE: To develop an understanding of how financial institutions operate and how to
assess the risk and financial condition of financial institutions. Emphasis is placed on the management
of financial institutions.

REQUIRED TEXT: Financial Institutions Management, by Saunders, 3rd ed.,


Stanford Banking Game Executive Student Manual

REQUIRED CALCULATOR: Texas Instruments BA-II Plus

OFFICE, PHONE, FAX AND E-MAIL:


329 Grise Hall, Office Phone: 270-745-8858, Fax: 270-745-5953
e-mail: christopher.brown@wku.edu

OFFICE HOURS: MW 8:00 – 9:00, 10:00 – 11:00, and 12:30 – 2:30


F 8:00 – 9:00, and 10:00 – 11:00

COURSE PREREQUISITES: FIN 330, Graduate Status


If you have not completed the prerequisite listed above, you should drop the class immediately. IT IS
YOUR RESPONSIBILITY TO DROP THE CLASS IF YOU HAVE NOT COMPLETED THE
PREREQUISITE. It is possible that you will be dropped from the class at some point if it is determined
that you have not completed the prerequisite.

DROPPING THE COURSE: October 15 is the last day to drop with a “W” and last day to change from
credit to audit. No drops or changes in class status will be allowed after October 15, except under the
most extraordinary circumstances and must be approved by the department head and the Dean of the
Gordon Ford College of Business.

GRADING SYSTEM:
Mid-term exam 150
Final Exam 150
Stanford Bank Game Team Report 200
Group Performance Grade 50
Case Presentations (2 per team) 50
Total Points Possible 600

A 90 –100% 540 – 600 points


B 75 – 89.9% 450 – 539 points
C 60 – 74.9% 360 – 449 points
D 50 – 59.9% 300 – 359 points
F < 50% 0 – 299 points
EXAMS: There will be a mid-term exam and a final exam, each worth 150 points. Exams will cover the
assigned material from the text as well as material presented in class. Exams will require the Texas
Instruments BA-II Plus Financial Calculator. We will review the exam in class as soon as possible after
the exam date.

The exams will be held on the following dates:

Mid-term exam Monday, October 8


Final exam Monday, December 10 6:00 GH 342

If you believe there is a mistake in grading your exam, you have one week after the exam review to
come in and discuss the situation with me. If you are not present on the day the exams are handed
back and reviewed in class, then you waive the right to question the grading of your exam, i.e., the
grade cannot be changed.

MAKE-UPS: If you have an extreme emergency, at my discretion you will be allowed to take a make-
up exam. If possible, I prefer to know in advance that you will miss the exam. The make-up exam may
be more difficult than the regular exam. NO CURVE WILL BE APPLIED TO MAKE-UP EXAMS. All
make-up exams must be taken within one week of missing the exam. It is your responsibility to
schedule the make-up exam with me.

BANK SIMULATION GAME: An integral part of this class is the Stanford Bank Game. This is a
computer model that allows student teams to manage a simulated bank. The game requires students
to develop a strategic plan for their bank, and to make decisions consistent with implementing the
strategic plan.

The purpose of the game is to provide some “hands-on” experience in bank management. Student
teams will make decisions regarding such things as loan and deposit pricing, credit standards, loan and
securities purchases and sales, branch openings and closings, and business development budgets. It
will be necessary for the student teams to delegate duties to develop information to make bank
decisions. This includes forecasts of interest rates, measuring loan and deposit demand based on
different interest rate scenarios, liquidity planning, and other types of analysis.

Students will be graded based on (1) the quality of the Stanford Bank Game Team Report, (2) the
Group Performance Grade, and (3) the quality of the group case presentations. All students will not
receive the same grade on the Stanford Bank Game Team Report. Each team member will be
responsible for preparing certain sections of the Report. The report must indicate the sections prepared
by each team member. Each team member will be assigned a job at the beginning of the game. The
sections of the report you are responsible for will be determined by the job you are assigned.

Each team will complete evaluations of the team members. The evaluations will be done by the group,
not by individual members of the group. All group members must sign the report and the person being
evaluated must also sign the evaluation. The evaluation will then be turned in and used to assign a
Group Performance Grade for each student.

Each team will consist of approximately five members. You should be considering who you want in
your group. More on the Stanford Bank Game later.
STUDENTS WITH DISABILITIES: Students with disabilities who require accommodations
(academic adjustments and/or auxiliary aids or services) for this course must contact the Office
for Student Disability Services, Room 445, Potter Hall. The OFSDS telephone number is (270)
745-5004 V/TDD. Please DO NOT request accommodations directly from the professor without a
letter of accommodation from the Office for Student Disability Services.

COURSE OUTLINE:

Chapter 1 – The Financial Services Industry: Depository Institutions


Chapter 6 – Why Are Financial Intermediaries Special?
Chapter 7 – Risks of Financial Intermediation
Chapter 20 – Capital Adequacy
Chapter 8 – Interest Rate Risk I
Chapter 9 – Interest Rate Risk II
Chapter 10 – Market Risk
Chapter 11 – Credit Risk: Individual Loan Risk
Chapter 12 – Credit Risk: Loan Portfolio and Concentration Risk
Chapter 17 – Liquidity Risk
Chapter 18 – Liability and Liquidity Management
Chapter 21 – Product Diversification
Chapter 24 – Futures and Forwards
Chapter 26 – Swaps
Chapter 27 – Loan Sales and Other Credit Risk Management Techniques
Chapter 13 – Off-Balance-Sheet Activities
Chapter 14 – Operational and Technology Risk
Chapter 19 – Deposit Insurance and Other Liability Guarantees
Chapter 28 - Securitization
BA 512
Problem Solving, Data Modeling, and Managerial Decisions
Spring 2002
Thomas O. Wisley
427 Grise Hall
Office Phone: (270) 745-3127
Classroom Phone: (270) 745-6963 (for class-time use only)
Fax: (270) 745-3190
Classroom Fax: (270) 745-6964 (for class-time use only)
tom.wisley@wku.edu
http://www.wku.edu/~wisleto
Office Hours: 3:30-5:00 M, 8:30-9:30 TR, and 11:00-12:15 TR (other times by appointment).
Prerequisite. Admission to the MBA program.
Texts. 1) Dielman, Applied Regression Analysis for Business and Economics, 3e, Duxbury,
2001, ISBN 0-534-37955-9. 2) MINITAB Student Version Release 12 for Windows,
Duxbury,1998, ISBN 0-534-36009-2, The two texts are bundled together and may be ordered
from the College Heights Bookstore at 1-800-444-5155 or via the web at
http://www.wku.bkstr.com .
Objective. The primary objective in this course is to introduce students to the statistical
modeling of relationships in business data. Such models can be useful as inputs into managerial
decisions. Students should be able to specify and estimate appropriate basic regression models,
interpret basic statistical results, and be aware of possible problems that can arise in
applications. Emphasis will be on application, interpretation and analysis.
Tentative Outline (very subject to change - forward or backward). Reading assignments given
here are tentative; check CourseInfo for other reading assignments, if any.
1/14 Problem solving; exploratory data analysis. (Ch. 1-2)
1/21 University holiday - no class.
1/28 Simple regression: basics of model specification, estimation, and evaluation. (Ch. 3)
2/4 Multiple regression: extension to more than one factor; error diagnostics. (Ch. 4.1-4.5
& Ch. 6)
2/11 Multiple regression: indicator variables, nonlinear response. (Ch. 5 & 7) First
mini-case due.
2/18 Multiple regression: some problems and what to do about them. Binary response
models: linear probability model; logistic regression. (Ch. 6 again & Ch. 10.1, 10.3).
2/25 Introduction to time series forecasting: decomposition models; exponential smoothing.
3/4 Wrap up. Second mini-case due. Final exam.
Assignments. There will be a number of assignments during the course. These assignments will
not be graded, but we will go over them in class. I will try to post specific assignments on
Wednesday for the next class meeting.
Mini-cases. There will be two mini-cases due during the course. In the mini-cases you will
apply some of the tools you will learn in class to specific data sets. Each mini-case will be worth
50 points toward your final grade. There is a penalty of 10 points per day for mini-cases that are
turned in late. I may waive all or part of the penalty for due cause and at my discretion.
Final Exam. A final exam will be given on March 4. The exam will be worth 100 points toward
your final grade.
Statistical Software. A student version of MINITAB comes bundled with your textbook. This
will be the primary computing platform for the course. You will use the software for doing the
ungraded assignments and the mini-cases.
Grades. Final grades will be based on the distribution of total points (200 possible) in the class.
CourseInfo. CourseInfo is an internet course delivery system used by WKU. I will use
CourseInfo to post assignments and to distribute most course materials. I will try to have class
handouts available by 5:00 p.m. (BG time) on Sunday for the next night’s class. Materials will be
provided through the BA512 course area on CourseInfo. You are responsible for downloading
and printing these materials and bringing them to class.
Access CourseInfo at http://ecourses.wku.edu:8080/. Your id is your first initial plus your last
name plus the last four digits of your student id number. Your password is the last four digits of
your student id number. Change it for security purposes.
Most materials will be in Adobe .pdf files. You will need the Adobe Acrobat Reader to read
these files. If you need it, the Reader is available for free at www.adobe.com.
Other. I reserve the right to amend these policies as needed to deal with extenuating
circumstances.
The last day to drop this course with a "W" is February 7.
Students with disabilities who require accommodations (academic adjustments and/or auxiliary
aids or services) for this course must contact the Office for Student Disability Services, Room
445, Potter Hall. The OFSDS telephone number is (270) 745-5004 V/TDD. Please DO NOT
request accommodations directly from the professor or instructor without a letter of
accommodation from the Office for Student Disability Services.
Professor: William Parsons Location: Grise Hall 245
Phones: WKU Office: 270-745-6481/800-375-6893 e-mail: william.parsons@wku.edu
Fax: 270-745-6888 wparsons@deepest.com
Home Office: 270-781-7147 Fax: 270-781-9090

Course Description and Objectives:


The purpose of the course is to aid in developing a global mindset toward marketing. Key objectives are:
1. provide international marketing foundation understanding of key differences outside the USA.
2. experience in formulating and systematic approaches to the development of strategy in a country(s) for a company
situation setting and product marketing approach
3. examine marketing managerial problems and issues
4. consider environmental, economic, ethical, religious, political, and cultural forces impact
5. written and oral professional presentations in a formal setting
6. achieve serious and active individual and team contribution to the class through experiential learning.
7. enhance learning through outside specialists and development of global awareness plan and a real world research project.
8. opportunity to have and be a mentor
9. enhanced global awareness.
10. observe current events that
Class sessions will center on discussions and presentation of the assigned text, outside research, and cases. In addition,
we will follow the Economist throughout the semester. It is critical to read, think, and maintain the assigned material prior
to each class in a portfolio. Time will be available for sharing experiences and examples of current Global marketing
practices (i.e., observation, problems, trends, tactics, and strategies). These examples can be in news articles or
advertisements from media and assigned reading. Keep examples in your portfolio along with notes, and any other material
from this course. You are expected to contribute to the class a minimum of one weekly example over the semester. Include
a brief one page executive summary explanation of why you selected it, the nature and implication of the example.

Evaluation Criteria
1. Attendance and participation
Attendance: One absence is allowed with excuse required. A second unexcused absence will result in a deduction
of 50 points from total grade. Third and fourth will result in a deduction of 100 points each. Note: Attendance
means being in class for the entire period.
Participation: Active and intelligent participation from each individual will make the course more worthwhile and
interesting for all. Given the timely and involved nature of this course, your attendance and participation is required.
Active and cooperative class participation are an essential part of the learning experience. Therefore, you are
expected to add value to the discussions throughout the course. NOTE: just occupying a seat does not add value.
Your active and involved contributions are important to the group and yourself. Participation grades are determined
by in-class knowledge of both the required chapters as well as regular participation in discussions. 20% of total
grade or 200 points
2. Case Presentation: Each individual will present a case analysis or chapter to the group throughout the semester.
10% of total grade or 100 points
3. Exams and Quizzes: Individuals absent or very late on the day of a quiz or test will not receive a chance for make-up.
We will have weekly quizzes. You will have the opportunity to suggest your own questions weekly for quizzes and
exams. 20% of total grade or 200 points
4. Semester Project: Project teams of students will produce a research paper on a specific international issue. This project
will be presented in formal oral form to a representative board of company executives before the end of the semester.
(Include visual aids and audience participation. The sponsoring company will grade this portion of the semester work.
30% of total grade or 300 points
5. Portfolio: Each student will maintain a portfolio of current events and articles associated from an adopted global area,
international student, or area of interest. This portfolio will be reviewed at mid-term with the professor in individual
meetings pre-arranged by each student. Portfolio to include Global Awareness Plan, resume, summaries of guest
speakers, country and company selected articles or other research, and executive summary. 20% of total grade or 200
points
Notes: Each project team presentation outline is due September 19, 2001. This project outline will include a summary
paragraph, outline of paper, bibliography of resources available and listing of at least two primary research interviews
(knowledgeable person). A quiz grade is given for outline.

Project team papers are due by the end of the day on October 31, 2001. Late papers are marked down a full grade for
each day. They will no longer be accepted after the third late day.

A portion of the overall grade is based on individual team member contribution to their group. Each member will
evaluate the other students on the project team assigning a participation grade for each other.

All written words must be done on a word processor for any hand-in work.

Evaluation Performance Opportunity (Grading) Formula:

Case Presentation 10 100


Participation 10 100
Exams/Quizzes 25 250
Semester Project 40 400
Portfolio 15 150
100% 1000 points possible

Final Grading Scale:

% of 1000 points Grade


900-1000 A
800-899 B
700-799 C
600-699 D
below 600 F

NOTE: It is very important to recognize and remember that a “C” stands for average performance, a “B” represents
above-average work, and a “A” means superior work. There is a tendency of students to feel that a “C” stands for
substandard work and average work deserves a “B”, this is not the case. Be aware and actively involved in helping to
make this course meaningful to you and the rest of the class. This course deals with a rapidly changing subject and
current events impact us on a daily basis. Syllabus may change due to unforseen circumstances. Any changes will be
announced in class. It is the responsibility of each student to stay current and meet with instructor at least once this
semester on an individual basis. Ask, don’t wait, check to make certain any clarification on what is expected or any
questions you may have. Also, each students is responsible to make sure their work is turned in prior to or by the
due date.

Make sure you advise the Professor of anything directly that may impact your performance by email or office meeting.

All students are to meet individually with the Professor prior to October 17. Please make appointments by email or to
Mrs. Belcher at 6481. (drucilla.belcher@wku.edu). Let’s have fun and discuss a subject that is at the heart of any
business. William Parsons
BA 517 - Global Advanced Marketing
Fall, 2001
Executive Professor William Parsons

Syllabus terms noted and understood:

______________________________________________
Name

_____________________
Social Security Number

_____________________________
Email

__________________________
Country of interest

____________________________
Automotive Company of interest

____________________________
International Friend

____________________________
Work/Position

____________________________
Date
BA - 517
GLOBAL ADVANCED MARKETING
Fall 2001

DATE TOPIC CHAPTER CASE


August 22 Globalization 1
29 Internet/Economy 19-2 AOL
GAP*
September 5 Financial/Cultural 3-4 Club Med
SMS
12 Political/Religion 5 Baxter*
KAO*
19 Market Research/Segmentation 6-7 Ziplock*
Project Outlines Due A Class*
26 Research Library Dr. Gay Perkins/Brian
October 3 Marketing Strategies/Entry 8 Shideido
Mid Term Exam Planet Hollywood
10 9-10 Nova
Ford*
17 Products/Mkt Services 11-12 Samex
Pepsi*
24 Global Pricing 13 Texas Instruments
CITIBANK*
31 Communication/Sales Management 14-15 SMS
Research Paper Due Busch
November 7 Logistics/Export-Import 16-17 Ceras
Hoecht*
14 Operations 18 Unisys*
Walmart
21 No Class – Thanksgiving Holiday
28 Presentations/Review
December 5 Presentations/Review
12 Final Exam
NOTE: Reference Materials

1. Text: “International Marketing,” Philip Cateora. Irwin


2. Financial Times
3. Cases
4. Guest Speakers
5. Videos
6. Internet
BA 513 – Information Technology and Strategy
Professor: Dr. Ray J. Blankenship
Office: Grise Hall 221
Office Hours: By Appointment
Phone: 270-745-5952
Email: ray.Blankenship@wku.edu
Course Site: http://atech.wku.edu:8080
Prerequisites:
Students should have completed BA 503 – Information Systems and Decision Sciences or
have entered the MBA program with an undergraduate degree in business. It is assumed
all students in this course are computer literate, have e-mail accounts, and have Internet
Access.
Course Description:
A critical examination of the strategic uses of information systems technology; the
resources (computers, networks, software, data, and people); and alternative approaches
to managing them effectively.
Text Book:
Pearlson, K.M. (2001). Managing and Using Information Systems: A Strategic Approach,
John Wiley & Sons, Inc.
Readings:
A significant number of readings and cases will be used in this course. The student
should allow for sufficient time outside of class to complete the readings and cases before
the next class meeting.
Teaching Methodology:
The structure of this class will be part lecture and part case-discussion. It is expected that
students will participate extensively in the discussions during class. Sessions will be
either lecture or case discussion. The on-site portion of the seminar will cover the major
topics of the text and readings. Several case discussions will be done onsite. It is
expected that the liveliness of the discussions will continue with off-site portion of the
course. Off-site readings can be found on the Internet.
Evaluation:
Participation
Individual Participation 20%
On-line Cases 20%
Group Technology Update
Presentation 20%
Take Home Test 40%
Participation: You are expected to contribute to the on-site classroom discussions about
the readings and cases at the end of the chapters. You are also expected to contribute to
the on-line case questions.
You are expected to be the first one to answer a question at least once or twice during the
semester. This includes in-class case questions and off-site case questions. You are also
expected to be second, third or fourth, 4-5 times when answering questions. The
remaining times and order you contribute will also be evaluated. Your responses are to
follow the guidelines presented during the first week for answering case questions. Do
not feel you have to respond to every question.
BA 513 – Information Technology and Strategy Tentative Outline
August 31, September 1
Week 1.Introduction to Management Information Systems
Background Reading: MUIS Introduction
The Information Systems Strategy Triangle
Readings: MUIS Chapter 1
Study Questions: 1. Why is it important for the three points of the triangle to be in
balance? What would happen if they were not in balance?
2. Describe the business strategy, organizational strategy and IS
strategy of an organization with which you are familiar. Highlight
how the 3 strategies are in balance.
Organizational Impacts of Information Systems
On-Line Case: Integrated Systems in State Government
Readings: MUIS Chapter 2
NOTE: Student teams will be asked to sign up for a technology topic immediately following
this class.
Information Technology and the Design of Work
Reading: MUIS Chapter 3
September 14/15
Week 2. Strategic Use of the Information Resource
On-Line Case: WWW.Flexlease.com
Reading: MUIS Chapter 4
Business Process Transformation
On-line Case: Integrated Systems: Management Approaches to Acquiring Them In
Australian Universities
Reading: MUIS Chapter 5
IT Architecture and Business Success
Case: State Street Boston Corporation: Leading with IT (HBS Case)
Reading: MUIS Chapter 6
September 28/29
Week 3. Internet and Global Corporations
On-line Case: Continental Airlines
Reading: MUIS Chapter 7
Managing the Information System Resources
On-line Case: General Motors (from CD Rom)
Readings: MUIS Chapter 8
The Role of the CIO
Study Questions: 1. What is a CIO? What background should a person holding this
job have? What type of person do you want as the CIO of
your business?
2. What business skills should a CIO have? What technical skills
should he/she have?
October 12/13
Week 4. Managing Information and Knowledge
On-line Case: Canadian Airline International Ltd.
Reading: MUIS Chapter 9
Developing IS Systems
On-Line Case: Rock Solid
Readings: MUIS Chapter 10
Study Questions: 1. What is the typical way an information system is developed?
How does SDLC assist in that process?
2. How were the systems at Rock Solid developed?
3. What recommendations would make to them to change their
development processes?
Ethical Use of Information Systems
Where do you draw the line?
Readings: MUIS Chapter 11
Study Questions: 1. Where do you personally draw the line between what is ethical
use and unethical use of information? Give an example on each
side of that line
2. As a manager in an organization, what steps can you take to
insure those who work for you do not violate the moral and ethical
boundaries of information use?
Summary, Presentations, and Exam
Choosing A Topic for the Technology Update Short Seminar Series
Please sign up as a study group of two for a particular topic. Only one group may do a topic, so it is in
your best interest to identify several choices, in case your first choice is already taken. You may
design your own topic, but you must have approval of the instructor. The sign up session will begin
after the first week's discussion. Seminars / Presentations will be during the 4th week of class.
Your seminar should only be 15 minutes long. That is not a lot of time, so please try to pick out 2 or 3
main points to get across, and use the handout and the question/answer period to bring out other
points. When designing the seminar, keep your classmates in mind...they are the audience (not the
instructor or the TAs). Remember: The goal of these seminars is to introduce your classmates to
the topic, not to make them technology experts.
The Topics:
1. What is new in document management systems?
2. What is Object Orientation?
3. What are the latest developments in cellular, radio, and
other wireless networking technologies?
4. Carry it with you: the latest in portable and handheld
computers.
5. PCs meet TV: Intercast and its competition.
6. Client-Server architecture: The latest server trends.
7. Why move to Windows/Office XP?
8. What is “Lotus Notes” and what competes with it?
9. How to store lots of information: Data Warehousing.
10. What are the challenges in multimedia?
11. Real smart computers: Parallel Processing systems.
12. What is the state of Voice Recognition
13. Making systems quickly: CASE Tools
14. RISC versus CISC technology and chips of tomorrow
15. Satellite technologies: GIS versus GPS.
16. Enterprise Information Systems: What is a SAP?
17. Working from home: to ISDN or not to ISDN?
18. What’s up at Apple: The latest Mac technology
19. Is Java just a cup of hot coffee (and what about
ActiveX)?
20. What is the state of Voice over IP
20. Unix and other operating systems
The Deliverables:
The Seminar. This is the fun part. I particularly don’t call this a “presentation” or “lecture”, because
you are encouraged to think beyond a “we talk and you listen” format. You have about 15 minutes to
get your ideas across. Have fun. Be clever. Pick your points carefully. The goal is to leave your
classmates with enough understanding of your topic so if they are asked about it in an interview, it
won’t be the first time they have heard the term. You might cover an explanation of the topic/concept,
a key vendor or two, the history/current state of the technology, managerial issues surrounding the
topic, key buzz words associated with your topic, and/or examples of the technology and its use. Plan
what you want to get across, then plan how to best get it across.
The Handout. Prepare a 1-2 page handout and bring enough copies to class for each classmate and
for the teacher. This document should include all those things you wanted to include in the seminar
but didn’t have time to cover. Give examples of vendors, implementations and uses of the technology.
Explain why this is an important technology to know about. More interesting handouts in the past
have included comparison tables, charts, and pictures. Your handout must include a definition of
your topic, an example of some real business using the technology, and at least two complete
references for future research. Be sure if you directly quote a source or web page that you clearly
indicate the attribution in your document.
The Exam Questions. Please give me at least 10 possible questions on your topic that are suitable for
an exam. These questions can be multiple choice, short answer, fill in the blank, true/false and/or
matching. I will read over them and use one or more on the exam (this is a good way to make sure
you cover the important issues in your seminar and/or handout, too!). These questions should be
emailed to me one week before your presentation.

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